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AO Arena engagement report

@AOArena - 76K followers on X

Measured over 37 original posts from a 30-day window, last computed on October 17, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 76K followers
Per impression
0.047%
2.1K views on a typical post
Reach
2.76%
of its followers see a post
Typical post
1
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.33/day
active 87% of days
Peak time
09:00 UTC
Monday

A typical post picks up 1 interaction against 76K followers, an engagement rate of 0.001%. Measured over 37 original posts, its engagement rate beats 4% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.1K times each, and 0.047% of those impressions turn into an interaction. That is about 2.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 37 posts sampled, 100% carry an image or video and 84% link out. The account's strongest tracked post pulled 100 interactions, about 100x its own typical post.

Measured over 37 original posts from a 30-day window, last computed on October 17, 2026.

Compared with accounts its own size

AO Arena's engagement rate beats 4% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 4% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, AO Arena sits below the 10th percentile of the 205,881 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.68%
p902.56%
p9982.4%
Engagement rate as a share of followers, across the 205,881 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.68%
90th percentile2.56%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link84% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 84% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 225 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 7, 2026100x their median

    Storm are officially home! 🏒⚡️ The noise. The energy. The chants. The nerves. The celebrations. @Mcr_Storm are back at the @AOArena, and the atmosphere was everything we’ve been waiting for. Welcome back, Storm. Manchester has missed you. 💙⚡️ https://t.co/PI97dTFOhC

    9171112K viewsView on X
  • Sep 7, 202694x their median

    A record-breaking 11,000+ fans, an electric atmosphere and a night we won’t forget anytime soon. 💚 And now it's time to do it all over again! ⛸️ Don't miss @Mcr_Storm vs Nottingham Panthers this weekend for the first home game of the season! https://t.co/htmTo9mZQq

    7316234.6K viewsView on X
  • Sep 24, 202637x their median

    Manchester Storm are off to a winning start! 💪🏒 Now it’s time to bring the action back to the Storm Shelter on Sunday as @Mcr_Storm take on @flamesicehockey⚡ Bring the noise, bring the energy as they go for another win! 💚 🎟️ Final tickets: https://t.co/jVlzhL9Kd5 https://t.co/lsOSwEzOdZ

    307002.3K viewsView on X
  • Oct 8, 202635x their median

    25 Years later… HEAR’SAY x LIBERTY X The stars of the groundbreaking 'Popstars' TV talent show reunite at @AOArena for the unmissable Popstars: The Originals Tour. 💚 For early access to tickets, join today: https://t.co/SotK6P0BRM AO ARENA PRE 15 OCT 9AM ONSALE 16 OCT 9AM https://t.co/cdLL9qWTLa

    218159.9K viewsView on X
  • Aug 30, 202628x their median

    The countdown is on... Next weekend @Mcr_Storm return to our venue!!! Final tickets: https://t.co/AYdPeUL2DC https://t.co/GCawuXTNw9

    216012.9K viewsView on X
  • Aug 28, 202626x their median

    JUST ANNOUNCED! Fontaines D.C. are heading on their biggest ever tour, and they'll be landing at the AO Arena on Saturday 21st November. ❤️‍🔥 💚 For early access to tickets, join our newsletter today! AO ARENA PRESALE 1 SEP 10AM GENERAL SALE 3 SEP 10AM https://t.co/guWtVBC0un

    250103.7K viewsView on X
  • Aug 19, 202616x their median

    Last night, the Hollywood Vampires took over AO Arena. 🤘🧛 Riffs, rock legends and a whole lot of noise. Manchester, you brought the energy. 🔥 https://t.co/KJWmTMiqFa

    113202.7K viewsView on X
  • Sep 24, 20268.0x their median

    Manchester, are you ready!? 🔥 @bfmvofficial bring the Social Apocalypse Tour to @AOArena, alongside Very Special Guests @Pendulum and @DarkDivineMusic! 💚 For early access, join our newsletter today https://t.co/SotK6P0BRM AO ARENA PRESALE 29 SEP 9AM GENERAL SALE 30 SEP 9AM https://t.co/7yhVuRZb1Q

    61102.2K viewsView on X
  • Oct 10, 20267.0x their median

    Tonight at the @Mcr_Storm v @PanthersIHC game, find up to 3 hidden sweet vouchers around the main arena concourse and trade in to any Pick 'n' Mix stand for a limited edition sweet filled Ice Hockey stick cup! Can you spot our hiding places from these clues? 👀 https://t.co/3vQSw9bKBt

    61002.2K viewsView on X
  • Oct 11, 20266.0x their median

    We've got more sweet surprises 🍭 Today at the @Mcr_Storm v @steelershockey game, there are 3 hidden sweet vouchers to find around the concourse. Lucky scavengers can trade in their voucher to any Pick 'n' Mix stand for a limited edition sweet filled Ice Hockey stick cup! https://t.co/WUad8K6Rdb

    51002.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1 interaction against 76K followers, an engagement rate of 0.001%. Measured over 37 original posts, its engagement rate beats 4% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 2.1K times each, and 0.047% of those impressions turn into an interaction. That is about 2.76% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 37 posts sampled, 100% carry an image or video and 84% link out. The account's strongest tracked post pulled 100 interactions, about 100x its own typical post.

What is AO Arena's engagement rate on X?
AO Arena (@AOArena) has an engagement rate of 0.001%, based on the median interactions across 37 original posts from the last 30 days against 76,441 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, AO Arena sits below the 10th percentile of the 205,881 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @AOArena have real engagement?
Its engagement rate beats 4% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @AOArena post?
Most posts go out around 09:00 UTC, and Monday is its busiest day, at roughly 1.33 posts per day across the measured window.

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