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Bill Simmons engagement report

@BillSimmons - 5.1M followers on X

Measured over 67 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.011%
of 5.1M followers
Per impression
0.237%
245K views on a typical post
Reach
4.76%
of its followers see a post
Typical post
582
interactions (median)
Saved
0.006%
15 bookmarks on a typical post
Posting rate
4.23/day
active 100% of days
Peak time
14:00 UTC
Sunday

A typical post picks up 582 interactions against 5.1M followers, an engagement rate of 0.011%. Measured over 67 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 245K times each, and 0.237% of those impressions turn into an interaction. That is about 4.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Sunday is the busiest day of the week. Of the 67 posts sampled, 27% carry an image or video and 30% link out. The account's strongest tracked post pulled 20K interactions, about 35x its own typical post.

Measured over 67 original posts from a 30-day window, last computed on October 25, 2026. Recurring tag: #fdpartner.

Compared with accounts its own size

Bill Simmons's engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 17% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.011%, Bill Simmons sits above the 10th percentile of the 204,694 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,694 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,880 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video27% of posts+111%+108% to +115%34K
Outbound link30% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 27% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 30% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 168 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 16, 202635x their median

    Only 3 guys are in the 20k-7k-7k Club for career points/rebounds/assists: LeBron, Oscar and Russ. If you drop it to 20k-6k-6k it’s those 3 plus CP3, Harden, Havlicek, Drexler and Kobe. But…. LeBron is at 43k-12k-12k. So technically, he’s in the 20k-6k-6k Club twice.

    19K1.4K1661361.4M viewsView on X
  • Sep 27, 202622x their median

    DRAKE MAYE PANIC TWEET

    12K36343171701K viewsView on X
  • Aug 12, 202622x their median

    Conspiracy Bill is overheating.

    12K41717948859K viewsView on X
  • Aug 6, 202619x their median

    I HATE THIS https://t.co/C837wp20y9

    10.0K324462151978K viewsView on X
  • Sep 13, 202618x their median

    So the WNBA inexplicably halted their season (with real momentum BTW) to send everyone to the FIBA World Cup, then ended up with a really good France-USA Final happening today at…. 2PM ET against 8 NFL games + the Shelton/Zverev Final. Incredible stuff.

    9.6K3363273561.2M viewsView on X
  • Aug 12, 202617x their median

    Kushner/Iger weren’t sure they could get the Vegas expansion team (7.5b range), so they pivoted to buying Walter’s majority Lakers stake (around 78%) for like 9.5b. And got an iconic NBA franchise. Still — most shocking NBA sale in a long time. The Lakers got flipped!

    9.4K47417436830K viewsView on X
  • Sep 20, 202617x their median

    The Bucs-Browns game disappeared. Deshaun kept inexplicably completing passes and launched the fourth quarter into the Bermuda Triangle. It might never come back.

    9.4K3145618506K viewsView on X
  • Aug 6, 202614x their median

    I still can’t believe Contreras didn’t kill this guy. https://t.co/3iJRP1XyiK

    7.5K104363561.6M viewsView on X
  • Sep 13, 202613x their median

    We have a new entry in the dumbest NFL rules ever contest https://t.co/CtWQqlXitJ

    6.5K49322986639K viewsView on X
  • Oct 25, 202613x their median

    The Giannis Trade Machine https://t.co/c8fsc4WBNU

    7.0K2168136350K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fdpartner

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 582 interactions against 5.1M followers, an engagement rate of 0.011%. Measured over 67 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 245K times each, and 0.237% of those impressions turn into an interaction. That is about 4.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Sunday is the busiest day of the week. Of the 67 posts sampled, 27% carry an image or video and 30% link out. The account's strongest tracked post pulled 20K interactions, about 35x its own typical post.

What is Bill Simmons's engagement rate on X?
Bill Simmons (@BillSimmons) has an engagement rate of 0.011%, based on the median interactions across 67 original posts from the last 30 days against 5,147,742 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.011%, Bill Simmons sits above the 10th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BillSimmons have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BillSimmons post?
Most posts go out around 14:00 UTC, and Sunday is its busiest day, at roughly 4.23 posts per day across the measured window.

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