株式会社北川製菓😀きたがわくんK(仮)🍩【公式】 engagement report
@KitagawaseikaN - 84K followers on X
Measured over 29 original posts from a 30-day window, last computed on September 3, 2026.
Engagement
A typical post picks up 27 interactions against 84K followers, an engagement rate of 0.032%. Measured over 29 original posts, its engagement rate beats 31% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.5K times each, and 1.74% of those impressions turn into an interaction. That is about 1.84% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 29 posts sampled, 97% carry an image or video and 48% link out. The account's strongest tracked post pulled 8.3K interactions, about 308x its own typical post. Recurring topics include #北川製菓, #プレゼント企画, #きたがわくんk.
Measured over 29 original posts from a 30-day window, last computed on September 3, 2026. Recurring tags: #北川製菓, #プレゼント企画, #きたがわくんk.
Compared with accounts its own size
株式会社北川製菓😀きたがわくんK(仮)🍩【公式】's engagement rate beats 31% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 5 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 60% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.032%, 株式会社北川製菓😀きたがわくんK(仮)🍩【公式】 sits above the 25th percentile of the 66,536 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.016% |
| 50th percentile | 0.1% |
| 75th percentile | 0.5% |
| 90th percentile | 2.09% |
| 99th percentile | 119.7% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 01:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 97% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 48% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 97% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 48% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 145 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 25, 2026308x their median
夏は冷凍ドーナツを冷凍のまま食べても美味しいんですよ😢 抽選で2名様に冷凍ドーナツをあげます😭 皆さんは北海道メロンってお好きですか?😢 【応募方法】 😀@KitagawaseikaNをフォロー 😆このポストをリポスト 26年8月31日まで #懸賞 #キャンペーン #北川製菓 https://t.co/J9vRdFZCmK
- Jan 29, 202620x their median
そういえば新商品の揚げもちぱん。のCMを作ったので、よかったら見てください😌 今回は感情訴求のためにPOPなアニメ調にしてみました😌 #揚げもちぱん #キツネ #CM https://t.co/7FoWM4mf6b
- Sep 1, 20263.7x their median
おはようございます! きたがわ君K(仮)です😄 長野県宮田村は晴れています😀 今日も暑いです!!! 皆さんも水分補給をしっかりして熱中症にならないようにお気をつけくださいね! 本日もよろしくお願いします! #企業公式が毎朝地元の天気を言い合う https://t.co/WSgRVYhcJu
- Aug 28, 20263.4x their median
おはようございます! きたがわ君K(仮)です😄 長野県宮田村は曇っています😢 最近大雨による被害が目につきますね😢 皆さんの地域がご無事が心配です😢 本日もよろしくお願いします! #企業公式が毎朝地元の天気を言い合う https://t.co/z8J26z30Nj
- Sep 2, 20263.2x their median
おはようございます! きたがわ君K(仮)です😄 長野県宮田村は晴れています😀 最近インフルが流行っているらしいです! 手洗いうがいなど気をつけたいと思います! 本日もよろしくお願いします! #企業公式が毎朝地元の天気を言い合う https://t.co/XcASd0Swgr
- Aug 27, 20263.2x their median
おはようございます! きたがわ君K(仮)です😄 長野県宮田村は曇っています😭 なんだか雨が降りそうなお天気になってきました! また蒸し暑くなりそうです😭 本日もよろしくお願いします! #企業公式が毎朝地元の天気を言い合う https://t.co/eI2PCz648T
- Aug 28, 20262.6x their median
クロワッサンって美味しいですよね! クロワッサンを見ると中にクリームを詰め込みたくなります😌 本日もお疲れ様でした! #企業公式がお疲れ様を言い合う https://t.co/ivYIsysq8k
- Aug 28, 20262.0x their median
明日のおやつにいかが? 常温解凍20分!究極のふわふわ食感をご家庭で!! 😀FUWADO!😀 生クリーム、国産米粉等の贅沢素材を使用し、 驚きのふわふわ食感を実現しました! レンジ調理40秒でアツアツの出来立ての美味しさをお楽しみいただけます☺️ ●商品情報はこちらから↓ https://t.co/U8x0AHgAP9 #北川製菓 #ドーナツ #fuwado
- Sep 2, 20261.7x their median
チョコチップクッキーのクッキーはプレーン派ですか?チョコ派ですか? ぼくはプレーン派です😌 本日もお疲れ様でした! #企業公式がお疲れ様を言い合う https://t.co/wpijdAeBSX
- Sep 1, 20261.6x their median
今日のおやつにいかが? 🍩味が自慢のあんドーナツ🍩 本商品はしっとりとした食感の生地であんを包んだ、昔ながらの味わいのドーナツなんです😀 ●商品情報はこちらから↓ https://t.co/Rk74w3hL0y #北川製菓 https://t.co/baoqLZaxTq
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 27 interactions against 84K followers, an engagement rate of 0.032%. Measured over 29 original posts, its engagement rate beats 31% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.5K times each, and 1.74% of those impressions turn into an interaction. That is about 1.84% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 29 posts sampled, 97% carry an image or video and 48% link out. The account's strongest tracked post pulled 8.3K interactions, about 308x its own typical post. Recurring topics include #北川製菓, #プレゼント企画, #きたがわくんk.
- What is 株式会社北川製菓😀きたがわくんK(仮)🍩【公式】's engagement rate on X?
- 株式会社北川製菓😀きたがわくんK(仮)🍩【公式】 (@KitagawaseikaN) has an engagement rate of 0.032%, based on the median interactions across 29 original posts from the last 30 days against 84,133 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.032%, 株式会社北川製菓😀きたがわくんK(仮)🍩【公式】 sits above the 25th percentile of the 66,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @KitagawaseikaN have real engagement?
- Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @KitagawaseikaN post?
- Most posts go out around 01:00 UTC, and Thursday is its busiest day, at roughly 1.37 posts per day across the measured window.