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Heriberto Murrieta engagement report

@Beto_Murrieta - 159K followers on X

Measured over 18 original posts from a 30-day window, last computed on September 22, 2026.

Engagement

Middle of its size range
Per follower
0.079%
of 159K followers
Per impression
2.44%
5.1K views on a typical post
Reach
3.24%
of its followers see a post
Typical post
126
interactions (median)
Saved
0.039%
2 bookmarks on a typical post
Posting rate
0.7/day
active 43% of days
Peak time
14:00 UTC
Wednesday

A typical post picks up 126 interactions against 159K followers, an engagement rate of 0.079%. Measured over 18 original posts, its engagement rate beats 50% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.1K times each, and 2.44% of those impressions turn into an interaction. That is about 3.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.7 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 18 posts sampled, 39% carry an image or video. The account's strongest tracked post pulled 961 interactions, about 7.6x its own typical post. Recurring topics include #champions, #enfocados.

Measured over 18 original posts from a 30-day window, last computed on September 22, 2026. Recurring tags: #champions, #enfocados.

Compared with accounts its own size

Heriberto Murrieta's engagement rate beats 50% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 67% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.079%, Heriberto Murrieta sits above the 25th percentile of the 204,956 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video39% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 39% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 862 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 25, 20267.6x their median

    Podrá ganar, empatar o perder, pero el sello de siempre del Atlante es el que vimos anoche en el Estadio Azteca. Un equipo con garra que no se arredra ante nada, que lucha y se compromete con corazón y redaños. Una escuadra en construcción, cargada de ilusiones. ¡Y su afición! Cuánta nobleza y fidelidad. Esperó doce largos años para ver a su causa de regreso. Por eso, cuando cayó el gol de Pizzuto, el grito tanto tiempo contenido salió del alma. Merecido empate. Nos marchamos de Santa Úrsula orgullosos de los hombres vestidos de azul y grana.

    8039758315K viewsView on X
  • Aug 29, 20265.1x their median

    El Atlante le hace partido al que le pongan. Pero una cosa es que compita y otra la injusticia del que pita.

    5204867413K viewsView on X
  • Aug 2, 20264.6x their median

    Lo dicho: este Atlante tiene entrega y corazón. La maniobra de Julio y el golpeo de Calzadilla en el segundo gol, espectaculares.

    541191608.8K viewsView on X
  • Sep 14, 20264.6x their median

    Brillante futbol del Guadalajara. Acompañamiento, talento, llegadas y contundencia. Llega como navaja al Clásico de Clásicos.

    55018515.2K viewsView on X
  • Sep 20, 20264.5x their median

    Golazo de Borja... como si fuera de Hugo.

    54119604.8K viewsView on X
  • Sep 20, 20264.3x their median

    Reacción amarilla con el ADN del América.

    50522815.0K viewsView on X
  • Jul 24, 20263.7x their median

    El Atlante regresa hoy al Estadio Azteca después de casi 20 años. No enfrentaba al América desde hace 14. La última vez que le ganó fue hace 15, el 11 de septiembre de 2011, uno a cero, con gol de Osvaldo Martínez. El DT era precisamente Miguel Herrera. El próximo miércoles se cumplen 50 años de su descenso a la Segunda División el 29 de julio de 1976.

