BBC News Indonesia engagement report
@BBCIndonesia - 1.7M followers on X
Measured over 164 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 90 interactions against 1.7M followers, an engagement rate of 0.005%. Measured over 164 original posts, its engagement rate beats 37% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.689% of those impressions turn into an interaction. That is about 0.764% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.6 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 02:00 UTC, and Sunday is the busiest day of the week. Of the 164 posts sampled, 60% carry an image or video and 52% link out. The account's strongest tracked post pulled 57K interactions, about 634x its own typical post.
Measured over 164 original posts from a 30-day window, last computed on September 1, 2026.
Compared with accounts its own size
BBC News Indonesia's engagement rate beats 37% of the tracked X accounts closest to it in follower count (3,758 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 47% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.005%, BBC News Indonesia sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.434% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 02:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 230K |
| Monday | 0% | 286K |
| Tuesday | -2% | 276K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 244K |
| Friday | -3% | 252K |
| Saturday | +3% | 227K |
Best tweets
- Aug 27, 2026634x their median
Berbagai lapisan masyarakat dan sejumlah elemen mahasiswa dari sejumlah universitas masih menggelar demonstrasi di depan gedung DPR, Jakarta, Kamis (27/08) sore. Massa tak hanya menuntut pengesahan RUU Perampasan Aset. Kritik terhadap MBG, KDMP, hingga penanganan bencana gempabumi di NTT dan karhutla di sejumlah wilayah Indonesia. https://t.co/1GzRX3JzhY
- Aug 31, 2026234x their median
“Rumah saya terbakar! Masih banyak orang di dalam rumah!” kata Endang Susilawati pada tim penyelamat yang sedang mengevakuasi warga di Jekan Raya, Palangkaraya, Kalimantan Tengah. Endang panik karena api dan asap kebakaran hutan mengepung adik dan kakeknya. https://t.co/f0cR93xEi4
- Aug 31, 2026219x their median
Orang utan ditemukan berguling-guling dalam kondisi lemas di kebun sawit di Ketapang, Kalimantan Barat. Orang utan itu diduga lemas karena menghirup asap kebakaran hutan dan lahan yang menyebabkan gangguan pernapasan. https://t.co/EBBaT64ORH
- Aug 16, 2026104x their median
"Makanan saja, tolong perhatikan masalah makanan kami," kata Masminah, pengungsi gempa NTT. Pengungsi juga menyatakan membutuhkan selimut dan obat-obatan. Setidaknya 47 orang tewas dan 5.000 lainnya mengungsi akibat gempa 7,7 magnitudo yang mengguncang NTT pada Sabtu (15/08). https://t.co/B94ZHku1QX
- Aug 14, 202685x their median
Presiden Prabowo mengklaim penghasilan pengemudi ojol naik dua hingga tiga kali lipat sejak pertengahan 2026, dipicu aturan baru pemerintah yang membatasi potongan aplikasi maksimal 8%. Serikat Pekerja Angkutan Indonesia (SPAI) menyebut klaim Prabowo itu sebagai hoaks. https://t.co/nt35UaW2ok
- Aug 17, 202655x their median
Tim penyelamat berhasil mencapai Desa Nitung di Pulau Palue, yang terisolasi selama dua hari akibat gempa yang melanda NTT. Ratusan rumah di desa itu rusak parah, dan warga berlindung di tenda-tenda darurat. https://t.co/bdMwF4goRI
- Aug 18, 202650x their median
Badan Eksekutif Mahasiswa (BEM) Universitas Indonesia (UI) mengatakan akan menggelar aksi demonstrasi di Bundaran Hotel Indonesia (HI), Jakarta Pusat, Selasa (18/08). Mereka mengajukan delapan tuntutan, mulai hentikan KKN (korupsi, kolusi, nepotisme), turunkan harga kebutuhan pokok-BBM, hingga tetapkan status bencana nasional untuk Sumatra dan Flores. https://t.co/olUI2dOyA1
- Aug 31, 202639x their median
Warganet terus mengunggah dampak karhutla yang sangat mengganggu kehidupan sehari-hari mereka. "Untuk Anda yang bicara katanya Kalimantan itu aman-aman saja, tidak seperti di media sosial, Anda lihat kondisinya. Kalimantan sudah seperti alam barzakh," kata salah satu warga. https://t.co/nu50H6FH0i
- Aug 18, 202633x their median
Saat gempa mengguncang NTT pada Sabtu (15/08), Maria Florida Nogo Kelen sedang menjalani operasi persalinan darurat di rumah sakit di Kabupaten Nagekeo. Dokter Yona Sara Pardede bercerita, tanpa cahaya lampu, operasi harus dilanjutkan karena kondisi bayi yang kecil sungsang. https://t.co/7YnFFnnRo5
- Aug 14, 202629x their median
Presiden Prabowo mengatakan BUMN bukan milik direksi, bukan milik komisaris, bukan pula sumber dana bagi penguasa. Sementara itu, Transparency International Indonesia mencatat lebih dari separuh wakil menteri rangkap jabatan di BUMN. https://t.co/UtrkTS7sny
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 90 interactions against 1.7M followers, an engagement rate of 0.005%. Measured over 164 original posts, its engagement rate beats 37% of 3,758 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 0.689% of those impressions turn into an interaction. That is about 0.764% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 5.6 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 02:00 UTC, and Sunday is the busiest day of the week. Of the 164 posts sampled, 60% carry an image or video and 52% link out. The account's strongest tracked post pulled 57K interactions, about 634x its own typical post.
- What is BBC News Indonesia's engagement rate on X?
- BBC News Indonesia (@BBCIndonesia) has an engagement rate of 0.005%, based on the median interactions across 164 original posts from the last 30 days against 1,700,726 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.005%, BBC News Indonesia sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @BBCIndonesia have real engagement?
- Its engagement rate beats 37% of the tracked X accounts closest to it in follower count (3,758 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @BBCIndonesia post?
- Most posts go out around 02:00 UTC, and Sunday is its busiest day, at roughly 5.6 posts per day across the measured window.