Ayo Shonaiya engagement report
@AyoShonaiya - 48K followers on X
Measured over 22 original posts from a 30-day window, last computed on October 23, 2026.
Engagement
A typical post picks up 7 interactions against 48K followers, an engagement rate of 0.015%. Measured over 22 original posts, its engagement rate beats 13% of 20,445 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 978 times each, and 0.716% of those impressions turn into an interaction. That is about 2.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 21:00 UTC, and Tuesday is the busiest day of the week. Of the 22 posts sampled, 27% carry an image or video. The account's strongest tracked post pulled 12K interactions, about 1739x its own typical post. Recurring topics include #endsars, #fraita.
Measured over 22 original posts from a 30-day window, last computed on October 23, 2026. Recurring tags: #endsars, #fraita.
Compared with accounts its own size
Ayo Shonaiya's engagement rate beats 13% of the tracked X accounts closest to it in follower count (20,445 accounts, accounts of similar size (decile 4 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 23% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.015%, Ayo Shonaiya sits above the 10th percentile of the 205,048 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 21:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 27% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 27% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 136 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Apr 22, 20251739x their median
Fela's former manager, Rikki Stein shares rare footage of Fela Kuti which features a young Seun Kuti. https://t.co/YW930mZO2G
- Sep 23, 2026698x their median
K1 the Ultimate shows off his first house in Canada in 2001. Except from “Kini Fuji e”. A Podumentary by Ayo Shonaiya. Coming Soon. https://t.co/J5mAAgp14B
- Oct 15, 2026577x their median
Today we celebrate the icon, the genius, the Black President: Fela Aníkúlápó Kuti! Happy Birthday to the King of Afrobeat! ✊🏿🌍🕺🏿🎂 https://t.co/6sQuylcLcx
- Sep 29, 2026449x their median
Yakubu Gowon really said; “Nigeria has so much money, we don’t know what to do with it.” That statement alone puts into perspective the kind of leaders we’ve always had in this country.
- Sep 22, 202625x their median
The living legend of our times. Happy Birthday to the King of African Beats, King Sunny Ade 🎉 #icon https://t.co/4elN313hoy
- Oct 17, 202616x their median
Kini Fuji e - The Podumentary Series. In 1999, King Wasiu Ayinde had an idea, along with Jimi Akinniyi, to create a weekly platform in London for Music and Food. Not just Fuji, but also Afrobeat. I was called to film it, and that was how I diverted my life into Music… Kini Fuji e - Ayo Shonaiya & Wasiu Ayinde Episode 1 Premiere. October 25th. R70Television on YouTube.
- Sep 28, 202614x their median
The Miami Heat's new dynamic duo at Media Day 🔥 Giannis Antetokounmpo x Bam Adebayo (via @ZachWeinberger) https://t.co/ULEyZDz4rY
- Sep 21, 20269.4x their median
I literally just found out, that the FIRST black music video ever on MTV was not Michael Jackson’s “Billie Jean”… It was “Pass The Dutchie” by Musical Youth! 😳 #Facts https://t.co/mVXqxntAG7
- Oct 13, 20268.4x their median
I need some advice. As a married man, how do I explain that I “accidentally” liked a DJ Dimple video? 😁
- Oct 20, 20264.9x their median
20-10-2020. We Will Never Forget. Green White Green & Red. #EndSARS https://t.co/fdbVm4eHYT
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 7 interactions against 48K followers, an engagement rate of 0.015%. Measured over 22 original posts, its engagement rate beats 13% of 20,445 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 978 times each, and 0.716% of those impressions turn into an interaction. That is about 2.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 21:00 UTC, and Tuesday is the busiest day of the week. Of the 22 posts sampled, 27% carry an image or video. The account's strongest tracked post pulled 12K interactions, about 1739x its own typical post. Recurring topics include #endsars, #fraita.
- What is Ayo Shonaiya's engagement rate on X?
- Ayo Shonaiya (@AyoShonaiya) has an engagement rate of 0.015%, based on the median interactions across 22 original posts from the last 30 days against 47,589 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.015%, Ayo Shonaiya sits above the 10th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @AyoShonaiya have real engagement?
- Its engagement rate beats 13% of the tracked X accounts closest to it in follower count (20,445 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @AyoShonaiya post?
- Most posts go out around 21:00 UTC, and Tuesday is its busiest day, at roughly 1.13 posts per day across the measured window.