ファッションセンターしまむら engagement report
@shimamura_gr - 1.3M followers on X
Measured over 46 original posts from a 30-day window, last computed on August 21, 2026.
Engagement
A typical post picks up 242 interactions against 1.3M followers, an engagement rate of 0.018%. Measured over 46 original posts, its engagement rate beats 48% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 152K times each, and 0.159% of those impressions turn into an interaction. That is about 11.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.5 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 46 posts sampled, 100% carry an image or video, 11% are part of a thread and 70% link out. The account's strongest tracked post pulled 7.0K interactions, about 29x its own typical post. Recurring topics include #しまむら, #pr, #しまパト.
Measured over 46 original posts from a 30-day window, last computed on August 21, 2026. Recurring tags: #しまむら, #pr, #しまパト.
Compared with accounts its own size
ファッションセンターしまむら's engagement rate beats 48% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 13% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.018%, ファッションセンターしまむら sits above the 25th percentile of the 10,985 accounts in this comparison. That places it in the below the median band, which runs 0.007% to 0.05%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.007% |
| 50th percentile | 0.05% |
| 75th percentile | 0.331% |
| 90th percentile | 2.50% |
| 99th percentile | 332.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 11:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 15K |
| 01:00 UTC | +4% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -5% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 17K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 29K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 30K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 24K |
| 20:00 UTC | 0% | 22K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 17K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +8% | 59K |
| Monday | +8% | 72K |
| Tuesday | +1% | 94K |
| Wednesday | -4% | 78K |
| Thursday | -3% | 71K |
| Friday | -5% | 73K |
| Saturday | +2% | 64K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +79% | +73% to +85% | 5.8K |
| Outbound link | 70% of posts | -49% | -50% to -47% | 6.1K |
| Typical length | - | -7% | -8% to -5% | 9.0K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 70% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 172 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 7% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 4, 202629x their median
8/5(水)しまむらパーク(オンラインストア)にて、競走馬をモチーフにしたアイテムの受注生産販売が決定しました! 詳しいラインナップは画像をチェック♪ 8/5(水)15:00より販売開始! ※画像は絵型イメージです。実際の商品とは異なる場合がございます。 オンラインストアはこちら! https://t.co/gyRALCeMlo
- Aug 16, 202618x their median
『名探偵プリキュア!』のアパレルアイテムが続々発売❣ 8/26(水)~全国のしまむら店舗としまむらパーク(オンラインストア)でびっくらたまご付き光るパジャマが発売❤ しまむらパーク(オンラインストア)は8/26(水)15時から販売するよ🔍 https://t.co/td3fbNZnH3 ぜひチェックしてね♪ #PR #たんプリ #プリキュア #precure
- Aug 6, 202618x their median
8/11(火)より発売!アニメ #NEEDYGIRLOVERDOSE のグッズがしまむらの一部店舗・オンラインストアに登場🩷🩵 限定キャラクター取扱い店舗▶https://t.co/dk5o5vnnzL 限定トレンドアイテム取扱い店舗▶https://t.co/FvU8yC1GmX オンラインストア同日15:00〜販売開始!https://t.co/o9MdkohxL5 #ニディガ https://t.co/wI9r95ItJt
- Aug 12, 202615x their median
