ファッションセンターしまむら engagement report
@shimamura_gr - 1.3M followers on X
Measured over 144 original posts from a 30-day window, last computed on October 8, 2026.
Engagement
A typical post picks up 502 interactions against 1.3M followers, an engagement rate of 0.037%. Posts are seen about 145K times each, and 0.347% of those impressions turn into an interaction. That is about 10.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Tuesday is the busiest day of the week. Of the 144 posts sampled, 97% carry an image or video, 16% are part of a thread and 78% link out. The account's strongest tracked post pulled 34K interactions, about 67x its own typical post. Recurring topics include #しまむら, #pr, #ドラゴンクエスト.
Measured over 144 original posts from a 30-day window, last computed on October 8, 2026. Recurring tags: #しまむら, #pr, #ドラゴンクエスト.
Where this sits in the catalog
At 0.037%, ファッションセンターしまむら sits above the 25th percentile of the 156,969 accounts in this comparison. That places it in the below the median band, which runs 0.022% to 0.128%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.003% |
| 25th percentile | 0.022% |
| 50th percentile | 0.128% |
| 75th percentile | 0.604% |
| 90th percentile | 2.32% |
| 99th percentile | 83.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 08:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 97% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 78% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 97% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 78% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 224 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 29, 202667x their median
9/30(水)15:00~10/11(日)23:00まで、 「Identity V 第五人格」 のマスコットチャーム なんと全82種類が しまむらパーク(オンラインストア)にて 受注生産販売開始! お気に入りのキャラクターをぜひお迎えしてね! しまむらパーク(オンラインストア)はこちらから! https://t.co/TlPkMK13dZ #IdentityV #第五人格 #しまむら #しまパト
- Sep 7, 202653x their median
9/9(水)全国のファッションセンターしまむらにて「映画ちいかわ」のアイテムが登場! ラインナップは画像をチェック♪ しまむらパーク(オンラインストア)は15:00より販売開始! ※売り切れの際はご容赦ください。 しまむらパーク(オンラインストア)はこちら! https://t.co/TlPkMK13dZ #しまむら #しまむらパトロール #しまパト #ちいかわ #映画ちいかわ
- Sep 10, 202642x their median
9/12(土)全国のしまむら店舗と、しまむらパーク(オンラインストア)にて 『STAR WARS』のアイテムが登場! ラインナップは画像をチェック♪ 同日15:00より、しまむらパーク(オンラインストア)で販売開始! しまむらパーク(オンラインストア)はこちら▼ https://t.co/TlPkMK0vor ※オンラインストア限定商品は、状況により一部店舗へ入荷する場合がございます。 ※一部店舗については下記URLをご確認ください。 https://t.co/e4vJcrFp8w #PR #STARWARS
- Aug 24, 202635x their median
9/9(水)よりしまむらパーク(オンラインストア)『鳥羽水族館』のアイテムが受注生産販売スタート! ラインナップは画像をチェック♪ *サンダル、サンダルチャーム、靴ベラは受注期間8/19(水)~8/30(日) *上記以外の受注期間は9/9(水)~9/20(日) *状況により一部店舗へ入荷する場合がございます しまむらパーク(オンラインストア)は9/9(水)15:00~販売開始! ▼しまむらパーク(オンラインストア)はこちらから▼ https://t.co/pzV9rLYQyh
- Oct 6, 202630x their median
\#ドラゴンクエスト × #ファッションセンターしまむら コラボ/ #ファッションセンタードラクエ のアイテムが登場‼ コラボアイテムでぼうけんにでかけよう✨ コラボ記念企画も実施♪ セール期間:10/7(水)~10/12(月) ↓もっと知りたい方は下のリンクをタップ✨ https://t.co/2uenXm4HpV https://t.co/PcNZCHjCzN
- Sep 14, 202627x their median
9/18(金)より一部店舗のしまむらにて、「ポケットモンスター」の商品が登場! アイテムが盛りだくさんなラインナップ♪ 同日15:00~しまむらパーク(オンラインストア)でも販売開始! 一部店舗はこちら↓ https://t.co/pdKLmYfRm5 しまむらパーク(オンラインストア)はこちら↓ https://t.co/TlPkMK0vor
- Sep 29, 202624x their median
10/6(火)しまむら一部店舗としまむらパーク(オンラインストア)で 『刀剣乱舞 ONLINE』のアイテムが登場! オンラインストアは、10/6(火) 15:00~販売開始。 詳細は画像をチェック! https://t.co/3sYfscqHEQ
- Aug 24, 202624x their median
8/26(水)~全国のしまむら店舗にて『ちいかわ』のグッズが発売! しまむらパーク(オンラインストア)では、同日15:00~販売! お買い逃がしのないよう、ぜひチェックしてください! ▼しまむらパーク(オンラインストア)はこちらから https://t.co/Xy7fNYh1Pp https://t.co/jAWasmZyiR
- Sep 9, 202621x their median
9/12(土)全国のファッションセンターしまむらにて「名馬セレクション」商品が発売! しまむらパーク(オンラインストア)では同日15時から販売開始です♪ オンラインストア(しまむらパーク)はこちら▼ https://t.co/DgoxZt3cnA #しまむら #名馬セレクション #PR https://t.co/OcJxsi0fow
- Sep 22, 202620x their median
猫界隈で流行ってると聞いて買ってみたよ! うん、気持ちいいの間違いなしとそらが証明してます! #しまむら #猫好きさんと繋がりたい https://t.co/ueRaQV5t2x
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 502 interactions against 1.3M followers, an engagement rate of 0.037%. Posts are seen about 145K times each, and 0.347% of those impressions turn into an interaction. That is about 10.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Tuesday is the busiest day of the week. Of the 144 posts sampled, 97% carry an image or video, 16% are part of a thread and 78% link out. The account's strongest tracked post pulled 34K interactions, about 67x its own typical post. Recurring topics include #しまむら, #pr, #ドラゴンクエスト.
- What is ファッションセンターしまむら's engagement rate on X?
- ファッションセンターしまむら (@shimamura_gr) has an engagement rate of 0.037%, based on the median interactions across 144 original posts from the last 30 days against 1,344,126 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.037%, ファッションセンターしまむら sits above the 25th percentile of the 156,969 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @shimamura_gr have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @shimamura_gr post?
- Most posts go out around 08:00 UTC, and Tuesday is its busiest day, at roughly 7.13 posts per day across the measured window.