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PUBG: BATTLEGROUNDS engagement report

@PUBG - 1.7M followers on X

Measured over 24 original posts from a 30-day window, last computed on August 23, 2026.

Engagement

Middle of its size range
Per follower
0.009%
of 1.7M followers
Per impression
0.284%
55K views on a typical post
Reach
3.20%
of its followers see a post
Typical post
156
interactions (median)
Saved
0.015%
8 bookmarks on a typical post
Posting rate
0.87/day
active 67% of days
Peak time
09:00 UTC
Monday

A typical post picks up 156 interactions against 1.7M followers, an engagement rate of 0.009%. Measured over 24 original posts, its engagement rate beats 36% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 55K times each, and 0.284% of those impressions turn into an interaction. That is about 3.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 96% carry an image or video and 42% link out. The account's strongest tracked post pulled 2.9K interactions, about 19x its own typical post.

Measured over 24 original posts from a 30-day window, last computed on August 23, 2026.

Compared with accounts its own size

PUBG: BATTLEGROUNDS's engagement rate beats 36% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 22% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.009%, PUBG: BATTLEGROUNDS sits above the 25th percentile of the 9,981 accounts in this comparison. That places it in the below the median band, which runs 0.007% to 0.047%.

p100.001%
p250.007%
p50 (median)0.047%
p750.325%
p902.60%
p99357.9%
Engagement rate as a share of followers, across the 9,981 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 447,404 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.007%
50th percentile0.047%
75th percentile0.325%
90th percentile2.60%
99th percentile357.9%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video96% of posts+79%+73% to +85%5.8K
Outbound link42% of posts-49%-50% to -47%6.1K
Typical length-+13%+10% to +15%6.4K
  • 96% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 42% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 302 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 13% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 10, 202619x their median

    Max Holloway faces off with Conor McGregor wearing PUBG body armor. 40% damage reduction. 100% blessed. https://t.co/Zw1DyB9wyV

    1.6K4654233721.4M viewsView on X
  • Jul 10, 20264.4x their median

    Beat Max... if you can. https://t.co/KvDtcFRWiA

    538754920407K viewsView on X
  • Aug 7, 20263.0x their median

    Built to deliver heavy firepower and easier to control. The newest addition to the LMG lineup, the RPD packs 7.62mm firepower and expandable up to 110 rounds. Expand your arsenal with the RPD on Update 42.3 šŸ“… PC: Aug 12 | Console: Aug 20 https://t.co/4Eh5Cdd5XD

    3883738783K viewsView on X
  • Jul 31, 20262.6x their median

    [šŸ”Š Sound ON] New weapon. Coming soon. https://t.co/hw897g3xlA

    30732621095K viewsView on X
  • Jul 14, 20262.4x their median

    Update 42.2 helps new players hit the ground running with a brand-new Basic Training, brings the chaos back to Arcade with Hot Drop and Solo Deathmatch, and makes communicating with your squad easier than ever with the new Radial Message System. Plus, console improvements, new Survivor Pass, and more. šŸ”— 42.2 Patch Report - https://t.co/yE48UQf2Ma šŸ”— See 42.2 Patch Notes for full detail - https://t.co/ZwEaALpQjO šŸ“… PC: July 15 / Console: July 23 #PUBG #BATTLEGROUNDS

    180651343104K viewsView on X
  • Jul 10, 20262.1x their median

    Watch PUBG: Battlegrounds on Kick for a chance to win a real vest and crate. https://t.co/BtQTOOHMrd

    2642233177K viewsView on X
  • Aug 5, 20261.9x their median

    August is locked and loaded. Meet the RPD, the newest LMG joining the Battlegrounds. Plus, discover PUBG: Playgrounds, the new home for player-created mods, along with new Survivor Pass, events, and more in Update 42.3. More details dropping soon. šŸ“… PC: Aug 12 | Console: Aug 20 https://t.co/zBrWLU6ozy

