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井村屋(株)公式 engagement report

@IMURAYA_DM - 243K followers on X

Measured over 10 original posts from a 30-day window, last computed on September 28, 2026.

Engagement

Middle of its size range
Per follower
0.129%
of 243K followers
Per impression
2.27%
14K views on a typical post
Reach
5.67%
of its followers see a post
Typical post
307
interactions (median)
Saved
0.118%
16 bookmarks on a typical post
Posting rate
0.53/day
active 30% of days
Peak time
02:00 UTC
Tuesday

A typical post picks up 307 interactions against 243K followers, an engagement rate of 0.129%. Measured over 10 original posts, its engagement rate beats 66% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 2.27% of those impressions turn into an interaction. That is about 5.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 02:00 UTC, and Tuesday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video and 50% link out. The account's strongest tracked post pulled 3.2K interactions, about 10x its own typical post. Recurring topics include #雪見だいふくみんなでお月見会, #ファミマのおいも収穫祭, #segaatlustgs26.

Measured over 10 original posts from a 30-day window, last computed on September 28, 2026. Recurring tags: #雪見だいふくみんなでお月見会, #ファミマのおいも収穫祭, #segaatlustgs26.

Compared with accounts its own size

井村屋(株)公式's engagement rate beats 66% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 68% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.129%, 井村屋(株)公式 sits above the 50th percentile of the 156,839 accounts in this comparison. That places it in the above the median band, which runs 0.128% to 0.604%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 156,839 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,058 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video70% of posts+111%+108% to +115%34K
Outbound link50% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 70% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 50% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 130 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 25, 202610x their median

    \チョコミン党必見!?/ ローソン(@akiko_lawson)にて「ひとくちチョコミントアイス」発売です🍫🌿 さわやかなミント味と、爽快なクールミント味の2種類をひと箱でお楽しみいただけます! ※一部販売していない店舗もございます。 #ローソン #井村屋 #チョコミント https://t.co/aFb99aYbXb

    2.3K7807107434K viewsView on X
  • Jul 7, 20269.8x their median

    ファミリーマートさん( @famima_now )にて 「アンナミラーズアイス」が新発売です。 フレーバーは2種類! ダッチアップルパイと、ブルーベリーチーズケーキをご用意しました! 皆さんにとっては懐かしい?新しい?🤔 ※店舗様によってお取り扱い状況は異なります https://t.co/MTy9RTweWl

    1.8K1.1K784148K viewsView on X
  • Aug 10, 20264.9x their median

    「すまん」本日より井村屋ウェブショップにて販売開始です! 担当者:「みなさん、お待たせしてすま…」 わたし:「あ、そういうの間に合ってます」 https://t.co/eBNPHiEiBy

    1.1K334935461K viewsView on X
  • Sep 22, 20264.6x their median

    ファミリーマートさん( @famima_now )にて 「おいものどら焼き」発売中です🍠 ダイスカットされた“紅はるか”がごろっとはいっています! ※店舗様によってお取り扱い状況は異なります #ファミマのおいも収穫祭 https://t.co/BEYyq4Xl4K

    1.2K19641661K viewsView on X
  • Sep 1, 20261.7x their median

    本日は #防災用品点検の日 でもあり #防災の日 でもあり #えいようかんの日 でもあります。 「甘いもの」1つ準備しておくのも良いかと思ってます。 https://t.co/xnxTH4GiWc

    3811257814K viewsView on X
  • Sep 22, 20261.7x their median

    お芋商品の紹介が続きますが🍠🍠🍠 こちらもファミリーマートさん( @famima_now )にて 「紅はるかの焼いも最中」発売中です🍠 見た目も中身も焼いもでございます! ※店舗様によってお取り扱い状況は異なります #ファミマのおいも収穫祭 https://t.co/7IwvVRuYX5

    418749722K viewsView on X
  • Sep 28, 20261.5x their median

    \かわいい!/ やわもちアイスのフタとカップに、数量限定でドラえもんとドラミが登場します! ※2026 年 10 月上旬より数量限定で順次発売です https://t.co/FFEiVzofeH

    371941613K viewsView on X
  • Sep 25, 2026

    / #雪見だいふくみんなでお月見会 1日目がスタートしました🎑🐰 \ 会場には写真映えする大きな満月が🌕✨ 雪見だいふくの無料サンプリングやコラボフードも販売しています! 新宿の三角広場にて9/25~9/27の3日間開催! 気になる方はこちらをチェック 👉https://t.co/PcrSNIR95M ※予定枚数に達したため当日券の販売はございません。 ※雪見だいふくサンプリングは予定数量に達し次第配布終了となります。

    3576905146K viewsView on X
  • Jun 27, 2026

    【あずきバーサンプリングイベント情報】 ⭕名古屋会場 ららぽーと名古屋みなとアクルス1F  屋外イベントスペース デカゴン  時間10:30〜・13:00〜・15:30〜 ⭕大阪会場 ヨドバシカメラ梅田1F南東入り口前  時間10:00〜・13:00〜・15:30〜 ⭕福岡天神 ONE FUKUOKA BLDG. 北西側広場  時間10:00〜・12:30〜・15:00〜 ※東京は中止となりました。

    15611951596K viewsView on X
  • Jul 11, 2026

    東京の事務所では、一番近いコンビニさんがセブンイレブンでございます。 ランチタイムは近隣の飲食店は非常に混雑します。 混雑が苦手な私は、お昼休憩の多くはセブンイレブンで、サンドイッチ・おにぎり・お弁当などなど、購入しております。 (特にツナ&きゅうりサンドが好きです。大好きです。) つまり、わたしの体の1/3はセブンイレブンで作られている。ということですね😁 #セブンイレブンの日 おめでとうございます!

    247193425K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#雪見だいふくみんなでお月見会#ファミマのおいも収穫祭#segaatlustgs26#tgs2026#yahooニュース

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 307 interactions against 243K followers, an engagement rate of 0.129%. Measured over 10 original posts, its engagement rate beats 66% of 15,519 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 2.27% of those impressions turn into an interaction. That is about 5.58% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.53 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 02:00 UTC, and Tuesday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video and 50% link out. The account's strongest tracked post pulled 3.2K interactions, about 10x its own typical post. Recurring topics include #雪見だいふくみんなでお月見会, #ファミマのおいも収穫祭, #segaatlustgs26.

What is 井村屋(株)公式's engagement rate on X?
井村屋(株)公式 (@IMURAYA_DM) has an engagement rate of 0.129%, based on the median interactions across 10 original posts from the last 30 days against 242,793 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.129%, 井村屋(株)公式 sits above the 50th percentile of the 156,839 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @IMURAYA_DM have real engagement?
Its engagement rate beats 66% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @IMURAYA_DM post?
Most posts go out around 02:00 UTC, and Tuesday is its busiest day, at roughly 0.53 posts per day across the measured window.

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