EnglishAccount age: 18 years (joined April 2008)x.com
H&M Twitter (X) stats, updated continuously. @hm has 6,464,402 followers and 14,104 posts on X. Account age: 18 years (joined April 2008).
Followers
6.5M
Growth (7d)
-663
Following
303
Influence
629
Posts
14K~2.1/day
Likes given
513
Media posts
4.9K
Follower ratio
21K:1
Insights
Over the last 30 days @hm lost 4,902 followers (-0.08%). In the last 7 days the change was -729 followers. Its strongest tracked day added +29 followers on Aug 15, 2026.
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Follower growth
7-day
-729
30-day
-4.9K
90-day
-14K
Avg / day
-163
2026-06-23-14K over 72 days2026-09-10
Best tracked day: +29 followers on 2026-08-15.
Bio
Welcome to our #HM world – we’re all about fashion, fun and things that matter to us. Got a question? 👉@hm_custserv
Notable followers
The biggest accounts in our directory following @hm.
Similar accounts
H&M on Twitter (X) - frequently asked questions
- How many followers does H&M have on X?
- H&M (@hm) has 6,464,402 followers on X (Twitter). It lost 663 followers in the last 7 days. The count is refreshed continuously from public data.
- When did H&M join X, and how old is the account?
- H&M joined X in April 2008. The @hm account is 18 years old. Searches for H&M age often mean a personal age, which we do not publish. The figure here is the account age only.
- How many posts has H&M published?
- H&M has published 14,104 posts on X. That is about 2.1 posts per day over the life of the account.
- Is H&M verified on X?
- Yes. H&M carries a Business verification on X.
- Is H&M gaining or losing followers?
- H&M is currently losing followers, with a net -4,902 over the last 30 days. Over the last 7 days the change was -729.