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Benjamin Watson engagement report

@BenjaminSWatson - 148K followers on X

Measured over 25 original posts from a 30-day window, last computed on September 25, 2026.

Engagement

Middle of its size range
Per follower
0.043%
of 148K followers
Per impression
1.02%
6.3K views on a typical post
Reach
4.23%
of its followers see a post
Typical post
64
interactions (median)
Saved
0.016%
1 bookmarks on a typical post
Posting rate
1.47/day
active 70% of days
Peak time
01:00 UTC
Sunday

A typical post picks up 64 interactions against 148K followers, an engagement rate of 0.043%. Measured over 25 original posts, its engagement rate beats 40% of 20,183 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.3K times each, and 1.02% of those impressions turn into an interaction. That is about 4.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 01:00 UTC, and Sunday is the busiest day of the week. Of the 25 posts sampled, 36% carry an image or video and 12% link out. The account's strongest tracked post pulled 18K interactions, about 277x its own typical post. Recurring topics include #godawgs, #prime, #secfb.

Measured over 25 original posts from a 30-day window, last computed on September 25, 2026. Recurring tags: #godawgs, #prime, #secfb.

Compared with accounts its own size

Benjamin Watson's engagement rate beats 40% of the tracked X accounts closest to it in follower count (20,183 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 42% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.043%, Benjamin Watson sits above the 25th percentile of the 203,521 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.142%.

p100.004%
p250.024%
p50 (median)0.142%
p750.675%
p902.54%
p9982.4%
Engagement rate as a share of followers, across the 203,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,892 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.142%
75th percentile0.675%
90th percentile2.54%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video36% of posts+111%+108% to +115%34K
Outbound link12% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 36% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 12% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 164 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 20, 2026277x their median

    You either had this jacket or wanted this jacket. No in between….. https://t.co/3THixWyNWK

    16K900792407902K viewsView on X
  • Jan 12, 202256x their median

    Last Saturday I arrived in Indy for the Natty. The JW Marriott has 33 floors, 988 rooms, and 25 suites. Out of all those rooms, my room was #2007. 2007 was the last time @georgiafootball beat @alabamafbl. With ALL respect due the Crimson Tide, I knew the time had come. #GoDawgs https://t.co/JkQ8yBqcjp

    3.4K1365210View on X
  • Sep 16, 202650x their median

    The most expensive rosters in college football, per @TheAthletic: 1. Ohio State ($49-54M) 2. Oregon ($48-54M) 3. Texas ($45-55M) 4. LSU ($47-50M) 5. Texas A&M ($45-50M) 6. Miami ($44-50M) 7. Notre Dame ($41-48M) 8. Tennessee ($41-43M) 9. Ole Miss ($39-45M) t-10. Alabama ($38-42M) t-10. Texas Tech ($38-42M)

    2.4K310246201744K viewsView on X
  • Apr 5, 202225x their median

    “Mommy got a book y’all!” And the kids go wild 😊🙌🏾 https://t.co/WF5TRWx2i6 #SisTakeABreath https://t.co/x21SJkMYqR

    1.4K859314View on X
  • Sep 5, 202623x their median

    I would argue that if you have never earned paragraph 5 salary, you were not an NFL player. You were interviewing. I would also argue that continuing to use the term “pro” in the latest litigious college football battle is disingenuous and purposefully narrative shaping. The 2022 class is a special case. They were caught in between two policies. The courts, NCAA and SEC have an opportunity to address their unique situation. Don’t condemn the athletes for exercising their rights through the proper channels to continue their careers. This doesn’t absolve a member institution from attempting to circumvent conference rules. But it does underscore the importance of player agency and recourse to protect themselves from harm.

    1.2K1969226184K viewsView on X
  • Aug 12, 202614x their median

    Summer is over. The kids are all in school. And I already miss them. It’s always a joke that parents cheer when the kids go back after summer break, but I’m not one of them. I like my kids. I like spending time with them. I like them being in our home. I like our family being together. And I realize that life is a vapor and they are growing older much more quickly than I was prepared for. Maybe l’m becoming a sappy parent, but the start of the school year is always a reality check. Time is a thief.

    8194451859K viewsView on X
  • Sep 5, 202614x their median

    Go Dawgs

    86929708.7K viewsView on X
  • Sep 20, 202612x their median

    Mississippi is 4-1 against AP ranked teams under Pete Golding including two playoff wins and two wins over top 10 teams. Lane Kiffin had taken them as far as he could and was holding them back. Now that the revenge game is finally over they should thank him for moving on.

    6765039720K viewsView on X
  • Sep 12, 202611x their median

    Go Dawgs

    67023406.6K viewsView on X
  • Sep 4, 20266.4x their median

    😊 all is well. #GoDawgs and Buffs https://t.co/fn32Sv93G5

    3791810012K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#godawgs#prime#secfb

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 64 interactions against 148K followers, an engagement rate of 0.043%. Measured over 25 original posts, its engagement rate beats 40% of 20,183 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.3K times each, and 1.02% of those impressions turn into an interaction. That is about 4.24% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 01:00 UTC, and Sunday is the busiest day of the week. Of the 25 posts sampled, 36% carry an image or video and 12% link out. The account's strongest tracked post pulled 18K interactions, about 277x its own typical post. Recurring topics include #godawgs, #prime, #secfb.

What is Benjamin Watson's engagement rate on X?
Benjamin Watson (@BenjaminSWatson) has an engagement rate of 0.043%, based on the median interactions across 25 original posts from the last 30 days against 148,313 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.043%, Benjamin Watson sits above the 25th percentile of the 203,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BenjaminSWatson have real engagement?
Its engagement rate beats 40% of the tracked X accounts closest to it in follower count (20,183 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BenjaminSWatson post?
Most posts go out around 01:00 UTC, and Sunday is its busiest day, at roughly 1.47 posts per day across the measured window.

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