🎁商品情報🎁 8/15(土)より全国のしまむら店舗+しまむらパーク(オンラインストア)にて『#夏目友人帳』のアイテムが登場! ラインナップは画像をチェック👀✨ ※★印は一部店舗+しまむらパークの販売商品です オンラインストアは同日15時~販売開始🐱 しまむらパーク(オンラインストア)はこちらから👇 https://t.co/TGlKyr4X02 店舗リストはこちら👇 https://t.co/nU9rt6Jjqp
- Aug 6, 202615x their median
8/11(火・祝)全国の #しまむら に #クロミ #ハローキティ の新作アイテムが登場! #ヒョウ柄 や #ゼブラ柄 デザインのバッグ・インテリアグッズなどを豊富に取り揃えたよ☆ 同日15:00~公式オンラインストア「しまむらパーク」でも販売♪ https://t.co/RuX9Xidsu2 #サンリオ https://t.co/ReZ5Ajl2Jk
- Aug 18, 202614x their median
🎉プロ野球10球団×PEANUTSコラボサンダルが登場!🎉 しまむらパーク(オンラインストア)にて、プロ野球10球団とスヌーピーがコラボした可愛いサンダルが受注生産で販売決定!⚾ 各球団のカラーやロゴをあしらった、ファン必見のデザインです! ちょっとしたお出かけやご自宅でのベランダサンダルとしても大活躍間違いなし! ぜひ推し球団のデザインをチェックしてみてください!✨ ①PEANUTSスワローズ ☆中紺 品番 :150-4839(23cm) ②PEANUTSベイスターズ ☆中水色 品番 :150-4833(23cm) ③PEANUTSドラゴンズ ☆中灰 品番 :150-4843(23cm) ④PEANUTSタイガース ☆中黄 品番 :150-4847(23cm) ⑤PEANUTSカープ ☆中赤 品番 :150-4829(23cm) ⑥PEANUTSファイターズ ☆中青 品番 :150-4803(23cm) ⑦PEANUTSイーグルス ☆濃赤 品番 :150-4766(23cm) ⑧PEANUTSライオンズ ☆中紺 品番 :150-4799(23cm) ⑨PEANUTSマリーンズ ☆中黒 品番 :150-4787(23cm) ⑩PEANUTSバファローズ ☆濃紺 品番 :150-4825(23cm) サイズ展開:23・24・25・26cm 価格 :2,420円(税込) #しまむら #しまむら購入品 #しまパト #プロ野球 #PEANUTS #サンダル #snoopy
- Aug 7, 202611x their median
しまむらパーク( オンラインストア) で 8/1( 土)~販売の『HUNTER×HUNTER』の一部商品を 8/8( 土)15:00~8/16( 日)23:00 まで受注生産販売で再販決定! この機会をお見逃し無く♪ オンラインストア↓ https://t.co/DgoxZt3Kd8 #しまむら #ハンターハンター https://t.co/li1C3dXb8H
- Aug 8, 20267.8x their median
8/8(土)より販売中!「#魔入りました!入間くん」のグッズがしまむらパーク(オンラインストア)に登場! #入間くん #モフエゴ のりったいシールやシール帳がかわいい♥ぜひGETしてね! 詳細はこちら ▶︎https://t.co/DgoxZt3cnA #しまむら #しまパト https://t.co/26o42qqi4K
- Aug 14, 20266.9x their median
🍃夏目友人帳🍃特集🐈 暮らしに役立つアイテムが勢ぞろい🌳 おすすめアイテムをチェックしよう!! セール期間:8/15(土)~8/18(火) ↓もっと知りたい方は下のリンクをタップ✨ https://t.co/guYZEClv9h 8/18(火)は棚卸しにより休業する店舗が一部ございます。 詳しくはしまむらホームページをご確認ください。 https://t.co/Fxzov5rVI6
- Aug 6, 20266.8x their median
8/8(土)~しまむらパーク(オンラインストア)にて、「はなかっぱ」の雑貨が登場! 普段使いしやすいアイテムを取り揃えていますので、是非この機会にお買い求めください! しまむらパーク(オンラインストア)で、15:00~販売開始です!↓ https://t.co/DgoxZt3Kd8 https://t.co/TpFrwyBloY
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 242 interactions against 1.3M followers, an engagement rate of 0.018%. Measured over 46 original posts, its engagement rate beats 48% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 152K times each, and 0.159% of those impressions turn into an interaction. That is about 11.5% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.5 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 11:00 UTC, and Tuesday is the busiest day of the week. Of the 46 posts sampled, 100% carry an image or video, 11% are part of a thread and 70% link out. The account's strongest tracked post pulled 7.0K interactions, about 29x its own typical post. Recurring topics include #しまむら, #pr, #しまパト.
- What is ファッションセンターしまむら's engagement rate on X?
- ファッションセンターしまむら (@shimamura_gr) has an engagement rate of 0.018%, based on the median interactions across 46 original posts from the last 30 days against 1,325,062 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.018%, ファッションセンターしまむら sits above the 25th percentile of the 10,985 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @shimamura_gr have real engagement?
- Its engagement rate beats 48% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @shimamura_gr post?
- Most posts go out around 11:00 UTC, and Tuesday is its busiest day, at roughly 2.47 posts per day across the measured window.