EnglishBMW is on Twitter (X) as @BMW, with 2,693,345 followers and 48,215 posts. It gained 26 followers in the last 7 days, for a net loss of 657 over the last 30 days. It has been on X since June 2013, an account age of 13 years.
Insights
Over the last 30 days @BMW lost 657 followers (-0.02%). In the last 7 days the change was +26 followers. Its strongest tracked day added +1,277 followers on Jun 23, 2026.
Engagement
Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 5.7K interactions against 2.7M followers, an engagement rate of 0.21%. Posts are seen about 1.6M times each, and 0.347% of those impressions turn into an interaction. That is about 60.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.13 posts a day over the last 30 days, though only 7% of days saw any activity at all.
Measured over 2 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #bmw, #bmwgroup, #bmwnewera.
Full engagement reportFollower growth
Best tracked day: +1.3K followers on 2026-06-23.
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Bio
The official #BMW account. Come for the cars, stay for the Joy. Imprint: https://t.co/CofRcurI3x
Notable followers
The biggest accounts in our directory following @BMW.
BMW on Twitter (X) - frequently asked questions
- What is the Twitter handle for BMW?
- BMW posts on Twitter (X) as @BMW. The profile is at x.com/BMW, and the View on X button at the top of this page opens it.
- How many followers does BMW have on Twitter?
- BMW (@BMW) has 2,693,345 followers on Twitter (X). It gained 26 followers in the last 7 days, for a net loss of 657 over the last 30 days. The count is refreshed continuously from public data.
- When did BMW join Twitter?
- BMW joined Twitter (X) in June 2013. The @BMW account is 13 years old. Searches for BMW age often mean a personal age, which we do not publish. The figure here is the account age only.