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Tabitha Brown engagement report

@IamTabithaBrown - 300K followers on X

Measured over 2 original posts from a 30-day window, last computed on September 19, 2026.

Engagement

Per follower
0.68%
of 300K followers
Per impression
3.38%
60K views on a typical post
Reach
20.1%
of its followers see a post
Typical post
2.0K
interactions (median)
Saved
0.217%
130 bookmarks on a typical post
Posting rate
0.07/day
active 7% of days
Peak time
13:00 UTC
Wednesday

Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 2.0K interactions against 300K followers, an engagement rate of 0.68%. Posts are seen about 60K times each, and 3.38% of those impressions turn into an interaction. That is about 20.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 13:00 UTC, and Wednesday is the busiest day of the week. Of the 2 posts sampled, 50% carry an image or video. The account's strongest tracked post pulled 204K interactions, about 100x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 2 original posts from a 30-day window, last computed on September 19, 2026.

Where this sits in the catalog

At 0.68%, Tabitha Brown sits above the 75th percentile of the 160,210 accounts in this comparison. That places it in the top 25% band, which runs 0.606% to 2.33%.

p100.003%
p250.022%
p50 (median)0.128%
p750.606%
p902.33%
p9982.6%
Engagement rate as a share of followers, across the 160,210 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 25,800 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.606%
90th percentile2.33%
99th percentile82.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video50% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--8%-9% to -7%41K
  • 50% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 58 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Apr 18, 2026100x their median

    2003 vs 2026 https://t.co/9ZHjWO0JME

    187K16K8296513.9M viewsView on X
  • Mar 3, 202622x their median

    The devil big mad!!!! GOD does it again!!!! 2XEmmy winner Tabitha Brown!!! https://t.co/DlNVARubiC

    42K2.9K24877417K viewsView on X
  • Apr 19, 202614x their median

    23 years today!!!!! Happy Anniversary to us!! https://t.co/58a5ilzs69

    27K1.6K22193508K viewsView on X
  • Apr 6, 202111x their median

    Omg family!!! Y’all asked and @calm delivered!!! 🙌🏿🙌🏿. OMG🙌🏿🙌🏿. Thank you!!!! I hope you all love my story!! I love you!! #tabithabrown https://t.co/RtDruxuzcH

    18K2.8K165860View on X
  • Jan 11, 20269.9x their median

    We just completed a 5 day water fast and the skin is skinning!!🙌🏾🙌🏾 https://t.co/G017cTVmYx

    19K4071524485.8M viewsView on X
  • Mar 13, 20269.6x their median

    Choyce mama❤️ https://t.co/IwmDalf7mQ

    18K1.1K147170461K viewsView on X
  • Dec 28, 20252.9x their median

    My baby girl @choycebrown ❤️. Love you down sis!!! #motherdaughter https://t.co/pD0JqrMLy6

    5.8K112225143K viewsView on X
  • Mar 3, 20262.2x their median

    My children’s show “Tab Time” Won 2 Emmy’s tonight!!! Working on this show for the last 5 years has been such a blessing!!! Wow!! God is amazing 🙌🏾 https://t.co/FIeqHuDMyi https://t.co/XR5D3jMWms

    4.0K343341047K viewsView on X
  • Apr 4, 20261.8x their median

    He is Risen!!! I know that’s right Dawn!!!! #SC

    3.2K42313944K viewsView on X
  • Mar 13, 20261.7x their median

    This look was so much fun!!! https://t.co/JmAnWtlvt5

    3.2K10916249K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 2.0K interactions against 300K followers, an engagement rate of 0.68%. Posts are seen about 60K times each, and 3.38% of those impressions turn into an interaction. That is about 20.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 13:00 UTC, and Wednesday is the busiest day of the week. Of the 2 posts sampled, 50% carry an image or video. The account's strongest tracked post pulled 204K interactions, about 100x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Tabitha Brown's engagement rate on X?
Tabitha Brown (@IamTabithaBrown) has an engagement rate of 0.68%, based on the median interactions across 2 original posts from the last 30 days against 299,788 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.68%, Tabitha Brown sits above the 75th percentile of the 160,210 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @IamTabithaBrown have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @IamTabithaBrown post?
Most posts go out around 13:00 UTC, and Wednesday is its busiest day, at roughly 0.07 posts per day across the measured window.

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