Bill Simmons engagement report
@BillSimmons - 5.1M followers on X
Measured over 67 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 582 interactions against 5.1M followers, an engagement rate of 0.011%. Measured over 67 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 245K times each, and 0.237% of those impressions turn into an interaction. That is about 4.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Sunday is the busiest day of the week. Of the 67 posts sampled, 27% carry an image or video and 30% link out. The account's strongest tracked post pulled 20K interactions, about 35x its own typical post.
Measured over 67 original posts from a 30-day window, last computed on October 25, 2026. Recurring tag: #fdpartner.
Compared with accounts its own size
Bill Simmons's engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 17% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.011%, Bill Simmons sits above the 10th percentile of the 204,694 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 27% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 30% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 27% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 30% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 168 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 16, 202635x their median
Only 3 guys are in the 20k-7k-7k Club for career points/rebounds/assists: LeBron, Oscar and Russ. If you drop it to 20k-6k-6k it’s those 3 plus CP3, Harden, Havlicek, Drexler and Kobe. But…. LeBron is at 43k-12k-12k. So technically, he’s in the 20k-6k-6k Club twice.
- Sep 27, 202622x their median
DRAKE MAYE PANIC TWEET
- Aug 12, 202622x their median
Conspiracy Bill is overheating.
- Aug 6, 202619x their median
I HATE THIS https://t.co/C837wp20y9
- Sep 13, 202618x their median
So the WNBA inexplicably halted their season (with real momentum BTW) to send everyone to the FIBA World Cup, then ended up with a really good France-USA Final happening today at…. 2PM ET against 8 NFL games + the Shelton/Zverev Final. Incredible stuff.
- Aug 12, 202617x their median
Kushner/Iger weren’t sure they could get the Vegas expansion team (7.5b range), so they pivoted to buying Walter’s majority Lakers stake (around 78%) for like 9.5b. And got an iconic NBA franchise. Still — most shocking NBA sale in a long time. The Lakers got flipped!
- Sep 20, 202617x their median
The Bucs-Browns game disappeared. Deshaun kept inexplicably completing passes and launched the fourth quarter into the Bermuda Triangle. It might never come back.
- Aug 6, 202614x their median
I still can’t believe Contreras didn’t kill this guy. https://t.co/3iJRP1XyiK
- Sep 13, 202613x their median
We have a new entry in the dumbest NFL rules ever contest https://t.co/CtWQqlXitJ
- Oct 25, 202613x their median
The Giannis Trade Machine https://t.co/c8fsc4WBNU
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 582 interactions against 5.1M followers, an engagement rate of 0.011%. Measured over 67 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 245K times each, and 0.237% of those impressions turn into an interaction. That is about 4.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Sunday is the busiest day of the week. Of the 67 posts sampled, 27% carry an image or video and 30% link out. The account's strongest tracked post pulled 20K interactions, about 35x its own typical post.
- What is Bill Simmons's engagement rate on X?
- Bill Simmons (@BillSimmons) has an engagement rate of 0.011%, based on the median interactions across 67 original posts from the last 30 days against 5,147,742 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.011%, Bill Simmons sits above the 10th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @BillSimmons have real engagement?
- Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @BillSimmons post?
- Most posts go out around 14:00 UTC, and Sunday is its busiest day, at roughly 4.23 posts per day across the measured window.