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Azteca Noticias GT engagement report

@AztecaNoticiaGT - 538K followers on X

Measured over 112 original posts from a 30-day window, last computed on October 15, 2026.

Engagement

Bottom 10% for its size
Per follower
0%
of 538K followers
Per impression
0.154%
650 views on a typical post
Reach
0.12%
of its followers see a post
Typical post
1
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
3.9/day
active 7% of days
Peak time
15:00 UTC
Thursday

A typical post picks up 1 interaction against 538K followers, an engagement rate of 0%. Measured over 112 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 650 times each, and 0.154% of those impressions turn into an interaction. That is about 0.121% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 15:00 UTC, and Thursday is the busiest day of the week. Of the 112 posts sampled, 65% carry an image or video and 43% link out. The account's strongest tracked post pulled 82 interactions, about 82x its own typical post. Recurring topics include #nacionales, #departamentales, #tvaztecaguate.

Measured over 112 original posts from a 30-day window, last computed on October 15, 2026. Recurring tags: #nacionales, #departamentales, #tvaztecaguate.

Compared with accounts its own size

Azteca Noticias GT's engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 11% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At under 0.001%, Azteca Noticias GT sits below the 10th percentile of the 205,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video65% of posts+111%+108% to +115%34K
Outbound link43% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 65% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 43% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 266 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 15, 202682x their median

    Con un fuerte contingente policial trasladan a Omar Nájera al Modelo de Atención Integral para Mujeres Víctimas de Violencia IXKEM (MAIMI) para que enfrente la justicia por el caso de la agresión a la mujer ascensorista. Vía: @MarcosCahuex___ https://t.co/iV9GsKqK3Q

    707324.4K viewsView on X
  • Aug 26, 202682x their median

    🔴 ¡Ya estamos al aire con Hechos Meridiano! Ely Recinos le presenta las noticias que marcan la jornada y toda la información que usted necesita conocer. 📰📺 ¡Acompáñenos! #HechosMeridiano #TVAztecaGuate https://t.co/hO8hwDVq6D

    792101.3K viewsView on X
  • Sep 4, 202669x their median

    ☀️ ¡Buenos días! Ya estamos en vivo con Hechos AM. Conéctese y acompáñenos con la información que marca la agenda de Guatemala y el mundo. 📺📰 https://t.co/l2mbKFBMgA

    671101.5K viewsView on X
  • Oct 15, 202664x their median

    El Ministerio Público realiza un allanamiento en el edificio el Centro ubicado en la zona 1. Preliminarmente se habla de la captura de Omar Nájera, por el caso de la agresión a una mujer ascensorista. Vía: @MarcosCahuex___ https://t.co/WCu8jlgpss

    507705.6K viewsView on X
  • Aug 26, 202663x their median

    #Internacional | 🚨 Emergencia en la frontera entre China y Nepal. Un fuerte deslizamiento de lodo impactó este miércoles el paso fronterizo de Gyirong, en el Tíbet, dejando víctimas, heridos y personas desaparecidas. El desastre bloqueó las carreteras que conducen al lugar y provocó cortes de energía y comunicaciones. Equipos de emergencia fueron desplegados para buscar a los desaparecidos y atender a las personas afectadas. Las autoridades aún trabajan para determinar la magnitud total de la emergencia. 🇨🇳🇳🇵

    575016.8K viewsView on X
  • Oct 15, 202659x their median

    Un ataque armado se registró en la zona 3 de escuintla. Una mujer, dueña de un negocio falleció a causa de los impactos de bala. Vía: @ArlettG_ https://t.co/NvQezTEhqa

    4735412K viewsView on X
  • Sep 4, 202658x their median

    El viceministro de educación, Francisco Cabrera, hizo entrega del fuego de la antorcha Centroamericana por la Paz y la Libertad a la Ministra de Educación del @Gobierno_SV , Karla Triguero, quienes posteriormente la entregarán a las autoridades de Honduras. Vía @jose_delacruzf https://t.co/xPaqOv8M3P

    463818.2K viewsView on X
  • Sep 4, 202658x their median

    EL CERINAL BARBERENA BLOQUEOS POR EL ALTO COSTO DEL COMBUSTIBLE POR LA GASOLINERA UNO, PRECAUCIÓN. Este viernes cuatro de septiembre se reportan bloqueos en dirección a la gasolinera uno, en sus alrededores, esto afecta a las personas que se dirigen a sus labores, y a los conductores. A las personas que transitan en moto, y vehículos tome sus precauciones debido que no hay paso.

    3913516.0K viewsView on X
  • Oct 15, 202655x their median

    #Nacionales | 🚨 Un hombre fue señalado por ciudadanos de haber sido encontrado aparentemente en flagrancia mientras abusaba sexualmente en un niño en la zona 8 de Villa Nueva, en el sector de Ciudad Peronia. Tras conocer el caso, varias personas se organizaron y se reunieron frente a la subestación de la Policía Nacional Civil (PNC) del sector, con el objetivo de evitar que el señalado fuera puesto en libertad. #TAztecaGuate #ElMejorCanal

    449205.3K viewsView on X
  • Aug 27, 202646x their median

    Agradecemos su sintonía en #HechosDeLaTarde donde @soypilarnunez te presentó la información importante del día nacional e internacional. Sintonízanos mañana a partir de las 05:30 p.m. en nuestro horario especial por esta semana. #TVAztecaGuate #ElMejorCanal #HechosDeLaTarde https://t.co/sDwBmDLELQ

    442001.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#nacionales#departamentales#tvaztecaguate#hechosguatemala#elmejorcanal

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1 interaction against 538K followers, an engagement rate of 0%. Measured over 112 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 650 times each, and 0.154% of those impressions turn into an interaction. That is about 0.121% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.9 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 15:00 UTC, and Thursday is the busiest day of the week. Of the 112 posts sampled, 65% carry an image or video and 43% link out. The account's strongest tracked post pulled 82 interactions, about 82x its own typical post. Recurring topics include #nacionales, #departamentales, #tvaztecaguate.

What is Azteca Noticias GT's engagement rate on X?
Azteca Noticias GT (@AztecaNoticiaGT) has an engagement rate of 0%, based on the median interactions across 112 original posts from the last 30 days against 537,923 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Azteca Noticias GT sits below the 10th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @AztecaNoticiaGT have real engagement?
Its engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @AztecaNoticiaGT post?
Most posts go out around 15:00 UTC, and Thursday is its busiest day, at roughly 3.9 posts per day across the measured window.

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