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Anime Expo engagement report

@AnimeExpo - 428K followers on X

Measured over 2 original posts from a 30-day window, last computed on September 25, 2026.

Engagement

Per follower
0.208%
of 428K followers
Per impression
1.33%
67K views on a typical post
Reach
15.7%
of its followers see a post
Typical post
890
interactions (median)
Saved
0.103%
69 bookmarks on a typical post
Posting rate
0.07/day
active 7% of days
Peak time
01:00 UTC
Tuesday

Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 890 interactions against 428K followers, an engagement rate of 0.208%. Posts are seen about 67K times each, and 1.33% of those impressions turn into an interaction. That is about 15.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 01:00 UTC, and Tuesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 4.0K interactions, about 4.5x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 2 original posts from a 30-day window, last computed on September 25, 2026. Recurring tag: #animeexpo.

Where this sits in the catalog

At 0.208%, Anime Expo sits above the 50th percentile of the 156,711 accounts in this comparison. That places it in the above the median band, which runs 0.127% to 0.604%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.5%
Engagement rate as a share of followers, across the 156,711 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,082 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.5%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link50% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 50% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 492 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 5, 20264.5x their median

    Thank you for making Anime Expo 2026 special šŸ’› See you at #AX2027! https://t.co/fHQ97gvYlq

    3.5K3548274135K viewsView on X
  • Sep 22, 20261.9x their median

    šŸŽ¤ We're looking ahead and want to hear from you! Which Japanese music artists do you want to see perform at Anime Expo 2027? Drop your dream Japanese music artists in the comments below!šŸ‘‡ Anime Expo 2027 | July 2-5, 2027 | Los Angeles Convention Center, CA #AnimeExpo #AX2027 #AnimeExpo2027 #LosAngeles #LosAngelesConventionCenter #Anime #Japan #JapaneseArtist #JapaneseMusic #JapanesePerformers #Manga #Cosplay #Otaku #Gaming #RPG #AMV #Shoujo #Shounen #JPOP #JROCK

    746224636125122K viewsView on X
  • Jul 3, 2026

    šŸŽ‰ GO 100%! šŸŽ‰ Celebrate the 10th anniversary of Mob Psycho 100 at Anime Expo 2026! Join the cast and director, for a special anniversary celebration packed with live dubbing, behind-the-scenes stories and surprising giveaways! šŸŽšŸ„‚ Featuring: ā­ļø Setsuo Ito (Voice of Mob) ā­ļø Takahiro Sakurai (Voice of Reigen) ā­ļø Yuzuru Tachikawa (Chief Director) ā˜‘ļø Panel Name: Go 100%! Mob Psycho 100 10th Anniversary Celebration šŸ—“ļø Date: Day 3 - Saturday, July 4 ā° Time: 11:45 AM - 12:45 PM šŸ“ Location: Peacock Theater Anime Expo 2026 | July 2-5, 2026 | Los Angeles Convention Center, CA #AnimeExpo #AX2026 #AnimeExpo2026 #mobpsycho100 #Mobpsycho10th #Mob

    5659931139K viewsView on X
  • Jul 5, 2026

    We want to hear from you! šŸ“£ Please fill out our survey and share your feedback. Your thoughts help us make AX even better. Thank you! 😊 šŸ”— https://t.co/fLx87ene4o #AnimeExpo #AX2026 #AnimeExpo2026 #Anime #Japan #LosAngeles https://t.co/zQCcioS6RF

    33335281943K viewsView on X
  • Jul 4, 2026

    #AX2026 DAY 2 RECAP! šŸ’„ Another great day with so many great people! šŸ˜ Let's keep the energy going because the weekend is just getting started! šŸ™Œ #AnimeExpo #AX2026 #AnimeExpo2026 #Anime https://t.co/j6GTCqrkcp

    246340524K viewsView on X
  • Jul 3, 2026

    #AX2026 DAY 1 RECAP! 🤩 We kicked off the weekend with great energy, new friends, and fun memories. šŸŽ‰ Keep it going because we have so much more in store for you the rest of AX! #AnimeExpo #AX2026 #AnimeExpo2026 #Anime https://t.co/TUHez4uCEa

    234470250K viewsView on X
  • Jul 5, 2026

    Share your Anime Expo pictures on your socials! 🤳 Continue to stay updated with the latest AX news by following us @AnimeExpo šŸ“³ #AX2026 #AnimeExpo https://t.co/THW5pnxwAO

    2031652141K viewsView on X
  • Jul 5, 2026

    #AX2026 DAY 3 RECAP! ā˜€ļø Can't believe Anime Expo is already almost over. 🄺 Let's make the most of today! 🌟 #AnimeExpo #AX2026 #AnimeExpo2026 #Anime https://t.co/1N0K4MJMFa

    175260220K viewsView on X
  • Jul 5, 2026

    Can't believe it's already DAY 4ļøāƒ£! Live the last day of AX 2026 to the fullest! 🄹 https://t.co/ZWxll6a5ZO

    146175315K viewsView on X
  • Jul 3, 2026

    Strike a pose and take a pic at our Anime Expo 2026 Photo Op! Bring your friends and tag us #AX2026! We love seeing your pictures ā¤ļø šŸ“ Located at the AX Merch Store in West Hall Lobby https://t.co/wHNqvrfoo4

    11021015K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#animeexpo

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 890 interactions against 428K followers, an engagement rate of 0.208%. Posts are seen about 67K times each, and 1.33% of those impressions turn into an interaction. That is about 15.7% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 01:00 UTC, and Tuesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 50% link out. The account's strongest tracked post pulled 4.0K interactions, about 4.5x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Anime Expo's engagement rate on X?
Anime Expo (@AnimeExpo) has an engagement rate of 0.208%, based on the median interactions across 2 original posts from the last 30 days against 428,153 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.208%, Anime Expo sits above the 50th percentile of the 156,711 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @AnimeExpo have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @AnimeExpo post?
Most posts go out around 01:00 UTC, and Tuesday is its busiest day, at roughly 0.07 posts per day across the measured window.

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