POS INDONESIA engagement report
@PosIndonesia - 81K followers on X
Measured over 10 original posts from a 30-day window, last computed on September 5, 2026.
Engagement
A typical post picks up 8 interactions against 81K followers, an engagement rate of 0.009%. Measured over 10 original posts, its engagement rate beats 16% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.451% of those impressions turn into an interaction. That is about 2.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video. The account's strongest tracked post pulled 116 interactions, about 15x its own typical post. Recurring topics include #posind, #danantara, #sahabatpos.
Measured over 10 original posts from a 30-day window, last computed on September 5, 2026. Recurring tags: #posind, #danantara, #sahabatpos.
Compared with accounts its own size
POS INDONESIA's engagement rate beats 16% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 4 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 22% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.009%, POS INDONESIA sits above the 10th percentile of the 66,536 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.016% |
| 50th percentile | 0.1% |
| 75th percentile | 0.5% |
| 90th percentile | 2.09% |
| 99th percentile | 119.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 09:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 70% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 70% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 250 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 7, 202615x their median
Jelang 3 abad PosIND hadir memenuhi kebutuhan masyarakat. Mulai dari sepucuk surat hingga antarkan paket yang berat. Pos Indonesia terus berinovasi penuhi kebutuhan masyarakat. #PosIND #Danantara #MelayaniSepenuhHati https://t.co/PLNmZUtJB6
- Aug 19, 20262.8x their median
Rabu tetap semangat, #SahabatPos! 📮✨ Apa pun aktivitasnya hari ini, biarkan PosIND jadi bagian dari setiap langkahmu dari kirim paket hingga kebutuhan layanan lainnya. 💌 Yuk, lanjutkan hari dengan produktif dan sepenuh hati! 💪 #PosIndonesia #PosIND #SemangatRabu
- Aug 10, 20261.9x their median
Senin bukan sekadar awal pekan, tapi awal dari langkah baru. ✨ Mari mulai minggu ini dengan semangat memberikan yang terbaik dan terus menghubungkan kebaikan untuk Indonesia. 🇮🇩 Selamat beraktivitas, #SahabatPos! Melayani Sepenuh Hati. #PosIND #PosIndonesia
- Jul 15, 20261.9x their median
Terima kasih atas kepercayaan yang telah diberikan kepada Pos Indonesia. Apresiasi dari masyarakat menjadi motivasi bagi kami untuk terus memberikan pelayanan yang andal, humanis, dan berorientasi pada kebutuhan pelanggan di seluruh Indonesia. #PosIndonesia #Danantara https://t.co/giSiZtYyyl
- Jul 6, 20261.9x their median
Pekan baru, semangat baru! 💪 Apa pun tujuanmu hari ini, Pos Indonesia siap menjadi bagian dari setiap langkah dan kirimanmu. Selamat beraktivitas, #SahabatPos!
- Aug 14, 20261.6x their median
Selamat Hari Pramuka Nasional! 🏕️ Mari mantapkan langkah, tumbuhkan semangat gotong royong, dan bersama mendukung swasembada pangan menuju Indonesia Emas 2045. 🌾✨ #PosIND #Danantara #MelayaniSepenuhHati #HariPramuka https://t.co/FB6CnN8ENc
- Jul 25, 20261.6x their median
Semakin marak modus penipuan yang mengatasnamakan layanan pengiriman paket. Untuk menjaga keamanan transaksi dan data pribadi, selalu pastikan informasi yang diterima berasal dari kanal resmi PosIND. #PosIND #Danantara #MelayaniSepenuhHati https://t.co/Cgf9cU4wMs
- Aug 5, 20261.5x their median
satu langkah baik dilakukan lebih dulu, langkah-langkah berikutnya akan mengikuti. Dari kebiasaan saling menyapa, saling mendengar, dan selalu hadir untuk tim, lahirlah pelayanan terbaik yang kami berikan kepada setiap pelanggan. #PosIndonesia #MelayaniSepenuhHati #PosIND https://t.co/XA5beySnCa
- Jul 10, 2026
Halo, #SahabatPos! 👋 Kalau hari ini kamu mau kirim satu paket, isinya apa nih? 📦😊 Yuk, cerita di kolom komentar! #PosIND
- Jul 16, 2026
Setiap orang punya cara berbeda dalam mengirim paket. Pos Indonesia menyediakan dua pilihan layanan yang bisa disesuaikan dengan kebutuhanmu: praktis lewat PosAja! atau layanan langsung di Kantor Pos. #PosIND #Danantara #MelayaniSepenuhHati #PosAjavsKantorpos https://t.co/ryTTeeSXl0
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 8 interactions against 81K followers, an engagement rate of 0.009%. Measured over 10 original posts, its engagement rate beats 16% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.7K times each, and 0.451% of those impressions turn into an interaction. That is about 2.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.33 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 09:00 UTC, and Friday is the busiest day of the week. Of the 10 posts sampled, 70% carry an image or video. The account's strongest tracked post pulled 116 interactions, about 15x its own typical post. Recurring topics include #posind, #danantara, #sahabatpos.
- What is POS INDONESIA's engagement rate on X?
- POS INDONESIA (@PosIndonesia) has an engagement rate of 0.009%, based on the median interactions across 10 original posts from the last 30 days against 81,212 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.009%, POS INDONESIA sits above the 10th percentile of the 66,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @PosIndonesia have real engagement?
- Its engagement rate beats 16% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @PosIndonesia post?
- Most posts go out around 09:00 UTC, and Friday is its busiest day, at roughly 0.33 posts per day across the measured window.