BDS movement engagement report
@BDSmovement - 473K followers on X
Measured over 6 original posts from a 30-day window, last computed on August 28, 2026.
Engagement
Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 1.3K interactions against 473K followers, an engagement rate of 0.276%. Posts are seen about 23K times each, and 5.64% of those impressions turn into an interaction. That is about 4.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.67 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video, 50% are part of a thread and 17% link out. The account's strongest tracked post pulled 10K interactions, about 7.7x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 6 original posts from a 30-day window, last computed on August 28, 2026. Recurring tag: #apartheidfreezones.
Where this sits in the catalog
At 0.276%, BDS movement sits above the 50th percentile of the 36,654 accounts in this comparison. That places it in the above the median band, which runs 0.08% to 0.433%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Jul 8, 20267.7x their median
BREAKING: Pro-Palestine activists have disrupted a presentation by Werner Vogels, Amazon vice president and Chief Technology Officer, at the UN’s “AI for Good” summit in Switzerland. Palestinian civil society strongly condemns the UN International Telecommunication Union’s shameful partnership with criminal tech companies in this summit, particularly Microsoft, Amazon, Google, Cisco, Oracle, and IBM. In providing cloud infrastructure and AI technologies to the Israeli war ministry, these companies are deeply complicit in Israel's military occupation, apartheid and genocide against Indigenous Palestinians. Project Nimbus, the joint $1.22 billion contract between Google and Amazon signed in 2021, provides cloud and AI tech services to the Israeli government and the Israeli military. It enables the Israeli military to run deadly AI programs such as Lavender and Gospel — crucial to its ongoing, livestreamed genocide in Gaza. We call for global pressure on the UN and its member States to end all UN partnership and contracts with these and similarly complicit corporations, and on Amazon and Google to drop their genocidal Project Nimbus.
- Jun 19, 20263.4x their median
🇳🇴Norwegian government issues a draft bill to ban trade with Israel's illegal settlements. Covers import & export of goods, buying real estate, providing certain services & acquiring businesses in settlements. If Norway can do it, why not others? https://t.co/WbQrWHTfAO
- Jul 28, 20262.4x their median
This is Israel’s deliberate policy of ongoing Nakba. To maintain business as usual with the genocidal state of Israel or any of its complicit companies and institutions is to be complicit too. We need you to channel your rage, frustration, and grief into effective, strategic BDS action now.
- Jul 1, 20261.9x their median
Israel’s genocide in Gaza deliberately and systematically targets Palestinian children, a UN commission has concluded. https://t.co/RhBYhQxOOV
- Jun 29, 20261.8x their median
“Google’s aiding of Israel’s genocide against Palestinians exposes company and its leadership to potential legal liability.” Abolitionist Law Center, Center for Constitutional Rights, and Tech Justice Law notify Google’s leadership in historic move of legal accountability. This unprecedented legal notice to Google follows years of organizing by Google workers with @NoTechApartheid (NoTA).
- Jun 22, 20261.6x their median
Another authoritarian, anti-Palestinian racist, militaristic, genocide-enabler has fallen. Starmer must be investigated for his criminal complicity in Israel’s genocide. https://t.co/ODO8PpbsVQ
- Jun 16, 20261.5x their median
This is only the latest in a series of revelations closely linking Israel to drug cartels, military juntas, and death squads throughout Latin America's history, as well as to the plundering of common resources and to systems of surveillance and repression. https://t.co/hZAlioUFBd
- Aug 14, 2026
Join us in demanding that territorial waters and ports across Asia are not part of the supply chain that feeds Israel’s genocide, apartheid and illegal occupation against the Palestinian people. https://t.co/cQUQoD7veg
- Jul 13, 2026
Breaking: Major BDS victory as Brazil’s direct oil exports to Israel drop to zero. Groups such as Rio de Janeiro Oil Workers Union, the Palestinian Institute for Climate Strategy and Disrupt Power have raised questions over whether oil still made its way to Israel, fuelling genocide, apartheid and illegal occupation, potentially through Vitol’s refinery in Sardinia, Italy. The direct route is closed. The back door isn't. One step at a time — our pressure continues.
- Jul 3, 2026
1,000 days of Israel’s genocide against Palestinians. 1,000 days of genocidal complicity. 1,000 days of escalating BDS pressure. Boycott, divest and sanction. Until Israel’s genocide ends. Until Palestine is free. https://t.co/0MUpdXURK2
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 1.3K interactions against 473K followers, an engagement rate of 0.276%. Posts are seen about 23K times each, and 5.64% of those impressions turn into an interaction. That is about 4.90% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.67 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video, 50% are part of a thread and 17% link out. The account's strongest tracked post pulled 10K interactions, about 7.7x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is BDS movement's engagement rate on X?
- BDS movement (@BDSmovement) has an engagement rate of 0.276%, based on the median interactions across 6 original posts from the last 30 days against 473,160 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.276%, BDS movement sits above the 50th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @BDSmovement have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @BDSmovement post?
- Most posts go out around 13:00 UTC, and Friday is its busiest day, at roughly 0.67 posts per day across the measured window.