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Atlanta Beltline ® engagement report

@AtlantaBeltline - 333K followers on X

Measured over 17 original posts from a 30-day window, last computed on October 10, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 333K followers
Per impression
0.591%
1.7K views on a typical post
Reach
0.51%
of its followers see a post
Typical post
10
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.77/day
active 50% of days
Peak time
16:00 UTC
Saturday

A typical post picks up 10 interactions against 333K followers, an engagement rate of 0.003%. Measured over 17 original posts, its engagement rate beats 20% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.591% of those impressions turn into an interaction. That is about 0.507% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 16:00 UTC, and Saturday is the busiest day of the week. Of the 17 posts sampled, 59% carry an image or video, 6% are part of a thread and 88% link out. The account's strongest tracked post pulled 237 interactions, about 24x its own typical post.

Measured over 17 original posts from a 30-day window, last computed on October 10, 2026.

Compared with accounts its own size

Atlanta Beltline ®'s engagement rate beats 20% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Atlanta Beltline ® sits below the 10th percentile of the 205,374 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,374 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video59% of posts+111%+108% to +115%34K
Outbound link88% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 59% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 88% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 233 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 1, 202624x their median

    We officially have all of the land needed to complete the 22-mile loop!🙌 Learn more about the nearly 200 closings over 20 years and what it means for the future of the project below. https://t.co/jJ767BPkli

    20425628.1K viewsView on X
  • Sep 19, 20263.6x their median

    Due to inclement weather, tonight’s Lantern Parade has been canceled. A rescheduled rain date will be announced soon via social media and our website. In the meantime, please stay safe and dry. We look forward to celebrating on the Southwest Trail with you soon! https://t.co/cEnkTkW1bv

    293223.0K viewsView on X
  • Sep 3, 20263.3x their median

    Meet the Westside Beltline Connector's newest mural! 👋 Created by Nick "Turbo" Benson, this piece is a love letter to ATL, a celebration of Cameron M. Alexander's life, and a tribute to everyday Atlantans. More here: https://t.co/Zd1ZZF1Rne https://t.co/o9csEqav1B

    292202.0K viewsView on X
  • Sep 20, 20262.6x their median

    We've welcomed another new mural to the corridor! 🙌 Learn more about Brandon Sadler's "As Above, So Below" here: https://t.co/2gYmSmRbO1 https://t.co/rG1sInV8YV

    213022.8K viewsView on X
  • Jun 27, 20263.5x their median

    One thing about ATL? We know how to celebrate.🔥 Shoutout to everyone who joined us at @PittsburghYards last weekend for two days of free watch parties, live entertainment, food trucks, and so much more. It's a weekend we'll never forget. https://t.co/dd8pcajtjx

    164101.7K viewsView on X
  • Sep 27, 20261.6x their median

    A big congrats to the @CityofAtlanta for being named one of the fittest cities in America — and a big thank you to @OutsideMagazine for naming us as one of the best ways to get moving within the A! 💪 https://t.co/88QpMwaxxc

    142002.0K viewsView on X
  • Sep 12, 20261.6x their median

    Want the latest updates on what's being built, what's in design, and what's coming next? We've got you covered! 👇 https://t.co/if7mQsxMbl

    91603.0K viewsView on X
  • Sep 23, 20261.5x their median

    We've officially got a new schedule, a modified route, and hopefully better weather (fingers crossed) for our Lantern Parade redo this Saturday, September 26. Learn more here: https://t.co/rlLSVnzBwW https://t.co/zxLUoNfCkB

    114001.7K viewsView on X
  • Sep 22, 2026

    Have you dreamed about opening up shop along the Beltline? Now's your chance. Applications are officially open for our Atlanta Beltline Marketplace! 🙌 Learn more about the incubator and apply before October 7 at https://t.co/ddVgCLuqlj. https://t.co/Xlakvf2WEq

    101121.9K viewsView on X
  • Aug 5, 2026

    We're getting ready to mark another pivotal milestone for our Northwest Trail! Prep work at Bennett St. will lay the groundwork for future trail construction, infrastructure improvements, and long-term redevelopment, including affordable housing. https://t.co/sXB7YYjdmA

    120014.9K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 10 interactions against 333K followers, an engagement rate of 0.003%. Measured over 17 original posts, its engagement rate beats 20% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.591% of those impressions turn into an interaction. That is about 0.507% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.77 post a day over the last 30 days, with activity on roughly 50% of days. Most posts go out around 16:00 UTC, and Saturday is the busiest day of the week. Of the 17 posts sampled, 59% carry an image or video, 6% are part of a thread and 88% link out. The account's strongest tracked post pulled 237 interactions, about 24x its own typical post.

What is Atlanta Beltline ®'s engagement rate on X?
Atlanta Beltline ® (@AtlantaBeltline) has an engagement rate of 0.003%, based on the median interactions across 17 original posts from the last 30 days against 333,217 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Atlanta Beltline ® sits below the 10th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @AtlantaBeltline have real engagement?
Its engagement rate beats 20% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @AtlantaBeltline post?
Most posts go out around 16:00 UTC, and Saturday is its busiest day, at roughly 0.77 posts per day across the measured window.

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