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Bill Kristol engagement report

@BillKristol - 1.1M followers on X

Measured over 84 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.068%
of 1.1M followers
Per impression
2.14%
34K views on a typical post
Reach
3.19%
of its followers see a post
Typical post
724
interactions (median)
Saved
0.067%
22 bookmarks on a typical post
Posting rate
6.6/day
active 40% of days
Peak time
13:00 UTC
Saturday

A typical post picks up 724 interactions against 1.1M followers, an engagement rate of 0.068%. Measured over 84 original posts, its engagement rate beats 66% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 34K times each, and 2.14% of those impressions turn into an interaction. That is about 3.19% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.6 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Saturday is the busiest day of the week. Of the 84 posts sampled, 17% carry an image or video, 7% are part of a thread and 73% link out. The account's strongest tracked post pulled 13K interactions, about 18x its own typical post.

Measured over 84 original posts from a 30-day window, last computed on September 1, 2026. Recurring tag: #foia.

Compared with accounts its own size

Bill Kristol's engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,829 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 72% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.068%, Bill Kristol sits above the 25th percentile of the 37,071 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.3%
Engagement rate as a share of followers, across the 37,071 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,527 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 25, 202618x their median

    Terrible. "By the time the U.S. began attacking Iran, Central Command, which said it needed a minimum of nine of its 16 [civilian protection] staffers to function, was left with one person...A U.S. airstrike hit a school, killing more than 100 children." https://t.co/1HNR1GOsBa

    9.0K3.6K224159474K viewsView on X
  • Aug 25, 202615x their median

    More idiocy from Trump. Just fyi: Lake Ontario comes from the Native American name for the lake, and it's been called that since the founding. The Canadian province is named after the lake. "Lake Ontario" is a far more authentically American name than, say, "Mar-a-Lago." https://t.co/dzIpgfIsle

    8.3K1.9K46085270K viewsView on X
  • Aug 29, 202614x their median

    “A former military officer now working for a navy contracting company, who has been briefed on the shortfalls, said: ‘They’re fucked. They shot all their weapons; they trashed all their ships; they ran out of their money.’” https://t.co/9tzZCbqe6O

    6.8K2.5K396159597K viewsView on X
  • Aug 22, 202613x their median

    You can’t get more Asheville than a random guy standing on a street corner on a Saturday afternoon holding a “Scott Bessent — Yield Curve Control Will Never Work You Gay Pedo” sign. https://t.co/DgfzkC4CN0

    8.5K71712895508K viewsView on X
  • Aug 27, 202610x their median

    My faith in America restored. I’m at Terminal 1 at Reagan National in DC, and a couple of Honor Flights just arrived. No loudspeaker announcement, but the info spread by word of mouth, and there were spontaneous and sustained standing ovations for the veterans as they deplaned.

    6.6K629679134K viewsView on X
  • Aug 24, 20269.0x their median

    "Duffy’s comments yesterday are a useful reminder of the bottomless vulgarity and mendacity of Trumpism. Carney, on the other hand, has spoken truth to power. He has reminded us how free men and women should stand up to autocratic domination." https://t.co/WrKsFl9l2c

    5.0K1.3K1483558K viewsView on X
  • Aug 30, 20267.8x their median

    EXCLUSIVE: Military leaders warned Hegseth that keeping the force of more than 50,000 troops in the Middle East is unsustainable, drawing “non-concurs” from them in recent orders to extend troops. (gift link) w/ @AlexHortonTX https://t.co/T7MkcRuKMT

    3.8K1.0K6601382.2M viewsView on X
  • Aug 29, 20266.8x their median

    Trump just posted this video featuring armed geese — all sporting what appears to be Trump-style hair. https://t.co/JNjQuaesAw

    2.2K4831.7K5131.6M viewsView on X
  • Aug 29, 20266.7x their median

    Hegseth is the most dangerous Cabinet secretary--determined to undermine the constitutional order and in charge of the institution, the military, that if corrupted can do the most damage. "Hegseth Blocks Promotions of Four Army Officers as Purge Widens" https://t.co/rlKH0zhPtE

    3.4K1.1K2975092K viewsView on X
  • Aug 29, 20266.6x their median

    Watching Trump's crimes & Hegseth's purges & ICE's horrors & RFK's lies--I think of James Carville's words: "Joining in this crusade to take America back from the brink of destruction is the greatest thing I have ever been a part of in my life. This crusade is something noble."

    3.8K850841950K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#foia

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 724 interactions against 1.1M followers, an engagement rate of 0.068%. Measured over 84 original posts, its engagement rate beats 66% of 3,829 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 34K times each, and 2.14% of those impressions turn into an interaction. That is about 3.19% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 6.6 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 13:00 UTC, and Saturday is the busiest day of the week. Of the 84 posts sampled, 17% carry an image or video, 7% are part of a thread and 73% link out. The account's strongest tracked post pulled 13K interactions, about 18x its own typical post.

What is Bill Kristol's engagement rate on X?
Bill Kristol (@BillKristol) has an engagement rate of 0.068%, based on the median interactions across 84 original posts from the last 30 days against 1,058,063 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.068%, Bill Kristol sits above the 25th percentile of the 37,071 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BillKristol have real engagement?
Its engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,829 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BillKristol post?
Most posts go out around 13:00 UTC, and Saturday is its busiest day, at roughly 6.6 posts per day across the measured window.

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