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Anupam Kher engagement report

@AnupamPKher - 20M followers on X

Measured over 48 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Bottom quarter for its size
Per follower
0.004%
of 20M followers
Per impression
1.23%
63K views on a typical post
Reach
0.32%
of its followers see a post
Typical post
774
interactions (median)
Saved
0.013%
8 bookmarks on a typical post
Posting rate
1.77/day
active 90% of days
Peak time
05:00 UTC
Sunday

A typical post picks up 774 interactions against 20M followers, an engagement rate of 0.004%. Measured over 48 original posts, its engagement rate beats 23% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 63K times each, and 1.23% of those impressions turn into an interaction. That is about 0.323% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 05:00 UTC, and Sunday is the busiest day of the week. Of the 48 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 30K interactions, about 39x its own typical post. Recurring topics include #jaanepehchaaneanjane, #anumalik, #happydussehra.

Measured over 48 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #jaanepehchaaneanjane, #anumalik, #happydussehra.

Compared with accounts its own size

Anupam Kher's engagement rate beats 23% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 53% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.004%, Anupam Kher sits above the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,491 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 05:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 05:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 05:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 857 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 8, 202639x their median

    NANA PATEKAR THE GREATEST?💔💔A couple of hours ago, I received the heartbreaking news that my friend Nana Patekar, one of the finest actors and human beings in Indian cinema, is no more.🥹🥹🥹 I had just finished our performance and taken the curtain call. As I walked into the wings, my director Gajendra told me, “Nana is no more.”🥹 After that, I had to meet people, pose for photographs, smile, sit down for a meal… while trying to absorb what I had just heard. It was terribly difficult. But somewhere, I felt that Nana would have wanted me to finish my work. Fulfil my responsibility to the people who had come to see us. And then, perhaps, remember him. Actually, knowing him, I can almost hear him dismissing the very idea of a tribute: “अरे, तो क्या हो गया? मर गया तो कौन-सी बड़ी बात है? सभी मरते हैं!” That was Nana. Direct, unpretentious, with his own way of saying even the most difficult things.❤️‍🩹 I will miss you, my friend. Your warmth. Your hugs. Your extraordinary performances. And whenever I miss seeing you, I will watch your films. Though today, I wish I could simply hug you one more time. My love and deepest condolences to your family and to everyone who loved you. अलविदा मेरे दोस्त, नाना पाटेकर। बहुत सारा प्यार। 🙏💔 #NanaPatekar #HeartBreaking

    27K2.2K42542673K viewsView on X
  • Oct 23, 202633x their median

    HAPPY BIRTHDAY DEAREST PRABHAS!! ❤️😍😍 Happy birthday to my dearest friend and superstar icon, Prabhas! May God bless you with a long, healthy and happy life. May you always keep filling people’s lives with joy through your work and your wonderful presence.❤️ Working with you in #Fauzi is such a pleasure. So is enjoying the delicious food that comes from your home! With enough love and generosity to feed all of us! Your laughter, your smile and your warmth make every moment spent with you special.😍😍 You are an immensely talented superstar, my friend, and an equally generous, kind and lovable human being. I cherish your affection and our friendship.🥹❤️ God bless you, brother. Keep smiling, keep shining and keep being you! Lots and lots of love. ❤️🙏🕉 @prabhas #HappyBirthdayPrabhas

    23K2.6K12824252K viewsView on X
  • Jul 22, 202631x their median

    छात्र किसी भी देश की सबसे बड़ी उम्मीद होते हैं। उनकी आवाज़ को सुना जाना चाहिए, समझा जाना चाहिए और उसका सम्मान होना चाहिए। मेरी केवल एक प्रार्थना है—अपनी लड़ाई, अपना मुद्दा और अपनी सोच किसी और के हाथों का औज़ार मत बनने दीजिए। यह संदेश किसी के पक्ष या विपक्ष में नहीं, बल्कि हमारे युवाओं के भविष्य के पक्ष में है। सुरक्षित रहिए, जागरूक रहिए और अपने विवेक पर हमेशा भरोसा रखिए। जय हिन्द! ❤️🇮🇳🙏

