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Jim Acosta engagement report

@Acosta - 2.4M followers on X

Measured over 89 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.014%
of 2.4M followers
Per impression
0.422%
77K views on a typical post
Reach
3.27%
of its followers see a post
Typical post
325
interactions (median)
Saved
0.012%
9 bookmarks on a typical post
Posting rate
7.73/day
active 67% of days
Peak time
19:00 UTC
Friday

A typical post picks up 325 interactions against 2.4M followers, an engagement rate of 0.014%. Measured over 89 original posts, its engagement rate beats 51% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 77K times each, and 0.422% of those impressions turn into an interaction. That is about 3.27% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.7 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 89 posts sampled, 31% carry an image or video and 67% link out. The account's strongest tracked post pulled 127K interactions, about 391x its own typical post.

Measured over 89 original posts from a 30-day window, last computed on August 31, 2026. Recurring tag: #ettd.

Compared with accounts its own size

Jim Acosta's engagement rate beats 51% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.014%, Jim Acosta sits above the 25th percentile of the 36,261 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.431%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,137 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.431%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%51K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%71K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%93K
14:00 UTC-3%96K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%229K
Monday0%284K
Tuesday-2%273K
Wednesday-1%250K
Thursday-2%243K
Friday-3%251K
Saturday+3%226K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 24, 2026391x their median

    BREAKING: The Washington Post fired me last year for speaking the truth after Charlie Kirk's killing. I fought back. I'm happy to announce: I won my case against the Washington Post. They have been ordered to reinstate me immediately. ✊🏾 https://t.co/TISoTvFFO9

    103K18K4.2K1.0K4.3M viewsView on X
  • Jan 28, 2025234x their median

    Looks like somebody has ADS: Acosta Derangement Syndrome. https://t.co/nLWfFodirB

    66K8.8K151.5K2.6M viewsView on X
  • Aug 14, 202699x their median

    It’s not just happening on the USS Abraham Lincoln. The mother of a sailor who served aboard the USS Tripoli sent me text messages about the poor living conditions her son experienced. She is fearful of her son being retaliated against so she asked to remain anonymous. https://t.co/Oywf1FElhw

    21K7.0K3.9K455725K viewsView on X
  • Aug 18, 202689x their median

    Rosie O’Donnell is guest hosting the Jimmy Kimmel show all week. From her monologue tonight: “….And if you thought the President hated Jimmy Kimmel Live when it was hosted by Jimmy Kimmel, buckle up, people. Buckle up!” https://t.co/aghzw9Xoe6

    26K1.9K7331781.7M viewsView on X
  • Aug 13, 202680x their median

    The USS Abraham Lincoln has been at sea for 200+ straight days, and reports say conditions onboard are so bad that multiple sailors have tried to jump off. Our servicemembers deserve better than this. There needs to be an investigation. https://t.co/ViWs8CWeF6

    15K3.8K6.3K417673K viewsView on X
  • Aug 14, 202661x their median

    Hannity: Do you support Hasan Piker? De Blasio: I have issues but the way you describe him, you could’ve been talking about Donald Trump. Cozies up to dictators, says extreme things. Hannity: You’re breaking the rules. https://t.co/23JH6IuHku

    18K1.3K2331261.6M viewsView on X
  • Aug 13, 202659x their median

    Light a candle for Karoline Leavitt as she leaves the job of WH press sec as perhaps the biggest liar of all time for Trump. Way to go! https://t.co/Jyc7VQJdIK

    11K1.7K5.8K270516K viewsView on X
  • Aug 21, 202650x their median

    EXCLUSIVE THE HUMAN SPRINTER First known pictures of NATALIE HARP chasing after Donald Trump's golf cart in Scotland https://t.co/vfQ6xk3hbD

    14K1.3K6253181.9M viewsView on X
  • Aug 27, 202646x their median

    This is delusional for Trump to post this and it should be covered as such. It was a massive story when Bush declared “mission accomplished” during the Iraq War. The image dogged Bush throughout much of his presidency. Should be the same for Trump. https://t.co/JJrglC8a63

    12K2.3K736136622K viewsView on X
  • Aug 26, 202637x their median

    Quite a community note here. Reminder that your taxpayer dollars are paying for these Nazi social media accounts. https://t.co/noc3c2ScHi

    10K2.0K5731306K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ettd

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 325 interactions against 2.4M followers, an engagement rate of 0.014%. Measured over 89 original posts, its engagement rate beats 51% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 77K times each, and 0.422% of those impressions turn into an interaction. That is about 3.27% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.7 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 19:00 UTC, and Friday is the busiest day of the week. Of the 89 posts sampled, 31% carry an image or video and 67% link out. The account's strongest tracked post pulled 127K interactions, about 391x its own typical post.

What is Jim Acosta's engagement rate on X?
Jim Acosta (@Acosta) has an engagement rate of 0.014%, based on the median interactions across 89 original posts from the last 30 days against 2,360,014 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.014%, Jim Acosta sits above the 25th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Acosta have real engagement?
Its engagement rate beats 51% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Acosta post?
Most posts go out around 19:00 UTC, and Friday is its busiest day, at roughly 7.73 posts per day across the measured window.

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