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Rayo Vallecano engagement report

@RayoVallecano - 438K followers on X

Measured over 112 original posts from a 30-day window, last computed on September 8, 2026.

Engagement

Middle of its size range
Per follower
0.012%
of 438K followers
Per impression
0.44%
12K views on a typical post
Reach
2.65%
of its followers see a post
Typical post
51
interactions (median)
Saved
0.009%
1 bookmarks on a typical post
Posting rate
3.73/day
active 60% of days
Peak time
17:00 UTC
Thursday

A typical post picks up 51 interactions against 438K followers, an engagement rate of 0.012%. Measured over 112 original posts, its engagement rate beats 29% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.44% of those impressions turn into an interaction. That is about 2.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 112 posts sampled, 77% carry an image or video and 10% link out. The account's strongest tracked post pulled 5.8K interactions, about 114x its own typical post. Recurring topics include #vamosrayo, #rayoracing, #rayoalavés.

Measured over 112 original posts from a 30-day window, last computed on September 8, 2026. Recurring tags: #vamosrayo, #rayoracing, #rayoalavés.

Compared with accounts its own size

Rayo Vallecano's engagement rate beats 29% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 28% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.012%, Rayo Vallecano sits above the 10th percentile of the 66,258 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99119.6%
Engagement rate as a share of followers, across the 66,258 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 56,968 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile119.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video77% of posts+111%+108% to +115%34K
Outbound link10% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 77% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 10% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 105 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 2, 2026114x their median

    OFICIAL | Emil Audero es nuevo jugador del Rayo Vallecano. Llega cedido por el @Como_1907 hasta final de temporada. ¡Bienvenido, Emil! ⚡️ https://t.co/pgEKMFRdOc

    4.5K1.0K163151246K viewsView on X
  • Aug 27, 202621x their median

    OFICIAL | Adrià Pedrosa es nuevo jugador del Rayo Vallecano. Llega cedido por el Sevilla FC, hasta final de temporada. ¡Bienvenido, Pedrosa! ⚡️ https://t.co/F5zY64tkJv

    8831353729195K viewsView on X
  • Sep 3, 202617x their median

    🤩 Chico nuevo en la oficina ⚡️ 🤝 Firma por cinco temporadas. ¡Bienvenido, Rayane! https://t.co/PkDEpcQUqo https://t.co/tPvtqJChsf

    712993425188K viewsView on X
  • Aug 27, 202613x their median

    OFICIAL | Gnangoro Bouare es nuevo jugador del Rayo Vallecano tras el acuerdo alcanzado con el Real Betis Balompié para su transferencia definitiva. Firma por cinco temporadas. ¡Bienvenido, Gnangoro! ⚡️ https://t.co/Z2uwz9HfH0

    4881053624114K viewsView on X
  • Sep 5, 20269.9x their median

    ⚡️ ¡¡¡FINAAAL DEL PARTIDO!!! ⚡️ ➕3⃣ !!! Goles de Andrei (16') y Camello (43' y 47'). #RayoRacing #VamosRayo https://t.co/e2TIC0exKn

    38572281924K viewsView on X
  • Sep 1, 20269.1x their median

    OFICIAL | Etienne Eto’o jugará cedido en el @racingferrolsad hasta final de esta temporada. ¡Mucha suerte, Etienne! https://t.co/TndD4RhKad

    402477657K viewsView on X
  • Aug 24, 20265.9x their median

    ℹ️ Parte médico | Augusto Batalla https://t.co/HkgXDxRzoK https://t.co/3yZWffxWU9

    23123311779K viewsView on X
  • Aug 20, 20265.6x their median

    ⚡️ Once del Rayo Vallecano elegido por Beñat San José para enfrentarse al @Alaves. #RayoAlavés #VamosRayo https://t.co/SSik4WHTOL

    180333932125K viewsView on X
  • Sep 3, 20265.2x their median

    Comunicado oficial https://t.co/LSS2VAgdxB https://t.co/ybUpPDkths

    50516546204K viewsView on X
  • Aug 20, 20265.2x their median

    🎸 @9Camello ⚽️ #RayoAlavés #VamosRayo https://t.co/tO4HLeMKN2

    23129428.8K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#vamosrayo#rayoracing#rayoalavés#barçarayo#laligaeasports

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 51 interactions against 438K followers, an engagement rate of 0.012%. Measured over 112 original posts, its engagement rate beats 29% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 12K times each, and 0.44% of those impressions turn into an interaction. That is about 2.65% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 112 posts sampled, 77% carry an image or video and 10% link out. The account's strongest tracked post pulled 5.8K interactions, about 114x its own typical post. Recurring topics include #vamosrayo, #rayoracing, #rayoalavés.

What is Rayo Vallecano's engagement rate on X?
Rayo Vallecano (@RayoVallecano) has an engagement rate of 0.012%, based on the median interactions across 112 original posts from the last 30 days against 437,962 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.012%, Rayo Vallecano sits above the 10th percentile of the 66,258 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @RayoVallecano have real engagement?
Its engagement rate beats 29% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @RayoVallecano post?
Most posts go out around 17:00 UTC, and Thursday is its busiest day, at roughly 3.73 posts per day across the measured window.

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