    11K1.8K7.9K7361.1M viewsView on X
  • Oct 1, 202623x their median

    FACE OF A HERO! ❤️🫡🇮🇳 Courage and heroism have a face now. And that face belongs to Captain Smit Machchhar. 🇮🇳 Despite being seriously injured himself, he found the strength to fight back and help save almost 180 lives in mid-air. What an extraordinary human being! Even if he were not an Indian, my admiration and applause would have been just as heartfelt. But knowing he is one of our own makes my pride double, triple!🇮🇳❤️🇮🇳 As a nervous flyer, I also keep thinking about the people inside that aircraft. What must they have felt as the plane suddenly plunged thousands of feet? The fear, the helplessness, the uncertainty of those moments are difficult to imagine.🥹🥹 My salute also to the passengers and crew who stepped forward to help, the pilots who brought everyone safely to the ground, and the medical teams caring for Captain Machchhar.🙏 At a time when we hear so much about the worst in people, such courage reminds us of the best we are capable of. Even in terrible danger, a human being can find the strength to protect others. Captain Smit Machchhar, my salute to you, my friend. Lots and lots of love. May you recover soon and return to a world waiting to give you a hero’s welcome. You have made us proud. Jai Hind! 🙏🇮🇳

    16K1.6K15315244K viewsView on X
  • Aug 24, 202623x their median

    MEETING YASH WAS A TOTAL JOY!❤️It was a great joy to meet the phenomenon called Yash! I have loved his journey in KGF: Chapter 1 and KGF: Chapter 2. He didn’t just play Rocky! He gave the character a soul, a swagger and an unforgettable place in Indian cinema.😎❤️ Behind that powerful screen presence, I discovered a warm, grounded and thoughtful human being. We met at a studio and spoke about cinema, life, parents, families, dreams and the journeys that shape us.❤️‍🩹 Whenever I meet talented younger actors who are passionate and hungry to create something extraordinary, I feel energised. Their fire inspires me to work harder, explore deeper and give my very best. Perhaps that is the beauty of cinema! We may belong to different generations, but our dreams speak the same language. My dearest Yash, may your forthcoming film #Toxic create its own magic and receive tremendous love and success. Keep inspiring, keep conquering. Lots of love and good luck, my friend! ❤️🙏 @TheNameIsYash

    17K1.3K12422449K viewsView on X
  • Aug 2, 202618x their median

    Khoslas and Khurana were never in sync. NOT EVEN HERE! Jai Ho! 😂🤣🤣🤣🤣 @bomanirani @parvindabas @RanvirShorey #KhoslaKaGhosla2 #Trending #ShootTime https://t.co/HFd4emVgQC

    12K1.1K639137924K viewsView on X
  • Aug 4, 202617x their median

    भारत के माननीय गृह मंत्री श्री अमित शाह जी से उनके निवास पर मुलाक़ात का सौभाग्य मिला। उनके स्नेह, आत्मीय आतिथ्य और अपनापन के लिए मैं हृदय से उनका आभारी हूँ। देश, समाज, संस्कृति, सिनेमा और जीवन के अनेक विषयों पर उनसे लंबी और बेहद सार्थक बातचीत हुई। उनकी विषयों पर गहरी पकड़, अद्भुत स्मरण शक्ति और विचारों की स्पष्टता सचमुच प्रेरणादायक है। ऐसे व्यक्तित्व से हर मुलाक़ात कुछ नया सोचने और सीखने का अवसर देती है। आदरणीय अमित शाह जी, आपका समय, आपका स्नेह और जहाँ मैं बैठा था वहाँ विराजमान हनुमान जी की मूर्ति मेरे लिए सदैव स्मरणीय होगी। आपका बहुत-बहुत धन्यवाद।😍🕉🙏 @AmitShah

    11K8861.5K119492K viewsView on X
  • Aug 5, 202617x their median

    150 MILLION VIEWS… and still counting! ❤️🙏😂 When we shot this reel, we had absolutely no idea it would reach 150 million views on Instagram alone! We approached it with such seriousness and innocence as if we were shooting the climax of the most important film of our lives. 😄 The funniest part? Boman Irani’s makeup artist, Amrita, quietly kept filming the behind-the-scenes moments. And believe me, the BTS is even funnier than the reel itself! Watching four supposedly “experienced” actors rehearsing, discussing, correcting each other and treating a simple reel like a national mission is comedy in itself. The young lady shooting us and laughing hysterically is #kangan who plays an important role in the film! A huge thank you to every single one of you for watching, sharing, commenting and showering us with so much love. Your affection has turned a spontaneous, light-hearted moment into something truly unforgettable and a big highlight of our lives.❤️🤓 Now it’s your turn… watch the BTS and laugh your guts out.😄❤️ @bomanirani @RanvirShorey @parvindabas @tandavfilms #KhoslaKaGhosla2 #150MillionViews #BTS #TeamWork #Laughter #InstagramReels

