EnglishJoined April 2008 (18 years on X)x.com
Followers
6.5M
Growth (7d)
-2.8K
Following
303
Influence
2
Posts
14K~2.1/day
Likes given
513
Media posts
4.9K
Follower ratio
21K:1
Insights
H&M ranks #845 out of 17,289,404 tracked X (Twitter) accounts, placing it in the top 0.01% by followers. Over the last 30 days @hm lost 5,784 followers (-0.09%), including -1,259 in the last 7 days.
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Follower growth
7-day
-1.3K
30-day
-5.8K
90-day
-
Avg / day
-193
2026-06-23-6.1K over 26 days2026-07-25
Bio
Welcome to our #HM world – we’re all about fashion, fun and things that matter to us. Got a question? 👉@hm_custserv
Notable followers
The biggest accounts in our directory following @hm.
Similar accounts
H&M on X - frequently asked questions
- How many followers does H&M have on X?
- H&M (@hm) currently has 6,472,565 followers on X (Twitter), losing 2,769 followers in the last 7 days. The count is refreshed continuously from public data.
- When did H&M join X (Twitter)?
- H&M joined X in April 2008, making the account about 18 years old.
- How many posts has H&M published?
- H&M has published 14,100 posts on X, averaging about 2.1 posts per day over the account's lifetime.
- Is H&M verified on X?
- Yes. H&M carries a Business verification on X.
- Is H&M gaining or losing followers?
- H&M is currently losing followers, with a net -5,784 over the last 30 days. Over the last 7 days the change was -1,259.
- What is H&M's rank on X?
- H&M ranks #845 out of 17,289,404 X (Twitter) accounts in our directory by follower count, which is the top 0.01% of all tracked accounts.