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BUS because of you i shine engagement report

@BUS_SONRAY - 574K followers on X

Measured over 83 original posts from a 30-day window, last computed on October 14, 2026.

Engagement

Top 10% for its size
Per follower
0.726%
of 574K followers
Per impression
7.99%
52K views on a typical post
Reach
9.09%
of its followers see a post
Typical post
4.2K
interactions (median)
Saved
0.064%
33 bookmarks on a typical post
Posting rate
3.97/day
active 20% of days
Peak time
10:00 UTC
Wednesday

A typical post picks up 4.2K interactions against 574K followers, an engagement rate of 0.726%. Measured over 83 original posts, its engagement rate beats 95% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 52K times each, and 7.99% of those impressions turn into an interaction. That is about 9.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 10:00 UTC, and Wednesday is the busiest day of the week. Of the 83 posts sampled, 95% carry an image or video, 17% are part of a thread and 39% link out. The account's strongest tracked post pulled 33K interactions, about 8.0x its own typical post. Recurring topics include #busbecauseofyouishine, #bus_chestvoice, #sonraymusic.

Measured over 83 original posts from a 30-day window, last computed on October 14, 2026. Recurring tags: #busbecauseofyouishine, #bus_chestvoice, #sonraymusic.

Compared with accounts its own size

BUS because of you i shine's engagement rate beats 95% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 96% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.726%, BUS because of you i shine sits above the 75th percentile of the 204,956 accounts in this comparison. That places it in the top 25% band, which runs 0.678% to 2.55%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video95% of posts+111%+108% to +115%34K
Outbound link39% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 39% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 270 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 16, 20268.0x their median

    ถ้าวันนี้ไม่เห็นค่า กลับมาวันหน้าก็ได้นะ 🥺🤙🏻 #Santapp #NEXnattakit #BUS_K #KChallenge #BUSbecauseofyouishine https://t.co/Sa6WNCbUsG

    19K13K416443464K viewsView on X
  • Sep 16, 20266.6x their median

    Straight from my heart อะไร? ยังไม่ได้ครึ่งเศษเสี้ยวไฟความปราถนาในใจของ #ppnaravit ด้วยซ้ำ ! ❤️‍🔥 #BUS_CHESTVOICE #CHESTVOICEChallenge #ALANpasawee #JUNGT #BUSbecauseofyouishine https://t.co/PEEOiE9SaZ

    15K12K235269517K viewsView on X
  • Sep 16, 20265.4x their median

    Shouting from the chest, fire in the moves 🔥 #BUS_CHESTVOICE #CHESTVOICEChallenge #BUSbecauseofyouishine https://t.co/aarfM9OMhj

    11K10K450276365K viewsView on X
  • Jul 8, 20264.2x their median

    BUS ‘รักมักยาก (Lover Loser)’ OFFICIAL MUSIC VIDEO YouTube: TADA LABELS 🔗: https://t.co/Q0kdGMKoIp MUSIC ON ALL STREAMING 🔗: https://t.co/7HHDNdj2aE #BUS_รักมักยาก_MV #BUS_รักมักยาก #BUSbecauseofyouishine #SONRAYMUSIC https://t.co/quYL7JLqGb

