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Favorite 公式 engagement report

@Favorite_Onepi - 271K followers on X

Measured over 24 original posts from a 30-day window, last computed on September 7, 2026.

Engagement

Middle of its size range
Per follower
0.04%
of 271K followers
Per impression
0.664%
16K views on a typical post
Reach
6.06%
of its followers see a post
Typical post
109
interactions (median)
Saved
0.058%
10 bookmarks on a typical post
Posting rate
1.63/day
active 40% of days
Peak time
12:00 UTC
Thursday

A typical post picks up 109 interactions against 271K followers, an engagement rate of 0.04%. Measured over 24 original posts, its engagement rate beats 45% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 16K times each, and 0.664% of those impressions turn into an interaction. That is about 6.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 96% link out. The account's strongest tracked post pulled 7.6K interactions, about 69x its own typical post. Recurring topics include #イラストがお気に入りの一着に, #favoriteセット, #favoriteワンピース.

Measured over 24 original posts from a 30-day window, last computed on September 7, 2026. Recurring tags: #イラストがお気に入りの一着に, #favoriteセット, #favoriteワンピース.

Compared with accounts its own size

Favorite 公式's engagement rate beats 45% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 36% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.04%, Favorite 公式 sits above the 25th percentile of the 66,691 accounts in this comparison. That places it in the below the median band, which runs 0.016% to 0.1%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99118.6%
Engagement rate as a share of followers, across the 66,691 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 56,485 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile118.6%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link96% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 96% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 174 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 27, 202669x their median

    「ソニック・ザ・ヘッジホッグ」シリーズとのコラボレーションが決定! ソニック・テイルス・ナックルズ・シャドウ・シルバー・ウェアホッグをモチーフにしたジャケットやパーカーが【明日から】予約開始! ▼特設ページはこちら https://t.co/AJgL8HO1Ei 【予約期間】2026年8月28日(金)17:00~9月28日(月)11:59 #ソニック #Favoriteオリジナル @SonicOfficialJP

    5.7K1.4K38431451K viewsView on X
  • Sep 4, 202620x their median

    ⚡『仮面ライダーゼロワン』×Favorite コラボ⚡ 仮面ライダーゼロワン・イズ・滅・迅・仮面ライダーバルカン・仮面ライダーバルキリーをイメージしたアパレルアイテム9点が一般発売開始! 在庫限りのみとなりますので買い逃した方はお早めに! ▼一般発売期間▼ 2026年9月4日(金)21:00~ ▼特設ページはこちら▼ https://t.co/2bwrpXE0jp #仮面ライダーゼロワン #仮面ライダー #ゼロワン #Favoriteオリジナル @HKR20_official

    1.8K33707488K viewsView on X
  • Aug 31, 20263.0x their median

    드디어..!! 🎉Favorite(@Favorite_Onepi)와 콜라보 결정~!💜🎉 맛냐 디자인의 의상이 등장했어요!✨ 약 1개월 이내에 일정 수량 예약 시 생산이 확정됩니다! WorldShopping으로 해외에서도 주문 가능🌏 특별 이벤트도 진행중이니 많이 홍보해 주세요~!💜 ▼상품 페이지 https://t.co/wcqWnZqnBC https://t.co/kSTFJXS78B

    2338031129K viewsView on X
  • Sep 3, 20263.0x their median

    【人気商品再販予約開始!】 ✨夜空に煌めくシリウスとレグルスパーカーワンピース✨ シリウス(White) / レグルス(Black) 9/17までにご予約が集まれば再生産が決定します! ▼ご予約・詳細はこちら▼ https://t.co/3GbN8CfXCe

    279410417K viewsView on X
  • Sep 3, 20262.3x their median

    【人気商品再販予約開始!】 ✿彼岸花と金木犀の花姿ワンショルダースカート✿ 彼岸花(Red) / 金木犀(Beige) 9/17までにご予約が集まれば再生産が決定します! ▼ご予約・詳細はこちら▼ https://t.co/s5MKXNBCIE

    210340414K viewsView on X
  • Sep 3, 20262.2x their median

    【人気商品再販予約開始!】 🎀バックリボンのケーキジャンスカセット🍰 ショートケーキ / モンブラン 9/17までにご予約が集まれば再生産が決定します! ▼ご予約・詳細はこちら▼ https://t.co/hrI5ee1Gfi

    204360316K viewsView on X
  • Sep 3, 20262.2x their median

    【商品化決定!】 🍣ふわふわお寿司ルームウェア🍣 まぐろ / サーモン お陰様でご予約が集まり商品化決定! 11月下旬頃お届け予定です🐟 ▼ご予約・詳細はこちら▼ https://t.co/XR5ZX3X8ZX

    194370924K viewsView on X
  • Sep 2, 20261.9x their median

    【新作商品】 🎹オルガンのある教会シスターベロアワンピ🎶 Black / Blue 一定数のご予約が集まれば商品化が決定 ▼ご予約・詳細はこちら▼ https://t.co/w7IiOms3D3 #イラストがお気に入りの一着に #Favoriteワンピース #Favorite推しアイテム

    181220018K viewsView on X
  • Aug 27, 20261.8x their median

    Favorite様(@Favorite_Onepi)とコラボが決定🎉 なんと!季沙オリジナルデザインのパーカーが発売します✨ 一定数のご予約で生産決定するので、たくさん予約してくださると嬉しいです!!! 【受注期間】 2026年8月27日(木)〜2026年9月27日(日)19:00 ご予約はこちら▶︎ https://t.co/gQz55wQRAQ https://t.co/XoojGR6dPf

    1344781125K viewsView on X
  • Aug 13, 20261.7x their median

    🍘おしらせ🦇 Favorite様(@Favorite_Onepi)とコラボ決定👏🎉✨ 千堂じゅん監修の男装モデル衣装をイメージマウンテンパーカー! そして【9/13 23:59迄】のご予約で、直筆サイン入りポストカードをプレゼント✨ 一定数のご予約で生産決定になりますので、このチャンスに是非ご予約お待ちしております! To purchase this item from abroad, use WorldShopping. 🔽販売ページ🔽 https://t.co/VbNwfcUR6s #千堂じゅん

    131471387K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#イラストがお気に入りの一着に#favoriteセット#favoriteワンピース#favorite推しアイテム#favoritematnya

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 109 interactions against 271K followers, an engagement rate of 0.04%. Measured over 24 original posts, its engagement rate beats 45% of 6,874 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 16K times each, and 0.664% of those impressions turn into an interaction. That is about 6.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 24 posts sampled, 100% carry an image or video and 96% link out. The account's strongest tracked post pulled 7.6K interactions, about 69x its own typical post. Recurring topics include #イラストがお気に入りの一着に, #favoriteセット, #favoriteワンピース.

What is Favorite 公式's engagement rate on X?
Favorite 公式 (@Favorite_Onepi) has an engagement rate of 0.04%, based on the median interactions across 24 original posts from the last 30 days against 270,958 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.04%, Favorite 公式 sits above the 25th percentile of the 66,691 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Favorite_Onepi have real engagement?
Its engagement rate beats 45% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Favorite_Onepi post?
Most posts go out around 12:00 UTC, and Thursday is its busiest day, at roughly 1.63 posts per day across the measured window.

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