    2292744467K viewsView on X
  • Aug 3, 20261.8x their median

    Introducing PUBG: Playgrounds, a dedicated space in-game for UGC arriving in our next update. From action-packed combat arenas to unexpected community creations, Playgrounds is where players can discover fresh experiences, play creator-made mods, and unleash their own imagination. More details on PUBG: Playgrounds are coming soon. *š˜›š˜©š˜Ŗš˜“ š˜·š˜Ŗš˜„š˜¦š˜° š˜©š˜Ŗš˜Øš˜©š˜­š˜Ŗš˜Øš˜©š˜µš˜“ š˜¦š˜¹š˜¢š˜®š˜±š˜­š˜¦ š˜¦š˜¹š˜±š˜¦š˜³š˜Ŗš˜¦š˜Æš˜¤š˜¦š˜“ š˜§š˜³š˜°š˜® š˜—š˜œš˜‰š˜Ž: š˜—š˜­š˜¢š˜ŗš˜Øš˜³š˜°š˜¶š˜Æš˜„š˜“. š˜›š˜©š˜¦ š˜§š˜Ŗš˜Æš˜¢š˜­ š˜³š˜¦š˜­š˜¦š˜¢š˜“š˜¦ š˜®š˜¢š˜ŗ š˜Ŗš˜Æš˜¤š˜­š˜¶š˜„š˜¦ š˜¤š˜©š˜¢š˜Æš˜Øš˜¦š˜“ š˜µš˜° š˜Øš˜¢š˜®š˜¦š˜±š˜­š˜¢š˜ŗ, š˜§š˜¦š˜¢š˜µš˜¶š˜³š˜¦š˜“, š˜·š˜Ŗš˜“š˜¶š˜¢š˜­š˜“, š˜¢š˜Æš˜„ š˜¢š˜·š˜¢š˜Ŗš˜­š˜¢š˜£š˜­š˜¦ š˜¤š˜°š˜Æš˜µš˜¦š˜Æš˜µ. *š˜—š˜œš˜‰š˜Ž: š˜—š˜­š˜¢š˜ŗš˜Øš˜³š˜°š˜¶š˜Æš˜„š˜“ š˜Ŗš˜“ š˜¢š˜·š˜¢š˜Ŗš˜­š˜¢š˜£š˜­š˜¦ š˜°š˜Æ š˜—š˜Š š˜°š˜Æš˜­š˜ŗ. *š˜‰š˜ˆš˜›š˜›š˜“š˜Œš˜Žš˜™š˜–š˜œš˜•š˜‹š˜š š˜—š˜­š˜¶š˜“ š˜Ŗš˜“ š˜³š˜¦š˜²š˜¶š˜Ŗš˜³š˜¦š˜„ š˜µš˜° š˜¤š˜³š˜¦š˜¢š˜µš˜¦ š˜—š˜­š˜¢š˜ŗš˜¦š˜³-š˜¤š˜³š˜¦š˜¢š˜µš˜¦š˜„ š˜®š˜°š˜„š˜“, š˜£š˜¶š˜µ š˜Æš˜°š˜µ š˜µš˜° š˜±š˜­š˜¢š˜ŗ š˜µš˜©š˜¦š˜® š˜Ŗš˜Æ š˜—š˜œš˜‰š˜Ž: š˜—š˜­š˜¢š˜ŗš˜Øš˜³š˜°š˜¶š˜Æš˜„š˜“.

    2092736775K viewsView on X
  • Aug 11, 20261.6x their median

    Wield the new RPD LMG, explore PUBG: Playgrounds in the Lobby to discover community-created experiences, and jump into POBG during scheduled maintenance to set a new high score. Plus, LMG balance updates, a new summer-themed Survivor Pass, the M79 skin, and more. Watch Patch Report: https://t.co/qu4TlbRrgI šŸ”— 42.3 Patch Notes - https://t.co/Bgzg1TjxXr šŸ“… PC: Aug 12 / Console: Aug 20 #PUBG #BATTLEGROUNDS

    1384666298K viewsView on X
  • Jul 9, 20261.6x their median

    The new Contender GLASYA is ready to enter the Battlegrounds, and she doesn't believe in doing things quietly. Customize her your way with three evolving outfits, interchangeable hairstyles and mask, exclusive emotes, custom melee weapon execution motion, and more. She's bringing her own brand of chaos, confidence, and one very big hammer. šŸ“… PC: July 15 / Console: July 23

    1901832552K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 156 interactions against 1.7M followers, an engagement rate of 0.009%. Measured over 24 original posts, its engagement rate beats 36% of 1,003 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 55K times each, and 0.284% of those impressions turn into an interaction. That is about 3.20% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.87 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 09:00 UTC, and Monday is the busiest day of the week. Of the 24 posts sampled, 96% carry an image or video and 42% link out. The account's strongest tracked post pulled 2.9K interactions, about 19x its own typical post.

What is PUBG: BATTLEGROUNDS's engagement rate on X?
PUBG: BATTLEGROUNDS (@PUBG) has an engagement rate of 0.009%, based on the median interactions across 24 original posts from the last 30 days against 1,718,631 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, PUBG: BATTLEGROUNDS sits above the 25th percentile of the 9,981 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @PUBG have real engagement?
Its engagement rate beats 36% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @PUBG post?
Most posts go out around 09:00 UTC, and Monday is its busiest day, at roughly 0.87 posts per day across the measured window.

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