Adelaide Crows engagement report
@Adelaide_FC - 158K followers on X
Measured over 38 original posts from a 30-day window, last computed on September 22, 2026.
Engagement
A typical post picks up 100 interactions against 158K followers, an engagement rate of 0.063%. Measured over 38 original posts, its engagement rate beats 46% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.4K times each, and 1.06% of those impressions turn into an interaction. That is about 5.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Saturday is the busiest day of the week. Of the 38 posts sampled, 53% carry an image or video and 47% link out. The account's strongest tracked post pulled 9.4K interactions, about 94x its own typical post.
Measured over 38 original posts from a 30-day window, last computed on September 22, 2026.
Compared with accounts its own size
Adelaide Crows's engagement rate beats 46% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 43% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.063%, Adelaide Crows sits above the 25th percentile of the 205,676 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.679% |
| 90th percentile | 2.56% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 10:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 53% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 47% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 53% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 47% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 137 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 10, 202694x their median
I'm flying back to California on Saturday, and I'm sad to leave, but I also am excited to announce that I will continue to make content with the @AFL when I get home, and I will return to Australia for the Gather Round in April. Cheers.
- Sep 13, 202624x their median
My biggest regret from Australia. https://t.co/02qtQx9Jit
- Sep 11, 202619x their median
Thank you so much, @Adelaide_FC. https://t.co/Ur2K659WDr
- Sep 19, 202612x their median
Excited to announce that I will play for @austincrows next season. Talk about a dream come true. https://t.co/a1sK2FDW6M
- Sep 12, 202612x their median
Forever a Crow ❤️ https://t.co/QA8YyGM387
- Sep 12, 20267.1x their median
The boy from Broken Hill 💙 https://t.co/bJFJeSOYCo
- Sep 12, 20266.6x their median
Thank you for everything, Tex 🥹 https://t.co/QnG02mZvtV
- Sep 11, 20264.6x their median
GET UP! IT’S SEMI-FINAL DAY 🔥 https://t.co/bKPy9LIXKC
- Sep 17, 20263.7x their median
Kaelon Black injured his groin in today’s practice. https://t.co/LzddXfEKAA
- Sep 12, 20263.0x their median
Goal No.714 🫡 https://t.co/e9ByIYSz4G
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 100 interactions against 158K followers, an engagement rate of 0.063%. Measured over 38 original posts, its engagement rate beats 46% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.4K times each, and 1.06% of those impressions turn into an interaction. That is about 5.93% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 10:00 UTC, and Saturday is the busiest day of the week. Of the 38 posts sampled, 53% carry an image or video and 47% link out. The account's strongest tracked post pulled 9.4K interactions, about 94x its own typical post.
- What is Adelaide Crows's engagement rate on X?
- Adelaide Crows (@Adelaide_FC) has an engagement rate of 0.063%, based on the median interactions across 38 original posts from the last 30 days against 158,099 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.063%, Adelaide Crows sits above the 25th percentile of the 205,676 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @Adelaide_FC have real engagement?
- Its engagement rate beats 46% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @Adelaide_FC post?
- Most posts go out around 10:00 UTC, and Saturday is its busiest day, at roughly 1.53 posts per day across the measured window.