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Caitlin Clark engagement report

@CaitlinClark22 - 640K followers on X

Measured over 2 original posts from a 30-day window, last computed on October 6, 2026.

Engagement

Per follower
6.02%
of 640K followers
Per impression
5.79%
665K views on a typical post
Reach
104.0%
of its followers see a post
Typical post
39K
interactions (median)
Saved
0.052%
346 bookmarks on a typical post
Posting rate
0.33/day
active 20% of days
Peak time
19:00 UTC
Sunday

Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 39K interactions against 640K followers, an engagement rate of 6.02%. Posts are seen about 665K times each, and 5.79% of those impressions turn into an interaction. That is about 103.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. The account's strongest tracked post pulled 115K interactions, about 3.0x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 2 original posts from a 30-day window, last computed on October 6, 2026. Recurring tag: #fibawwc.

Where this sits in the catalog

At 6.02%, Caitlin Clark sits above the 90th percentile of the 157,233 accounts in this comparison. That places it in the top 10% band, which runs 2.32% to 83.4%.

p100.003%
p250.022%
p50 (median)0.128%
p750.604%
p902.32%
p9983.4%
Engagement rate as a share of followers, across the 157,233 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,048 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.128%
75th percentile0.604%
90th percentile2.32%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 19:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 19:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 19:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 105 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Mar 26, 20263.0x their median

    The KING👑 … Shot by ME https://t.co/AbcVqVR8lo

    104K9.3K1.3K5854.8M viewsView on X
  • Dec 13, 20252.5x their median

    STEPHEN CURRY ARE YOU SERIOUS??? Looks like he's ready for his return to the lineup 🤯 (via @warriors) https://t.co/MWuYYdKVXF

    83K11K1.3K2.2K11M viewsView on X
  • Nov 2, 20252.0x their median

    This is the best baseball game I’ve ever seen

    70K4.8K1.1K4233.3M viewsView on X
  • Sep 5, 2025

    I had hoped to share a better update, but I will not be returning to play this season. I spent hours in the gym every day with the singular goal of getting back out there, disappointed isn’t a big enough word to describe how I am feeling. I want to thank everyone who had my back through all the uncertainty. This has been incredibly frustrating, but even in the bad, there is good. The way the fans continued to show up for me, and for the Fever, brought me so much joy and important perspective. I am so proud of how this team has only gotten stronger through adversity this year. Now it’s time to close out the season and claim our spot in the Playoffs🖤

    54K4.8K3.5K1.7K4.9M viewsView on X
  • Sep 13, 20261.6x their median

    WORLD CUP GOLD MEDALIST!!!!!!!!!!!!🇺🇸🥇

    53K4.8K1.6K354958K viewsView on X
  • Oct 1, 2025

    So much to be proud of ❤️❤️ shoutout the fans for staying with us all year❤️❤️🙏🏻 @IndianaFever

    32K2.4K9822521.3M viewsView on X
  • Apr 20, 2026

    Wemby is ridiculous

    30K2.6K4421571.0M viewsView on X
  • Jan 20, 2026

    What a story @IndianaFootball give coach cig his movie now!! Congrats!!!!!!!

    25K1.3K24843468K viewsView on X
  • Dec 25, 2025

    Caitlin Clark is proof that you can make it From Anywhere. https://t.co/cFbxO5lOu3

    19K2.7K4065262.9M viewsView on X
  • Jan 19, 2026

    Best of luck to @IndianaFootball we are all pulling for you !! Get it done 🙌🏻

    21K1.0K215111552K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#fibawwc

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 39K interactions against 640K followers, an engagement rate of 6.02%. Posts are seen about 665K times each, and 5.79% of those impressions turn into an interaction. That is about 103.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. The account's strongest tracked post pulled 115K interactions, about 3.0x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Caitlin Clark's engagement rate on X?
Caitlin Clark (@CaitlinClark22) has an engagement rate of 6.02%, based on the median interactions across 2 original posts from the last 30 days against 639,721 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 6.02%, Caitlin Clark sits above the 90th percentile of the 157,233 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @CaitlinClark22 have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @CaitlinClark22 post?
Most posts go out around 19:00 UTC, and Sunday is its busiest day, at roughly 0.33 posts per day across the measured window.

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