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Arizona Cardinals engagement report

@AZCardinals - 1.1M followers on X

Measured over 120 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.015%
of 1.1M followers
Per impression
0.862%
19K views on a typical post
Reach
1.71%
of its followers see a post
Typical post
160
interactions (median)
Saved
0.011%
2 bookmarks on a typical post
Posting rate
4.63/day
active 43% of days
Peak time
02:00 UTC
Saturday

A typical post picks up 160 interactions against 1.1M followers, an engagement rate of 0.015%. Measured over 120 original posts, its engagement rate beats 40% of 3,882 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 19K times each, and 0.862% of those impressions turn into an interaction. That is about 1.71% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.6 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 02:00 UTC, and Saturday is the busiest day of the week. Of the 120 posts sampled, 79% carry an image or video and 5% link out. The account's strongest tracked post pulled 9.0K interactions, about 56x its own typical post. Recurring topics include #azvsgb, #riseupredsea, #azcardinals.

Measured over 120 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #azvsgb, #riseupredsea, #azcardinals.

Compared with accounts its own size

Arizona Cardinals's engagement rate beats 40% of the tracked X accounts closest to it in follower count (3,882 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 47% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.015%, Arizona Cardinals sits above the 25th percentile of the 37,582 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.081%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99158.1%
Engagement rate as a share of followers, across the 37,582 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,409 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile158.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%62K
09:00 UTC-3%72K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%98K
14:00 UTC-4%101K
15:00 UTC-2%104K
16:00 UTC-3%102K
17:00 UTC-3%94K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-2%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%237K
Monday0%300K
Tuesday-3%299K
Wednesday-1%256K
Thursday-1%249K
Friday-3%258K
Saturday+3%232K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 24, 202656x their median

    Happy JLove, LaFleur and Melton week to all who celebrate 🤝 @packers

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  • Aug 26, 202618x their median

    16 seconds of INTs for your tl ⤵️ https://t.co/udYLcrFB6H

    2.3K2011562301.7M viewsView on X
  • Aug 31, 202617x their median

    A legend was born today. Happy Birthday @LarryFitzgerald! 🙌 https://t.co/bQAW7rfTUC

    2.5K212321442K viewsView on X
  • Aug 28, 202614x their median

    The LaFleurs. https://t.co/DUAf4jX9ak

    2.2K794354K viewsView on X
  • Aug 26, 202614x their median

    MARV TOE TAP🥶 https://t.co/aDG0JdYMSm

    2.0K1323136138K viewsView on X
  • Aug 25, 20268.8x their median

    Did someone say Rivalries uniforms??? 🏜️ https://t.co/CU4nBfFvt0

    1.3K424510104K viewsView on X
  • Aug 20, 20266.7x their median

    52-spot jump for 85 and still rising 📈📈📈 https://t.co/SUfNnZwr5J

    981758528K viewsView on X
  • Aug 29, 20265.7x their median

    looong time connection🤞 📲 NFL+ https://t.co/sYlfUfTrSn

    875341261K viewsView on X
  • Aug 30, 20265.6x their median

    First 53-man roster of the season. https://t.co/LjjcQuSXbV

    76793141580K viewsView on X
  • Aug 20, 20264.9x their median

    CB Garrett Williams has been activated from the PUP list https://t.co/qLLTM0s59M

    68950231928K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#azvsgb#riseupredsea#azcardinals#dalvsaz#birdgang

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 160 interactions against 1.1M followers, an engagement rate of 0.015%. Measured over 120 original posts, its engagement rate beats 40% of 3,882 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 19K times each, and 0.862% of those impressions turn into an interaction. That is about 1.71% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.6 posts a day over the last 30 days, though only 43% of days saw any activity at all. Most posts go out around 02:00 UTC, and Saturday is the busiest day of the week. Of the 120 posts sampled, 79% carry an image or video and 5% link out. The account's strongest tracked post pulled 9.0K interactions, about 56x its own typical post. Recurring topics include #azvsgb, #riseupredsea, #azcardinals.

What is Arizona Cardinals's engagement rate on X?
Arizona Cardinals (@AZCardinals) has an engagement rate of 0.015%, based on the median interactions across 120 original posts from the last 30 days against 1,088,565 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.015%, Arizona Cardinals sits above the 25th percentile of the 37,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @AZCardinals have real engagement?
Its engagement rate beats 40% of the tracked X accounts closest to it in follower count (3,882 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @AZCardinals post?
Most posts go out around 02:00 UTC, and Saturday is its busiest day, at roughly 4.63 posts per day across the measured window.

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