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2M.ma engagement report

@2MInteractive - 903K followers on X

Measured over 56 original posts from a 30-day window, last computed on October 24, 2026.

Engagement

Per follower
0.001%
of 903K followers
Per impression
0.599%
1.3K views on a typical post
Reach
0.15%
of its followers see a post
Typical post
8
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.97/day
active 10% of days
Peak time
16:00 UTC
Thursday

A typical post picks up 8 interactions against 903K followers, an engagement rate of 0.001%. Posts are seen about 1.3K times each, and 0.599% of those impressions turn into an interaction. That is about 0.148% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 56 posts sampled, 100% carry an image or video and 16% link out. The account's strongest tracked post pulled 704 interactions, about 88x its own typical post. Recurring topics include #المغرب, #برلمان, #الظهيرة.

Measured over 56 original posts from a 30-day window, last computed on October 24, 2026. Recurring tags: #المغرب, #برلمان, #الظهيرة.

Where this sits in the catalog

At 0.001%, 2M.ma sits below the 10th percentile of the 201,342 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.141%
p750.671%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 201,342 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,901 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.671%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link16% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 16% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 200 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 20, 202688x their median

    La presse espagnole entre témoignages controversés et fausses informations... Du témoignage de Wafae Atid sur El Pais aux fake news sur les relations 🇲🇦🇪🇸, décryptage d’une bataille de narratifs où l’information approximative et les récits controversés semblent faire le jeu de certains médias espagnols dernièrement.

    524124431324K viewsView on X
  • Sep 18, 202685x their median

    قصة بدأت بمعلومات قليلة عن أب مغربي ونداء عبر مواقع التواصل، ثم قادت الصدفة راؤول إلى عربة شاورما في نيويورك، لتنتهي بلقاء والده بعد 29 سنة. #حديث_الساعة https://t.co/oy8rQslUVX

    60463211104K viewsView on X
  • Oct 22, 202646x their median

    رئيسة الحكومة ترد على ادريس الأزمي: "خاصك تولي دير تمرين باش تولف تقول رئيسة الحكومة ماشي رئيس" #المغرب #برلمان https://t.co/Y9KkeOyBgX

    2903835617K viewsView on X
  • Oct 23, 202637x their median

    🎙فوزي لقجع، وزير الاقتصاد والمالية والنجاعة العمومية: "الأجور الشهرية الصافية التي تقل عن 10000 درهم ستصبح معفاة من الضريبة على الدخل ابتداء من فاتح يناير 2027" #برلمان #المغرب https://t.co/xIUZsGlrp0

    23931121546K viewsView on X
  • Oct 22, 202630x their median

    المنصوري ترد على منتقدي لهجتها: المغاربة ماجابونيش باش ندير ليهم "الهمزة" #المغرب #برلمان https://t.co/QquKTpeFrV

    196141998.8K viewsView on X
  • Oct 23, 202623x their median

    فوزي لقجع: 431 ألف أرملة ستستفيد من إجراء الرفع من المعاش المخول للأرامل من 50% إلى 100%. #المغرب #برلمان https://t.co/a54hAzPXEn

    15623535.9K viewsView on X
  • Aug 27, 202619x their median

    🚨 أكد قطب المديرية العامة للأمن الوطني والمديرية العامة لمراقبة التراب الوطني، في بلاغ، عدم تسجيل أي اختراق لأنظمته المعلوماتية أو لقواعد بياناته الأمنية. 📌 وأوضح البلاغ أن نشر البيانات الشخصية ليست نتيجة اختراق معلوماتي لنظم المعلومات الأمنية، وإنما هي بيانات قديمة تم تحميلها من قواعد بيانات وأنظمة معلوماتية تشرف عليها شركات التأمين ومنظمات التغطية الصحية والاجتماعية. 🔎 كما حذر من تداول صور ووثائق مفبركة ومنسوبة بشكل زائف لموظفين ومصالح أمنية، مؤكدا استمرار الأبحاث لتوقيف المتورطين.

    104375618K viewsView on X
  • Sep 5, 202618x their median

    أكد وزير الخارجية الدنماركي أن بلاده وأوروبا في حاجة إلى شريك موثوق مثل المغرب، بالتزامن مع بحث سبل إرساء شراكة استراتيجية بين الرباط وكوبنهاغن. https://t.co/5n7R3qp05R

    12616006.1K viewsView on X
  • Aug 20, 202617x their median

    🇲🇦 Moroccan adventurer Meryem Belkihel Shows Snow-Covered Mountains in Imlil in Mid-August. @Meghyem0ut #2menglish https://t.co/Ac5EyIMMdS

    12114209.9K viewsView on X
  • Sep 20, 202617x their median

    بـ11 مركزا.. تقدمت الدار البيضاء في أحدث تصنيف للمراكز المالية العالمية، لتحتل المرتبة الـ38 عالميا والـ3 إقليميا، مع الحفاظ على صدارتها إفريقيا. #الظهيرة https://t.co/TImMv5Uurc

    11319217.1K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#المغرب#برلمان#الظهيرة#البرنامج_الحكومي#المسائية

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 8 interactions against 903K followers, an engagement rate of 0.001%. Posts are seen about 1.3K times each, and 0.599% of those impressions turn into an interaction. That is about 0.148% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 56 posts sampled, 100% carry an image or video and 16% link out. The account's strongest tracked post pulled 704 interactions, about 88x its own typical post. Recurring topics include #المغرب, #برلمان, #الظهيرة.

What is 2M.ma's engagement rate on X?
2M.ma (@2MInteractive) has an engagement rate of 0.001%, based on the median interactions across 56 original posts from the last 30 days against 902,998 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, 2M.ma sits below the 10th percentile of the 201,342 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @2MInteractive have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @2MInteractive post?
Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 1.97 posts per day across the measured window.

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