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Barry Sanders engagement report

@BarrySanders - 439K followers on X

Measured over 4 original posts from a 30-day window, last computed on October 30, 2026.

Engagement

Per follower
0.202%
of 439K followers
Per impression
1.70%
52K views on a typical post
Reach
11.8%
of its followers see a post
Typical post
886
interactions (median)
Saved
0.033%
17 bookmarks on a typical post
Posting rate
1.43/day
active 60% of days
Peak time
20:00 UTC
Sunday

Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 886 interactions against 439K followers, an engagement rate of 0.202%. Posts are seen about 52K times each, and 1.70% of those impressions turn into an interaction. That is about 11.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 25% link out. The account's strongest tracked post pulled 2.7K interactions, about 3.1x its own typical post. Recurring topics include #winner, #onepride, #roaring. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 4 original posts from a 30-day window, last computed on October 30, 2026. Recurring tags: #winner, #onepride, #roaring.

Where this sits in the catalog

At 0.202%, Barry Sanders sits above the 50th percentile of the 219,453 accounts in this comparison. That places it in the above the median band, which runs 0.149% to 0.706%.

p100.004%
p250.026%
p50 (median)0.149%
p750.706%
p902.63%
p9982.4%
Engagement rate as a share of followers, across the 219,453 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 21,696 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.026%
50th percentile0.149%
75th percentile0.706%
90th percentile2.63%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link25% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 198 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 1, 20263.1x their median

    Heard this guy was my #1 fan. Thanks for coming out. @nsccshow @SchwartzSports1 https://t.co/nlgGyvku2Q

    2.6K6257461K viewsView on X
  • Sep 27, 20262.3x their median

    Always gotta be the #20 Go @Lions https://t.co/51i3ptKPQp

    1.9K9540722K viewsView on X
  • Oct 3, 20262.2x their median

    OK @Lions fans - let's get #roaring for this weekend! Here's a chance to win a limited edition @FOCOusa @SInow #PrideOfTheLions cover bobble - signed by yours truly! Here is what you have to do: 1) Follow Us and like this post 2) Repost and tag your choice for who will score first for the @Lions tomorrow? #Winner selected at Random Good Luck! Let's Go!

    88842540719266K viewsView on X
  • Oct 11, 20261.7x their median

    .@Lions RB Jahmyr Gibbs has passed @BarrySanders (57) for the most TDs scored by a player under 25 years old in @NFL history. #OnePride https://t.co/vdvsTLH9KQ

    1.1K299162581K viewsView on X
  • Jul 30, 2026

    Heading to the @nsccshow in #Chicago this weekend - excited to see all those @NFL @Lions fans. To get everyone pumped here is a chance to win a @BoBattleArena signed card from me #Cutback #20 1 - Follow us 2 - Like the post 3 - Tell us which is your favorite Hero in the @BoBattleArena game We will also be doing some #trivia while you wait in my line Saturday, so brush up on your Sanders Stats for a chance to win a signed card while you wait. @BoJackson @SchwartzSports1

    5891392861141K viewsView on X
  • Sep 13, 2026

    This is for y’all. We 🧡 you. Go Pokes. https://t.co/PzUZB59RCe

    522223449K viewsView on X
  • Oct 16, 2026

    Jets vs Lions (1991) Week 15 https://t.co/pbhFTJwbg5

    268243338K viewsView on X
  • Jul 29, 20261.9x their median

    Look at the @Lions @ProFootballHOF brother I ran into them at the @RocketClassic today - We are #RoaringLowScores https://t.co/VoCnQwqTsT

    247128115K viewsView on X
  • Jul 17, 20261.7x their median

    Hey all. Back in the spring we gave a signed @BoBattleArena card. They finally came in. Please DM me from the original winner direct message so I can get these out. https://t.co/XwLXenY1cK

    1762536138K viewsView on X
  • Sep 28, 2026

    OPINION RB Jahmyr Gibbs Is Detroit Lions MVP, Will Make Fans Forget About Barry Sanders --More from @VitoJerome 👇 https://t.co/2XOlWurKH0 https://t.co/uOBzCVNs6B

    45714433197K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#winner#onepride#roaring#sanderssponsor#win

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 886 interactions against 439K followers, an engagement rate of 0.202%. Posts are seen about 52K times each, and 1.70% of those impressions turn into an interaction. That is about 11.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 20:00 UTC, and Sunday is the busiest day of the week. Of the 4 posts sampled, 100% carry an image or video and 25% link out. The account's strongest tracked post pulled 2.7K interactions, about 3.1x its own typical post. Recurring topics include #winner, #onepride, #roaring. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Barry Sanders's engagement rate on X?
Barry Sanders (@BarrySanders) has an engagement rate of 0.202%, based on the median interactions across 4 original posts from the last 30 days against 439,169 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.202%, Barry Sanders sits above the 50th percentile of the 219,453 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BarrySanders have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @BarrySanders post?
Most posts go out around 20:00 UTC, and Sunday is its busiest day, at roughly 1.43 posts per day across the measured window.

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