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POS INDONESIA engagement report

@PosIndonesia - 81K followers on X

Measured over 10 original posts from a 30-day window, last computed on September 5, 2026.

Engagement

Bottom quarter for its size
Per follower
0.009%
of 81K followers
Per impression
0.451%
1.7K views on a typical post
Reach
2.04%
of its followers see a post
Typical post
8
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.33/day
active 33% of days
Peak time
09:00 UTC
Friday

A typical post picks up 8 interactions against 81K followers, an engagement rate of 0.009%. Measured over 10 original posts, its engagement rate beats 16% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.451% of those impressions turn into an interaction. That is about 2.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video. The account's strongest tracked post pulled 116 interactions, about 15x its own typical post. Recurring topics include #posind, #danantara, #sahabatpos.

Measured over 10 original posts from a 30-day window, last computed on September 5, 2026. Recurring tags: #posind, #danantara, #sahabatpos.

Compared with accounts its own size

POS INDONESIA's engagement rate beats 16% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 4 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 22% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.009%, POS INDONESIA sits above the 10th percentile of the 66,536 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.

p100.002%
p250.016%
p50 (median)0.1%
p750.5%
p902.09%
p99119.7%
Engagement rate as a share of followers, across the 66,536 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 56,995 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.5%
90th percentile2.09%
99th percentile119.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 09:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 09:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 09:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video70% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 70% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 250 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 7, 202615x their median

    Jelang 3 abad PosIND hadir memenuhi kebutuhan masyarakat. Mulai dari sepucuk surat hingga antarkan paket yang berat. Pos Indonesia terus berinovasi penuhi kebutuhan masyarakat. #PosIND #Danantara #MelayaniSepenuhHati https://t.co/PLNmZUtJB6

    11310201.8K viewsView on X
  • Aug 19, 20262.8x their median

    Rabu tetap semangat, #SahabatPos! 📮✨ Apa pun aktivitasnya hari ini, biarkan PosIND jadi bagian dari setiap langkahmu dari kirim paket hingga kebutuhan layanan lainnya. 💌 Yuk, lanjutkan hari dengan produktif dan sepenuh hati! 💪 #PosIndonesia #PosIND #SemangatRabu

    102102.6K viewsView on X
  • Aug 10, 20261.9x their median

    Senin bukan sekadar awal pekan, tapi awal dari langkah baru. ✨ Mari mulai minggu ini dengan semangat memberikan yang terbaik dan terus menghubungkan kebaikan untuk Indonesia. 🇮🇩 Selamat beraktivitas, #SahabatPos! Melayani Sepenuh Hati. #PosIND #PosIndonesia

    41912.0K viewsView on X
  • Jul 15, 20261.9x their median

    Terima kasih atas kepercayaan yang telah diberikan kepada Pos Indonesia. Apresiasi dari masyarakat menjadi motivasi bagi kami untuk terus memberikan pelayanan yang andal, humanis, dan berorientasi pada kebutuhan pelanggan di seluruh Indonesia. #PosIndonesia #Danantara https://t.co/giSiZtYyyl

    501002.1K viewsView on X
  • Jul 6, 20261.9x their median

    Pekan baru, semangat baru! 💪 Apa pun tujuanmu hari ini, Pos Indonesia siap menjadi bagian dari setiap langkah dan kirimanmu. Selamat beraktivitas, #SahabatPos!

    101401.2K viewsView on X
  • Aug 14, 20261.6x their median

    Selamat Hari Pramuka Nasional! 🏕️ Mari mantapkan langkah, tumbuhkan semangat gotong royong, dan bersama mendukung swasembada pangan menuju Indonesia Emas 2045. 🌾✨ #PosIND #Danantara #MelayaniSepenuhHati #HariPramuka https://t.co/FB6CnN8ENc

    22902.4K viewsView on X
  • Jul 25, 20261.6x their median

    Semakin marak modus penipuan yang mengatasnamakan layanan pengiriman paket. Untuk menjaga keamanan transaksi dan data pribadi, selalu pastikan informasi yang diterima berasal dari kanal resmi PosIND. #PosIND #Danantara #MelayaniSepenuhHati https://t.co/Cgf9cU4wMs

    91211.9K viewsView on X
  • Aug 5, 20261.5x their median

    satu langkah baik dilakukan lebih dulu, langkah-langkah berikutnya akan mengikuti. Dari kebiasaan saling menyapa, saling mendengar, dan selalu hadir untuk tim, lahirlah pelayanan terbaik yang kami berikan kepada setiap pelanggan. #PosIndonesia #MelayaniSepenuhHati #PosIND https://t.co/XA5beySnCa

    40802.7K viewsView on X
  • Jul 10, 2026

    Halo, #SahabatPos! 👋 Kalau hari ini kamu mau kirim satu paket, isinya apa nih? 📦😊 Yuk, cerita di kolom komentar! #PosIND

    20901.8K viewsView on X
  • Jul 16, 2026

    Setiap orang punya cara berbeda dalam mengirim paket. Pos Indonesia menyediakan dua pilihan layanan yang bisa disesuaikan dengan kebutuhanmu: praktis lewat PosAja! atau layanan langsung di Kantor Pos. #PosIND #Danantara #MelayaniSepenuhHati #PosAjavsKantorpos https://t.co/ryTTeeSXl0

    20802.3K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#posind#danantara#sahabatpos#melayanisepenuhhati#posindonesia

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 8 interactions against 81K followers, an engagement rate of 0.009%. Measured over 10 original posts, its engagement rate beats 16% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.451% of those impressions turn into an interaction. That is about 2.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video. The account's strongest tracked post pulled 116 interactions, about 15x its own typical post. Recurring topics include #posind, #danantara, #sahabatpos.

What is POS INDONESIA's engagement rate on X?
POS INDONESIA (@PosIndonesia) has an engagement rate of 0.009%, based on the median interactions across 10 original posts from the last 30 days against 81,212 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, POS INDONESIA sits above the 10th percentile of the 66,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @PosIndonesia have real engagement?
Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @PosIndonesia post?
Most posts go out around 09:00 UTC, and Friday is its busiest day, at roughly 0.33 posts per day across the measured window.

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