Engagement
A typical post picks up 36 interactions against 904K followers, an engagement rate of 0.004%. Measured over 10 original posts, its engagement rate beats 21% of 1,003 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 25K times each, and 0.143% of those impressions turn into an interaction. That is about 2.75% of the follower count, which is the gap between an audience on paper and an audience in a timeline.
Measured over 10 original posts from a 30-day window, last computed on August 21, 2026.
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Follower growth
Bio
Under Armour makes you better. #ProtectThisHouse
Notable followers
The biggest accounts in our directory following @UnderArmour.
Similar accounts
Under Armour on X - frequently asked questions
- How many followers does Under Armour have on X?
- Under Armour (@UnderArmour) currently has 903,707 followers on X (Twitter). The count is refreshed continuously from public data.
- When did Under Armour join X (Twitter)?
- Under Armour joined X in March 2009, making the account about 17 years old.
- How many posts has Under Armour published?
- Under Armour has published 27,134 posts on X, averaging about 4.3 posts per day over the account's lifetime.
- Is Under Armour verified on X?
- Yes. Under Armour carries a Business verification on X.