    8.9K9.6K1162081.2M viewsView on X
  • Oct 13, 20264.3x their median

    Straight from my heart 🫀 BUS ‘CHEST VOICE’ MUSIC VIDEO TEASER 🔗: https://t.co/r84cJGWfUo MUSIC VIDEO 14.10.2026 | 7PM (GMT+7) YouTube: TADA LABELS MUSIC ON ALL STREAMING 🔗: https://t.co/XeMlnRi9AN ** เนื่องจากการถ่ายทำมิวสิควิดีโอครั้งนี้อยู่ในช่วงพักรักษาตัวของ PHUTATCHAI ทางทีมงานจึงได้ปรับรูปแบบการถ่ายทำในบางส่วนให้เหมาะสมกับสภาพร่างกายของศิลปิน โดย PHUTATCHAI ยังคงมีส่วนร่วมในการถ่ายทอดเรื่องราว และภาพต่าง ๆ ภายในมิวสิควิดีโออย่างเต็มที่ แต่จะงดการถ่ายทำในซีนที่ส่งผลต่อสุขภาพ เพื่อให้ศิลปินได้พักฟื้นร่างกายอย่างเหมาะสม โดยคำนึงถึงสุขภาพ และการรักษาตัวของศิลปินเป็นสำคัญ #BUS_CHESTVOICE_TEASER #BUS_CHESTVOICE #BUSbecauseofyouishine #SONRAYMUSIC

    7.9K9.1K353362356K viewsView on X
  • Aug 25, 20264.0x their median

    #EVEANDBOYSONGWAT PINK BOYS CHECK 💗✨ #THAIchayanon #PHUTATCHAI #EVEANDBOYSONGWATxBUS #BUSbecauseofyouishine https://t.co/VmeUnHdUaM

    8.9K7.4K205125121K viewsView on X
  • Sep 3, 20263.3x their median

    เนื้อเพลงขม แต่เสียงคนร้องหวานนะครับ 🤟🏻🫠 #BUS_รักมักยาก #รักมักยากChallenge #BUSbecauseofyouishine https://t.co/9mEIGrpiTr

    7.9K5.7K842588K viewsView on X
  • Sep 2, 20263.2x their median

    ไม่ต้องวิ่งตามความรักหรอก แวะมาฟังพวกเราตรงนี้ดีกว่า 🎸🎶 #BUS_รักมักยาก #รักมักยากChallenge #BUSbecauseofyouishine https://t.co/0lMAXBQ625

    7.4K5.9K9821107K viewsView on X
  • Sep 4, 20263.2x their median

    คนที่ชื่อขึ้นต้นด้วยตัว B รับไปสักทีนะครับ 👀📩 #BUS_รักมักยาก #รักมักยากChallenge #BUSbecauseofyouishine https://t.co/tuwftfzeYO

    7.3K5.7K189126114K viewsView on X
  • Aug 31, 20263.2x their median

    💪🏻 ເຮົາມີສະໄຕ ບໍ່ໄດ້ສົນ ບໍ່ໄດ້ແຄ 💥 หมายเหตุ เนื่องจาก ALAN และ NEX ไม่สบาย และ PHUTATCHAI ติดภารกิจส่วนตัว จึงไม่สามารถเข้าร่วมถ่ายคอนเทนต์ครั้งนี้ได้ #litpopmusicfestivalxBUS #litpop3 #litpopmusicfestival #BUSbecauseofyouishine https://t.co/JAQODQ4KSI

    7.5K5.7K8538276K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#busbecauseofyouishine#bus_chestvoice#sonraymusic#sonrayshowcase2026#bus_chestvoice_mv

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 4.2K interactions against 574K followers, an engagement rate of 0.726%. Measured over 83 original posts, its engagement rate beats 95% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 52K times each, and 7.99% of those impressions turn into an interaction. That is about 9.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 10:00 UTC, and Wednesday is the busiest day of the week. Of the 83 posts sampled, 95% carry an image or video, 17% are part of a thread and 39% link out. The account's strongest tracked post pulled 33K interactions, about 8.0x its own typical post. Recurring topics include #busbecauseofyouishine, #bus_chestvoice, #sonraymusic.

What is BUS because of you i shine's engagement rate on X?
BUS because of you i shine (@BUS_SONRAY) has an engagement rate of 0.726%, based on the median interactions across 83 original posts from the last 30 days against 574,256 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.726%, BUS because of you i shine sits above the 75th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BUS_SONRAY have real engagement?
Its engagement rate beats 95% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BUS_SONRAY post?
Most posts go out around 10:00 UTC, and Wednesday is its busiest day, at roughly 3.97 posts per day across the measured window.

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