    4152026013K viewsView on X
  • Aug 5, 20262.9x their median

    Mi columna de hoy en @Reforma sobre la justa protesta de los jugadores de la ruinosa Liga de Expansión y los nombres de los toreros mexicanos que han actuado en lo que va del año en Europa. Ruina Si la Liga de Expansión ya era un limbo intrascendente sin oficio ni beneficio, ha caído irremediablemente en la ruina tras el aberrante anuncio de que seguirá sin haber ascenso ni descenso en el balompié mexicano. La Federación Mexicana de Futbol no cumplió con su promesa de restablecerlos en el ciclo 2026-27. A través de una carta, los jugadores expansionistas exponen sus argumentos. Alzan la voz. Su queja es absolutamente válida. El vocero es Diego de Buen, ahora jugador del Morelia. Si bien pareciera que predican en el desierto, lo justo es difundir sus puntos de vista, darles tribuna periodística. El contrapeso siempre es necesario. Han bajado considerablemente las entradas, los salarios y los ingresos por patrocinios. “El ascenso y el descenso no son solo un formato de competición, sino que representan el principio fundamental de mérito deportivo. La posibilidad de competir por un ascenso impulsa la inversión, fortalece a los clubes, llena los estadios y mantiene viva la ilusión de jugadores, ciudades y aficionados. Su desaparición devalúa la categoría, reduce oportunidades y limita el desarrollo del futbol mexicano”, reza la misiva con toda la razón. Los jugadores del segundo circuito instan a sus colegas que, tras haber jugado en esa liga de partidos amistosos, al fin han llegado a Primera. Se antoja difícil que lo hagan. Sus clubes no les permitirán expresarse. Como hemos comentado en repetidas ocasiones, la Primera División se ha convertido en un búnker impenetrable. Está blindada. Las franquicias se eternizarán en el máximo circuito, eliminando la posibilidad de nuevos arribos por la vía deportiva. Si ascenso y descenso seguirán brillando por su ausencia, urge encontrarle un sentido, un propósito a la Liga de Expansión, que nació fracasada. Mientras protestan justificadamente los que militan en esa liga, el sorprendente Atlante llegó a Primera con sobrados méritos deportivos, lo cual tranquiliza nuestra conciencia. El equipo lucha, compite, juega bien y por lo pronto derrotó nada menos que al Cruz Azul, vigente campeón. Días de ensueño vive la grey atlantista, orgullosa también del triunfo de anoche en Vancouver. Y lo que son las cosas. El camino parece abrirse para Óscar Jiménez, que ha tenido soberbias actuaciones debajo del travesaño. Todo parece indicar que no se concretará la contratación del colombiano David Ospina. Padece una lesión crónica en un brazo que pudiera alejarlo en definitiva de las canchas. Las cosas se acomodan para Jiménez, que se dio el lujo de detener un penalti en el duelo ante la Máquina Cementera. APUNTE TAURINO Después de la excelente actuación de Héctor Gutiérrez, que se convirtió en el ganador indiscutible de la Copa Chenel, es momento de hacer un recuento de los toreros mexicanos que han actuado hasta el momento en Europa en 2026. Aparte de los nueve diestros que han comparecido en lo que va del año en Madrid, hay que agregar a Diego Silveti, Octavio García “El Payo”, Arturo Gilio, Michel Lagravere, André Lagravere “El Galo”, Ignacio Garibay, Andrés García, Santiago López Ortega, Juan Pablo Ibarra, Marco Peláez, Fermín Spínola, Santiago Ochoa, Diego Medina, Emiliano Gamero y Javier Funtanet. Ya son 24 mexicanos en Europa entre matadores, novilleros y rejoneadores.

    289621907.0K viewsView on X
  • Sep 11, 20262.8x their median

    Falleció Jesús Rico. Padecía Alzheimer. Tenía 73 años. Vivía en Chicago. Excelente lateral derecho o izquierdo del Atlético Español, Puebla y Atlante. Ángel Fernández lo bautizó como "Pimienta" o "Black Pepper", por su color de piel. Jugó en los Panamericanos de Cali en 1971 y los Juegos Olímpicos de Munich en 1972. En la imagen lo cargan Juan Manuel Álvarez, José Luis Trejo y Manuel Manzo.

    275532538.1K viewsView on X
  • Sep 6, 20262.6x their median

    El Atlante, nuevamente afectado por su falta de contundencia... y por el arbitraje.

    2371370312K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#champions#enfocados

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 126 interactions against 159K followers, an engagement rate of 0.079%. Measured over 18 original posts, its engagement rate beats 50% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.1K times each, and 2.44% of those impressions turn into an interaction. That is about 3.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.7 post a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 14:00 UTC, and Wednesday is the busiest day of the week. Of the 18 posts sampled, 39% carry an image or video. The account's strongest tracked post pulled 961 interactions, about 7.6x its own typical post. Recurring topics include #champions, #enfocados.

What is Heriberto Murrieta's engagement rate on X?
Heriberto Murrieta (@Beto_Murrieta) has an engagement rate of 0.079%, based on the median interactions across 18 original posts from the last 30 days against 158,826 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.079%, Heriberto Murrieta sits above the 25th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Beto_Murrieta have real engagement?
Its engagement rate beats 50% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Beto_Murrieta post?
Most posts go out around 14:00 UTC, and Wednesday is its busiest day, at roughly 0.7 posts per day across the measured window.

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