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20th Century Studios engagement report

@20thcentury - 4.5M followers on X

Measured over 72 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Middle of its size range
Per follower
0.005%
of 4.5M followers
Per impression
0.562%
39K views on a typical post
Reach
0.86%
of its followers see a post
Typical post
221
interactions (median)
Saved
0.047%
18 bookmarks on a typical post
Posting rate
2.83/day
active 87% of days
Peak time
16:00 UTC
Thursday

A typical post picks up 221 interactions against 4.5M followers, an engagement rate of 0.005%. Measured over 72 original posts, its engagement rate beats 35% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 39K times each, and 0.562% of those impressions turn into an interaction. That is about 0.865% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 72 posts sampled, 100% carry an image or video and 64% link out. The account's strongest tracked post pulled 3.9K interactions, about 17x its own typical post. Recurring topics include #thedogstars, #whalefall, #d23.

Measured over 72 original posts from a 30-day window, last computed on August 31, 2026. Recurring tags: #thedogstars, #whalefall, #d23.

Compared with accounts its own size

20th Century Studios's engagement rate beats 35% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 42% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, 20th Century Studios sits above the 10th percentile of the 36,759 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.4%
Engagement rate as a share of followers, across the 36,759 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,964 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 15, 202617x their median

    A NEW SIMPSONS MOVIE! Dana Walden gives fans at #D23 a sneak peek at what's coming to theaters in September 2027! https://t.co/Aem8jsQI2t

    3.1K6552845152K viewsView on X
  • Jul 29, 202611x their median

    The Devil Wears Prada 2 is now streaming on Disney+ and Hulu. https://t.co/UGzDlVq8MM

    2.0K3765550161K viewsView on X
  • Jul 14, 202611x their median

    The world that was doesn’t exist. THE DOG STARS, a Ridley Scott film, starring Jacob Elordi, Josh Brolin, and Margaret Qualley, arrives in theaters and IMAX August 28. https://t.co/tcdirM4QUf

    1.8K41211169435K viewsView on X
  • Jul 21, 202611x their median

    The Devil Wears Prada 2 is streaming on Disney+ and Hulu July 29. https://t.co/IkiUJGII6G

    2.0K3271927139K viewsView on X
  • Aug 3, 20269.2x their median

    “The Devil Wears Prada 2” reached 15.2 million views in its first five days of streaming on Disney+ and Hulu. That number makes the sequel the biggest live-action movie debut on Disney+ since “Deadpool & Wolverine” in 2024. https://t.co/UtKgTF0eAj https://t.co/yU4dtKdjDI

    1.7K226274667K viewsView on X
  • Aug 19, 20266.1x their median

    In the ocean, predators have all the advantages. Watch the new trailer for #Whalefall and experience the unthinkable only in theaters October 16. https://t.co/ZIU1ROK9tt

    904305311052.6M viewsView on X
  • Jul 31, 20265.0x their median

    A legendary ensemble that can't be missed on the big screen. Experience The Dog Stars, a Ridley Scott film starring Jacob Elordi, Josh Brolin, and Margaret Qualley only in theaters and IMAX August 28. https://t.co/4DHPumsWDa

    1.0K5920102.7M viewsView on X
  • Jul 28, 20264.6x their median

    Gird your loins. The Devil Wears Prada 2 is streaming tomorrow on Disney+ and Hulu. https://t.co/UJ57ckwQN8

    8221501817124K viewsView on X
  • Jul 21, 20264.5x their median

    Fashion's finest sequel. The Devil Wears Prada 2 is streaming on Disney+ and Hulu July 29. https://t.co/4hETbMpShA

    8171631111134K viewsView on X
  • Aug 15, 20264.2x their median

    Having a Romy & Michele day.  Lisa Kudrow & Mira Sorvino reunite on the #D23 stage to talk the upcoming sequel. https://t.co/SedpSP5wP7

    744144726160K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#thedogstars#whalefall#d23

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 221 interactions against 4.5M followers, an engagement rate of 0.005%. Measured over 72 original posts, its engagement rate beats 35% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 39K times each, and 0.562% of those impressions turn into an interaction. That is about 0.865% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.8 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 72 posts sampled, 100% carry an image or video and 64% link out. The account's strongest tracked post pulled 3.9K interactions, about 17x its own typical post. Recurring topics include #thedogstars, #whalefall, #d23.

What is 20th Century Studios's engagement rate on X?
20th Century Studios (@20thcentury) has an engagement rate of 0.005%, based on the median interactions across 72 original posts from the last 30 days against 4,545,783 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, 20th Century Studios sits above the 10th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @20thcentury have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @20thcentury post?
Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 2.83 posts per day across the measured window.

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