EnglishH&M is on Twitter (X) as @hm, with 6,454,625 followers and 14,106 posts. It lost 1,448 followers in the last 7 days and 8,000 in the last 30 days. It has been on X since April 2008, an account age of 18 years.
Insights
Over the last 30 days @hm lost 8,000 followers (-0.12%). In the last 7 days the change was -1,448 followers. Its strongest tracked day added +122 followers on Sep 25, 2026.
Follower growth
Best tracked day: +122 followers on 2026-09-25.
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Bio
Welcome to our #HM world – we’re all about fashion, fun and things that matter to us. Got a question? 👉@hm_custserv
Notable followers
The biggest accounts in our directory following @hm.
H&M on Twitter (X) - frequently asked questions
- What is the Twitter handle for H&M?
- H&M posts on Twitter (X) as @hm. The profile is at x.com/hm, and the View on X button at the top of this page opens it.
- How many followers does H&M have on Twitter?
- H&M (@hm) has 6,454,625 followers on Twitter (X). It lost 1,448 followers in the last 7 days and 8,000 in the last 30 days. The count is refreshed continuously from public data.
- When did H&M join Twitter?
- H&M joined Twitter (X) in April 2008. The @hm account is 18 years old. Searches for H&M age often mean a personal age, which we do not publish. The figure here is the account age only.