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Billy Idol engagement report

@BillyIdol - 298K followers on X

Measured over 6 original posts from a 30-day window, last computed on October 19, 2026.

Engagement

Per follower
0.116%
of 298K followers
Per impression
3.74%
9.2K views on a typical post
Reach
3.09%
of its followers see a post
Typical post
345
interactions (median)
Saved
0.027%
2 bookmarks on a typical post
Posting rate
0.2/day
active 20% of days
Peak time
13:00 UTC
Tuesday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 345 interactions against 298K followers, an engagement rate of 0.116%. Posts are seen about 9.2K times each, and 3.74% of those impressions turn into an interaction. That is about 3.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 4.2K interactions, about 9.8x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on October 19, 2026.

Where this sits in the catalog

At 0.116%, Billy Idol sits above the 25th percentile of the 205,048 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link17% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 17% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 202 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Mar 29, 20269.8x their median

    I love seeing my mum in the documentary… She was so happy that day as life for her had slowed down at 92 but all the excitement of the documentary team and being interviewed she had a great time. She’s so tired. She slept all the next day!#billyidolshouldbedead

    3.9K13094976K viewsView on X
  • Aug 10, 20267.0x their median

    Here I am in front of the original ESPN logo today in Bristol CT! https://t.co/ZjnR7oESOu

    2.2K10683737K viewsView on X
  • Jul 12, 20262.9x their median

    Fantastic seeing England reach the semifinal of the World Cup really close though Norway played really well we were lucky in some ways.. I was on the edge of my seat!

    9025132520K viewsView on X
  • May 24, 20262.5x their median

    See u tomorrow! Rehearsal this pm 4 tomorrow night… https://t.co/3itmQNWF0k

    6949965616K viewsView on X
  • Jun 5, 20262.4x their median

    Nice seeing #humanleague at the Hollywood bowl last night! https://t.co/GiGvzMOabu

    7405126612K viewsView on X
  • Aug 27, 20262.3x their median

    👊🏼I’m excited to share that my documentary ‘Billy Idol Should Be Dead’ is coming to DVD and BluRay this November 3rd 💿 Thank you for your support on this film - your reactions have been incredible! You can preorder your copy now in the official store at https://t.co/MWGugyVtpT⚡️ https://t.co/VSFQegXVPm

    67486401014K viewsView on X
  • Jun 21, 20261.9x their median

    Did 6 songs for @TeenCancerUSA Will Rogers PK here with #kareemabduljabbar who introduced us.. nice set Rebel kiss me deadly wedding Lover Eyes + more on Saturday. Great seeing Kareem! https://t.co/eowYVj91oH

    5656023114K viewsView on X
  • Mar 31, 20261.5x their median

    Here for rock-n-roll! 👊🏼 ‘Billy Idol Should Be Dead’ is out now on @hulu in the 🇺🇸US and @SkyUK in the 🇬🇧UK ✊🏼 https://t.co/z9TzkbWFiP

    5039937513K viewsView on X
  • Aug 1, 20261.8x their median

    Visited the #morrisongotelgallery to do an interview for @rockhall talking about some of these pictures of me from the 70s and 80s and talking about the history of them. https://t.co/JICuuaqV8C

    5474819212K viewsView on X
  • Aug 29, 20261.7x their median

    IDOL LIVE: LAS VEGAS NV:FONTAINBLEU: No 2 of 5 tonight here in Vegas. We will rock! Should b fun see ya soon! https://t.co/nu91tdhoJG

    5205321211K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 345 interactions against 298K followers, an engagement rate of 0.116%. Posts are seen about 9.2K times each, and 3.74% of those impressions turn into an interaction. That is about 3.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 17% link out. The account's strongest tracked post pulled 4.2K interactions, about 9.8x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Billy Idol's engagement rate on X?
Billy Idol (@BillyIdol) has an engagement rate of 0.116%, based on the median interactions across 6 original posts from the last 30 days against 298,431 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.116%, Billy Idol sits above the 25th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BillyIdol have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @BillyIdol post?
Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 0.2 posts per day across the measured window.

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