USA TODAY Travel

Over the last 30 days @usatodaytravel gained 234,723 followers (+12.30%), including +53,541 in the last 7 days. Its follower growth this week outpaces 71% of tracked Travel accounts. USA TODAY Travel is on a 53-day follower growth streak. Its strongest tracked day added +64,321 followers on Jul 19, 2026. At the current pace, @usatodaytravel is on track to reach 2.0M followers in about 2 weeks.

A typical post picks up 9 interactions against 1.9M followers, an engagement rate of 0.001%. Measured over 50 original posts, its engagement rate beats 13% of 1,003 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 16K times each, and 0.055% of those impressions turn into an interaction. That is about 0.854% of the follower count, which is the gap between an audience on paper and an audience in a timeline.

Measured over 50 original posts from a 30-day window, last computed on August 21, 2026.

On a 53-day follower growth streak. Best tracked day: +64K followers on 2026-07-19.

Bio

Get the latest travel news, deals and trends about flights, hotels, cruises and destinations from USA TODAY Travel. Updated by the Travel team.

Notable followers

The biggest accounts in our directory following @usatodaytravel.