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Kanan Bahl engagement report

@BahlKanan - 65K followers on X

Measured over 26 original posts from a 30-day window, last computed on September 23, 2026.

Engagement

Middle of its size range
Per follower
0.221%
of 65K followers
Per impression
1.70%
8.4K views on a typical post
Reach
13.0%
of its followers see a post
Typical post
144
interactions (median)
Saved
0.101%
8 bookmarks on a typical post
Posting rate
1.77/day
active 77% of days
Peak time
04:00 UTC
Friday

A typical post picks up 144 interactions against 65K followers, an engagement rate of 0.221%. Measured over 26 original posts, its engagement rate beats 62% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.4K times each, and 1.70% of those impressions turn into an interaction. That is about 12.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 26 posts sampled, 31% carry an image or video and 8% are part of a thread. The account's strongest tracked post pulled 5.2K interactions, about 36x its own typical post.

Measured over 26 original posts from a 30-day window, last computed on September 23, 2026.

Compared with accounts its own size

Kanan Bahl's engagement rate beats 62% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 5 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 55% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.221%, Kanan Bahl sits above the 50th percentile of the 157,233 accounts in this comparison. That places it in the above the median band, which runs 0.128% to 0.604%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 157,233 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,048 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 04:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 04:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 04:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video31% of posts+111%+108% to +115%34K
Outbound link4% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 31% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 4% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 579 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 17, 202636x their median

    Somebody has made an app that splits UPI payments to ₹1,999 Hey ram😂 Via Akhil Agarwal on LinkedIn https://t.co/Y7IuyDGdHe

    4.5K39414794369K viewsView on X
  • Sep 11, 202612x their median

    Plots purchased in Delhi for ₹1,000 in 1980s are worth ₹4-5 crores now. That’s the only 80s trend that I want to hop on!

    1.7K6828137K viewsView on X
  • Sep 17, 202611x their median

    UPI MDR is only going to burden the low margin businesses. The director of a Pharma company shared the impact on his business. It’ll cost them ₹1.2 Crores a year in UPI TAX. Assuming a 2-3% margin business, it’s a 11-17% hit on gross profits. May as well lead to losses for many businesses if they don’t switch.

    1.2K2801112760K viewsView on X
  • Aug 27, 20266.5x their median

    I hired a young CFA. She refused to work for even a minute after 6:30 p.m. Earlier, I was of the impression that those who work by the clock are of no good use. They never do any good work. But she was different. She hardly took tea or coffee breaks. She did not waste time in banter during office hours. She hardly spoke to anyone during office hours unless it was about work. She was doing more work in 9 hours than most people who were clocking 13 hours a day. In every interview I stress-tested people by asking them what if they had to work for 14-15 hours each day for weeks. I am glad that I forgot to ask her this question in the interview. You can do great at your job even if you work by the clock. You need to be focused and disciplined.

    8505530493K viewsView on X
  • Aug 26, 20266.1x their median

    > Microsoft is reportedly putting 25,000 employees on PIP > Apple fired 200 employees > Meta fired 8,000 in May’26 Eat one meal less, but make sure to have health & term insurance and 12 months of emergency funds.

    8015911469K viewsView on X
  • Sep 16, 20265.6x their median

    Even my momos guy who charges ₹100/plate crosses ₹2.5 lakhs in monthly sales. What a joke that MDR is not applicable on merchants making ₹1 lakh revenue a month on UPI.

    68344701440K viewsView on X
  • Sep 1, 20265.1x their median

    Couples are avoiding having kids because of big home loan EMIs. Vivek S G, a SEBI RIA, shared that his couple client is deciding so. Even after making ₹4 lakhs/mo of in-hand salary. Forget about having 2 kids to maintain the population; people are not even having 1. Why? Thanks to unsustainable real estate prices, the cost of living has gone through the roof. The couple client recently purchased a house worth ₹4 crore. Out of this, his father contributed ₹2 crores. Here's how the monthly P&L line items look for the family: a) Income: ₹3.96 lakhs b) Expenses (excluding EMIs): ₹1.81 lakhs c) Home Loan EMI: ₹1.73 lakhs d) Savings (a-b-c): ₹42,000 This saving also, they're saving for in a debt mutual fund, for their furniture and renovation needs of ₹70 lakhs after two years. After using what they have and these savings, they will still be able to collect only ₹65 lakhs, i.e., falling short by ₹5 lakhs. And now, they're not planning to have a kid. Because the EMI burden will be too high. Just imagine, even without having a kid, what if either of the partners gets laid off? It'll be terrible. That's what home loan EMIs are doing to couples even with high incomes.

    540491321890K viewsView on X
  • Sep 16, 20264.5x their median

    Everyone in the UPI ecosystem has only benefitted from it. Here's how: 🔸Government: Printed fewer notes and saved cost. NPCI makes a surplus and pays tax. 🔸UPI service providers: They collect data and then sell you loans, travel offers, etc. Gpay/Cred/Paytm 🔸Banks/NBFCs: They make interest on loans that the UPI service providers help them sell. 🔸The income tax and GST department also get more of a trail of where the money is flowing. Formalises the economy and increases tax revenue. No one is bearing the cost. You are charging us more. By removing the minimal subsidy, the government is charging us for its inefficiencies. Babus and netas need to stop doing corruption rather than levying new charges on customers/merchants/investors each day.

    49712824518K viewsView on X
  • Sep 16, 20263.2x their median

    I am sure there will be something soon to divert the public from this backlash on MDR on UPI. Some communal clash. Some India-Pakistan/China thing. Some judgement about removing the dogs. It's a proper toolkit.

    389383048.6K viewsView on X
  • Sep 30, 20253.1x their median

    From villas to villages: People are mis-sold financial products "Mis-sold" is the story of every gullible Indian investor who doesn't even know that they've been mis-sold Made this documentary so that no one ever gets mis-sold🙏 Releasing on 2nd Oct on @1FinanceHQ 's YT https://t.co/KR80Iw1JcP

    300923811120K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 144 interactions against 65K followers, an engagement rate of 0.221%. Measured over 26 original posts, its engagement rate beats 62% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 8.4K times each, and 1.70% of those impressions turn into an interaction. That is about 12.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 77% of days. Most posts go out around 04:00 UTC, and Friday is the busiest day of the week. Of the 26 posts sampled, 31% carry an image or video and 8% are part of a thread. The account's strongest tracked post pulled 5.2K interactions, about 36x its own typical post.

What is Kanan Bahl's engagement rate on X?
Kanan Bahl (@BahlKanan) has an engagement rate of 0.221%, based on the median interactions across 26 original posts from the last 30 days against 65,120 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.221%, Kanan Bahl sits above the 50th percentile of the 157,233 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BahlKanan have real engagement?
Its engagement rate beats 62% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BahlKanan post?
Most posts go out around 04:00 UTC, and Friday is its busiest day, at roughly 1.77 posts per day across the measured window.

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