5 Seconds of Summer engagement report
@5SOS - 11M followers on X
Measured over 10 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
A typical post picks up 5.5K interactions against 11M followers, an engagement rate of 0.052%. Measured over 10 original posts, its engagement rate beats 75% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 183K times each, and 2.98% of those impressions turn into an interaction. That is about 1.74% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 01:00 UTC, and Monday is the busiest day of the week. Of the 10 posts sampled, 90% carry an image or video and 20% link out. The account's strongest tracked post pulled 27K interactions, about 4.9x its own typical post.
Measured over 10 original posts from a 30-day window, last computed on August 31, 2026.
Compared with accounts its own size
5 Seconds of Summer's engagement rate beats 75% of the tracked X accounts closest to it in follower count (3,739 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 86% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.052%, 5 Seconds of Summer sits above the 25th percentile of the 36,261 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.431% |
| 90th percentile | 2.10% |
| 99th percentile | 160.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 01:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 50K |
| 01:00 UTC | -2% | 51K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 51K |
| 08:00 UTC | -4% | 60K |
| 09:00 UTC | -3% | 69K |
| 10:00 UTC | -2% | 71K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 93K |
| 14:00 UTC | -3% | 96K |
| 15:00 UTC | -2% | 100K |
| 16:00 UTC | -3% | 97K |
| 17:00 UTC | -2% | 90K |
| 18:00 UTC | -1% | 84K |
| 19:00 UTC | -2% | 79K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -2% | 57K |
| 23:00 UTC | -2% | 51K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 229K |
| Monday | 0% | 284K |
| Tuesday | -2% | 273K |
| Wednesday | -1% | 250K |
| Thursday | -2% | 243K |
| Friday | -3% | 251K |
| Saturday | +3% | 226K |
Best tweets
- Jul 11, 20264.9x their median
Please be more careful out there guys https://t.co/CzXUNTjJNq
- Aug 10, 20264.0x their median
we told you we were evolving…Friday, August 14. Evolve CLUBSOS is yours https://t.co/kWggHLx8bx
- Jul 31, 20263.8x their median
Real bands save fans, real fans save bands 🖤 @5SOS https://t.co/kLAejKnB82
- Jul 7, 20263.6x their median
the man, the myth, the legend that has spilled his actual blood sweat and tears every night on this tour and is THE backbone of every show. Everyone wish Ash a happy birthday!! https://t.co/E7pF2O5phD
- Nov 15, 20253.3x their median
THE GREATEST ALBUM OF ALL TIME (until the next one) EVERYONE’S A STAR! THE ALBUM IS FINALLY YOURS! https://t.co/YBOh5JXOMF https://t.co/LrAl1WrJiU
- Jun 28, 20263.2x their median
two anniversaries back to back!! to be able to continually do the thing we love as a band is absolutely magic. happy 12 years to self titled…it really does just keep getting better https://t.co/8sAGoMC50v
- Aug 1, 20263.1x their median
we’ll never stop evolving. this is just the start…real fans save bands https://t.co/MvSnG4IdRJ
- May 26, 2026
BTS is now a 14x American Music Awards winner. https://t.co/diTJa7jdpq
- Aug 22, 20262.3x their median
happy 7th birthday to Teeth!! What a wild ride it’s been so far https://t.co/UYionCEtO2
- Aug 11, 20261.9x their median
we dropped the instruments…new song “Evolve CLUBSOS VOL. 1” out Friday https://t.co/md2AetXBce
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 5.5K interactions against 11M followers, an engagement rate of 0.052%. Measured over 10 original posts, its engagement rate beats 75% of 3,739 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 183K times each, and 2.98% of those impressions turn into an interaction. That is about 1.74% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 01:00 UTC, and Monday is the busiest day of the week. Of the 10 posts sampled, 90% carry an image or video and 20% link out. The account's strongest tracked post pulled 27K interactions, about 4.9x its own typical post.
- What is 5 Seconds of Summer's engagement rate on X?
- 5 Seconds of Summer (@5SOS) has an engagement rate of 0.052%, based on the median interactions across 10 original posts from the last 30 days against 10,529,773 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.052%, 5 Seconds of Summer sits above the 25th percentile of the 36,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @5SOS have real engagement?
- Its engagement rate beats 75% of the tracked X accounts closest to it in follower count (3,739 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @5SOS post?
- Most posts go out around 01:00 UTC, and Monday is its busiest day, at roughly 0.37 posts per day across the measured window.