Be A King engagement report
@BerniceKing - 717K followers on X
Measured over 56 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 542 interactions against 717K followers, an engagement rate of 0.075%. Measured over 56 original posts, its engagement rate beats 66% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 3.56% of those impressions turn into an interaction. That is about 2.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 56 posts sampled, 98% carry an image or video and 25% link out. The account's strongest tracked post pulled 31K interactions, about 58x its own typical post. Recurring topics include #belovedcommunity, #mlk, #nonviolence365.
Measured over 56 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #belovedcommunity, #mlk, #nonviolence365.
Compared with accounts its own size
Be A King's engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 85% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.075%, Be A King sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.434% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Jan 15, 202658x their median
Happy birthday, Daddy. Thank you for being a bold purveyor of true peace. Thank you for living with purpose and for radically lifting the power of love. Thank you for believing that we can defeat injustice without destroying each other. Thank you for your courage and strategic, compassionate action. Thank you for teaching me so much, even now. I remember you today, on your 97th birthday. I remember you always. #MLK #MartinLutherKingJr #HappyBirthday
- Aug 19, 202629x their median
Nolan Wells should be 19 years old today. I’m praying for his family. For peace. For strength. For answers. #NolanWells https://t.co/9vcguMD2Hd
- Jul 25, 202623x their median
Emmett Till should be celebrating his 85th birthday today. Instead, he was robbed not only of his life, but of every year, relationship, dream, and possibility that should have followed. White supremacy destroys lives, wounds generations, and depends on our willingness to look away. Remember Emmett. Reject the hatred that killed him. Continue the work of dismantling every system that devalues Black life. #EmmettTill
- Aug 18, 202616x their median
Happy heavenly birthday, my brother. #MalcolmJamalWarner https://t.co/5jQoapB0Fu
- Aug 25, 202615x their median
I am deeply saddened by the passing of Dolly Parton. Her extraordinary voice entertained and brought joy to generations, and she used her influence beyond music to affirm human dignity, inclusion, and the importance of treating people with love and respect. Through her commitment to literacy, she also opened doors of possibility for children around the world. In 2023, I had the privilege of honoring Dolly on behalf of The King Center as our Christine King Farris “Legacy of Service in Education” honoree. My prayers are with her family, loved ones, and all who were touched by her light. #DollyParton
- Aug 24, 202613x their median
Nearly two weeks without power is not simply an inconvenience. It means spoiled food, disrupted businesses, lost communication, unbearable heat, and families wondering when help will finally come. What is happening in Gary, Indiana, raises a deeper question about whose communities are treated with urgency. Black communities have too often been expected to endure neglect, absorb the consequences, and keep surviving. No community should have to prove that its families are worthy of immediate care. Our communities deserve more than survival. Black communities deserve to be valued. #GaryIndiana #HumanDignity #EnvironmentalJustice
- Aug 29, 20269.7x their median
On what would have been Michael Jackson’s 68th birthday, I’m remembering the extraordinary gift he shared with the world and the special connection he had with my mother and our family. This photo of Michael with my mother takes me back to a time when his remarkable talent was already captivating the world. Happy heavenly birthday, Michael. Your music, creativity, and impact continue to live on. #MichaelJackson #CorettaScottKing
- Aug 8, 20267.6x their median
Her name is Tasia Fortune. Tasia was 29 years old. Her body was found hanging from a tree behind a vacant home in Jackson, Mississippi. We should not rush to conclusions, but we also cannot dismiss the fear and painful history these circumstances evoke for Black communities, especially in Mississippi. That history makes transparency, thoroughness, and truth essential. I am praying for Tasia’s family and loved ones as they grieve. They deserve answers. Tasia deserves dignity. And there must be a complete and transparent investigation into what happened to her. Justice requires truth, and truth must be pursued without fear, indifference, or delay. #TasiaFortune
- Aug 11, 20266.6x their median
Forcing Haitian immigrants to wear ankle monitors is dehumanizing. It reduces human beings to objects of surveillance and treats vulnerable people as though they are undeserving of freedom, compassion, and dignity. We should reject policies that humiliate, intimidate, and criminalize vulnerable communities. No immigration policy should require us to surrender our humanity. Human dignity must remain nonnegotiable. #HaitianImmigrants #HumanDignity #ImmigrationJustice #Nonviolence365 #BelovedCommunity
- Aug 22, 20266.2x their median
Fifteen years ago today, the Martin Luther King, Jr. Memorial opened to the public on the National Mall in Washington, D.C. I am grateful that people from around the world can encounter Daddy’s legacy in this sacred space. But honoring him must extend beyond monuments. His work calls us to confront injustice, practice nonviolence, protect human dignity, and continue creating the Beloved Community. May we not only visit the memorial. May we live the mission. #MLK #MLKMemorial
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 542 interactions against 717K followers, an engagement rate of 0.075%. Measured over 56 original posts, its engagement rate beats 66% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 3.56% of those impressions turn into an interaction. That is about 2.12% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 11:00 UTC, and Monday is the busiest day of the week. Of the 56 posts sampled, 98% carry an image or video and 25% link out. The account's strongest tracked post pulled 31K interactions, about 58x its own typical post. Recurring topics include #belovedcommunity, #mlk, #nonviolence365.
- What is Be A King's engagement rate on X?
- Be A King (@BerniceKing) has an engagement rate of 0.075%, based on the median interactions across 56 original posts from the last 30 days against 717,416 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.075%, Be A King sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @BerniceKing have real engagement?
- Its engagement rate beats 66% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @BerniceKing post?
- Most posts go out around 11:00 UTC, and Monday is its busiest day, at roughly 1.9 posts per day across the measured window.