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バッファロー【公式】 engagement report

@BUFFALO_jp_info - 356K followers on X

Measured over 16 original posts from a 30-day window, last computed on October 6, 2026.

Engagement

Middle of its size range
Per follower
0.017%
of 356K followers
Per impression
0.492%
12K views on a typical post
Reach
3.38%
of its followers see a post
Typical post
60
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.03/day
active 50% of days
Peak time
00:00 UTC
Wednesday

A typical post picks up 60 interactions against 356K followers, an engagement rate of 0.017%. Measured over 16 original posts, its engagement rate beats 41% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.492% of those impressions turn into an interaction. That is about 3.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 00:00 UTC, and Wednesday is the busiest day of the week. Of the 16 posts sampled, 50% carry an image or video, 13% are part of a thread and 19% link out. The account's strongest tracked post pulled 16K interactions, about 262x its own typical post.

Measured over 16 original posts from a 30-day window, last computed on October 6, 2026. Recurring tag: #エアステーション7000万台.

Compared with accounts its own size

バッファロー【公式】's engagement rate beats 41% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 30% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.017%, バッファロー【公式】 sits above the 10th percentile of the 204,880 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,880 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video50% of posts+111%+108% to +115%34K
Outbound link19% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 50% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 19% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 86 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 15, 2026262x their median

    / ㊗#ラクレコプラス5周年🎊 \ PC不要✌ スマホ用CDレコーダー【ラクレコ+】が 合計5名様に当たる キャンペーン開催中🎶 ① @BUFFALO_jp_info をフォロー ②この投稿をRP(7/21迄) #ラクレコプラス5周年 をつけたリプで当選確率up ③当選者にDM(チャット) 規約https://t.co/T0xz81682x https://t.co/CZGxvHI08z

    2.9K8.3K4.0K493186K viewsView on X
  • Feb 26, 2026105x their median

    2026年7月(予定)をもってブルーレイドライブの販売を終了させていただきます。なお、後継機種はございません。これまでのご愛顧に心より御礼申し上げます。 ※受注状況により販売終了時期は前後することがあります。 【販売終了商品】 BRXLPT6U3Eシリーズ / BRXLPTV63Bシリーズ / BRXLPTWOU3シリーズ https://t.co/th9gzlyt4f

    6.8K6.0K676902.0M viewsView on X
  • Mar 13, 202613x their median

    安定性が高く発火リスクを構造的に抑制する「半固体電解質」を採用した「半固体モバイルバッテリー」を発売します。(2026年4月下旬発売。Amazon・楽天市場のバッファロー公式ストア限定モデル) カラー:メタリックブラック/シルキーホワイト、バッテリー容量:10,000mAh、最大出力:30W(BMPBSA10000シリーズ) “大切な家族・子どもにも安心して持たせられるモバイルバッテリー”を実現するため、電源にこだわるメーカーとして物理・化学の両面から厳しい基準で開発しました。厚さ15.2mm・約210gの薄型軽量ボディに、高耐久設計のType-Cケーブルを一体化。安全で、かつ利便性も損ないません。

    56322731388K viewsView on X
  • Sep 2, 20263.5x their median

    バッファロー初のトラックボールマウス(BSTBB700Xシリーズ)を本日より発売します! 「手のひらにしっくりくる」アーチ設計と高速スクロール・チルトホイール搭載で長いWebページやエクセル作業も快適。無線(2.4GHz)接続とBluetooth接続2台の合計3台を同時接続でき、デバイス切り替え・DPI変更も天面ボタンで操作できます。ボールは取り外してお手入れ可能。静音設計で周りを気にせずにお使いいただけます👍 カラー:ブラック、ホワイト

    1246361523K viewsView on X
  • Aug 25, 20263.0x their median

    Wi-Fiにつながらない…!!と思ったらコンセントが抜けているだけだった…ということもあります🔌😱 ネットにつながらなくなったときは、コンセントを含め一度配線確認をお願いします。プロバイダーから貸し出された機器(モデム、ONUなど)やWi-Fiルーターのランプも正常に点灯しているかご確認ください💡 https://t.co/Dg3huFmPyk

    142371313K viewsView on X
  • Oct 1, 20262.8x their median

    今日から10月よろしくお願いします!🛜👻🍭

    146518112K viewsView on X
  • Sep 9, 20262.7x their median

    すいようび!がんばルーター🐮🐮🐮💨

    146215112K viewsView on X
  • Sep 11, 20262.6x their median

    おはようございます。金曜日もよろしくお願いします🐮✌

    137514012K viewsView on X
  • Aug 26, 20262.4x their median

    すいようび!今日もがんばルーター🐃💨

    130211012K viewsView on X
  • Aug 24, 20262.4x their median

    おはようございます。今週もよろしくお願いします🐮🙌

    129311012K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#エアステーション7000万台

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 60 interactions against 356K followers, an engagement rate of 0.017%. Measured over 16 original posts, its engagement rate beats 41% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.492% of those impressions turn into an interaction. That is about 3.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 00:00 UTC, and Wednesday is the busiest day of the week. Of the 16 posts sampled, 50% carry an image or video, 13% are part of a thread and 19% link out. The account's strongest tracked post pulled 16K interactions, about 262x its own typical post.

What is バッファロー【公式】's engagement rate on X?
バッファロー【公式】 (@BUFFALO_jp_info) has an engagement rate of 0.017%, based on the median interactions across 16 original posts from the last 30 days against 356,385 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.017%, バッファロー【公式】 sits above the 10th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @BUFFALO_jp_info have real engagement?
Its engagement rate beats 41% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @BUFFALO_jp_info post?
Most posts go out around 00:00 UTC, and Wednesday is its busiest day, at roughly 1.03 posts per day across the measured window.

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