    12K1.1K27548441K viewsView on X
  • Aug 16, 202617x their median

    PROUD TO BE PART OF THIS MAGNUM OPUS!❤️🇮🇳”Before freedom became a celebration, it was a battle!” Saluting the spirit of every Fauzi who fought for our tomorrow 🙏🏼 #Fauzi GRAND RELEASE WORLDWIDE ON 3rd DECEMBER 2026 ❤️‍🔥 #FauziOnDec3 Rebel Star #Prabhas #Imanvi @hanurpudi #MithunChakraborty #JayaPrada @AnupamPKher @Composer_Vishal @sudeepdop @kk_lyricist @MrSheetalsharma @rckamalakannan #KotagiriVenkateswaraRao @MythriOfficial @TSeries #TSeriesFilms #BhushanKumar #KrishanKumar @ShivChanana @neerajkalyan_24 @FauziTheMovie

    12K1.4K7314298K viewsView on X
  • Oct 20, 202616x their median

    एक-दो दिन पहले एक वीडियो देखा, जिसमें कोई मंत्री जी मंच पर दलेर मेहंदी जी से जिस तरह बात कर रहे थे, उसे देखकर बहुत दुख हुआ। मैं दलेर जी को बहुत सालों से जानता हूँ। यह भी जानता हूँ कि पिछले कुछ समय से उनकी तबीयत ठीक नहीं रही है। मंत्री जी, आपको उनकी प्रस्तुति से शिकायत हो सकती है। नाराज़गी भी हो सकती है। लेकिन सबके सामने मंच पर जाकर इस तरह उन्हें अपमानित करना ज़रूरी था क्या? यही बात उनसे अलग बैठकर, इज़्ज़त से भी तो कही जा सकती थी। एक कलाकार अपनी मेहनत से जो पहचान और सम्मान कमाता है, उसके पीछे पूरी ज़िंदगी लगी होती है। दलेर जी ने पिछले तीस-पैंतीस सालों से अपने गानों से हम सबको ख़ुशी दी है। उस योगदान की कुछ तो क़द्र होनी चाहिए। दलेर जी, मैंने आपको हमेशा एक नेकदिल, प्यार बाँटने वाले इंसान के रूप में जाना है। जहाँ तक मैं आपको जानता हूँ, आप शराब भी नहीं पीते। आपको यह सब सहना पड़ा, इसका मुझे बहुत अफ़सोस है। अपनी इंडस्ट्री के साथियों से भी कहना चाहूँगा—जो लोग दलेर जी को जानते हैं, वे अपनी बात ज़रूर रखें। उनके साथ खड़े हों। किसी के अच्छे स्वभाव के बारे में, उसकी इंसानियत के बारे में अपने अनुभव से दो शब्द कहना भी बहुत मायने रखता है। ऐसे वक़्त में एक साथी के लिए इतना तो हम कर ही सकते हैं। दलेर जी, आप बेहतरीन कलाकार हैं और उतने ही प्यारे इंसान भी। अपना ख़याल रखिए। भगवान आपको अच्छी सेहत दे। मेरा प्यार और सम्मान हमेशा आपके साथ है। 🙏❤️

    9.9K1.1K9511101.1M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#jaanepehchaaneanjane#anumalik#happydussehra#himeshreshammiya#jaiambebol

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 774 interactions against 20M followers, an engagement rate of 0.004%. Measured over 48 original posts, its engagement rate beats 23% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 63K times each, and 1.23% of those impressions turn into an interaction. That is about 0.323% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 05:00 UTC, and Sunday is the busiest day of the week. Of the 48 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 30K interactions, about 39x its own typical post. Recurring topics include #jaanepehchaaneanjane, #anumalik, #happydussehra.

What is Anupam Kher's engagement rate on X?
Anupam Kher (@AnupamPKher) has an engagement rate of 0.004%, based on the median interactions across 48 original posts from the last 30 days against 19,532,794 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.004%, Anupam Kher sits above the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @AnupamPKher have real engagement?
Its engagement rate beats 23% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @AnupamPKher post?
Most posts go out around 05:00 UTC, and Sunday is its busiest day, at roughly 1.77 posts per day across the measured window.

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