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Today in History engagement report

@TodayinHistory - 462K followers on X

Measured over 52 original posts from a 30-day window, last computed on August 29, 2026.

Engagement

Middle of its size range
Per follower
0.1%
of 462K followers
Per impression
2.19%
21K views on a typical post
Reach
4.57%
of its followers see a post
Typical post
462
interactions (median)
Saved
0.059%
12 bookmarks on a typical post
Posting rate
1.97/day
active 63% of days
Peak time
16:00 UTC
Thursday

A typical post picks up 462 interactions against 462K followers, an engagement rate of 0.1%. Measured over 52 original posts, its engagement rate beats 68% of 3,970 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 21K times each, and 2.19% of those impressions turn into an interaction. That is about 4.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 52 posts sampled, 96% carry an image or video. The account's strongest tracked post pulled 3.3K interactions, about 7.1x its own typical post.

Measured over 52 original posts from a 30-day window, last computed on August 29, 2026.

Compared with accounts its own size

Today in History's engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,970 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 72% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.1%, Today in History sits above the 50th percentile of the 38,425 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.439%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99154.7%
Engagement rate as a share of followers, across the 38,425 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 96,682 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile154.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%54K
01:00 UTC-2%55K
02:00 UTC-4%53K
03:00 UTC-4%57K
04:00 UTC-6%46K
05:00 UTC-4%44K
06:00 UTC-5%51K
07:00 UTC-5%55K
08:00 UTC-4%64K
09:00 UTC-3%73K
10:00 UTC-2%76K
11:00 UTC-3%83K
12:00 UTC-2%91K
13:00 UTC-2%100K
14:00 UTC-3%103K
15:00 UTC-2%107K
16:00 UTC-4%104K
17:00 UTC-3%97K
18:00 UTC-1%90K
19:00 UTC-2%85K
20:00 UTC-1%79K
21:00 UTC-1%70K
22:00 UTC-1%61K
23:00 UTC-2%55K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%241K
Monday0%308K
Tuesday-3%314K
Wednesday-2%263K
Thursday-2%253K
Friday-3%262K
Saturday+3%236K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 20, 20267.1x their median

    In all of history, is there a battle more famous than Thermopylae? King Leonidas and his fearless Spartans fought to save Greece from the Persians at the Hot Gates today in 480 BC. https://t.co/KQPbSlEnsA

    2.9K28065960K viewsView on X
  • Aug 27, 20264.5x their median

    Today in 1883, Krakatoa erupted and became the biggest explosion the world has ever known. It released energy equivalent to 200 megatons of TNT…or 13,000x the Hiroshima bomb. The explosion was heard 3,000 miles away in Australia, making it the loudest sound in recorded history at 180 decibels. Tsunamis up to 151 feet high devastated Java and Sumatra and killed over 36,000 people. 165 villages were completely wiped out. The blast also sent 20 million tons of sulfur into the atmosphere, which cooled Earth by 2.2 degrees for 5 years!

    1.8K240211064K viewsView on X
  • Aug 19, 20264.4x their median

    Absolute perfection 🙌🏼 https://t.co/MbV20ovuDY

    1.9K14212624K viewsView on X
  • Aug 14, 20264.3x their median

    After 632 years of construction, the Cologne Cathedral was finally completed today in 1880! https://t.co/biTf1D330M

    1.9K1185336K viewsView on X
  • Aug 15, 20263.3x their median

    Join me in wishing Napoleon Bonaparte a happy birthday! Born 257 years ago in Corsica, France. https://t.co/D36lu73LHk

    1.3K1425017141K viewsView on X
  • Aug 13, 20263.3x their median

    Today in 1521, Mexico was won for Spain. After a roughly 93 day siege, Hernán Cortés captured the Aztec capital of Tenochtitlan, ending the Aztec Empire. https://t.co/oP2GRZEHtM

    1.4K101351588K viewsView on X
  • Aug 25, 20262.7x their median

    So saddened by the Dolly Parton news. She passed away today at the age of 80, one of the all time country music artists. May she rest in peace. https://t.co/ut3a1m2EjW

    1.2K8614620K viewsView on X
  • Aug 19, 20262.7x their median

    When Julius Caesar crossed the Rubicon, he did so with one legion, Legio XIII. His adopted heir Octavian also marched on Rome on this day in 43 BC when the Senate refused to grant him consulship. However, Octavian did not just bring one…he led eight legions to the gates of Rome and left the senate no choice but to grant him consul. Julius Caesar’s had the historical significance…but Octavian’s had the spectacle.

    1.1K11113263K viewsView on X
  • Aug 17, 20262.7x their median

    Albania and Venice formed an alliance today in 1386 as the Ottomans continued their advance. https://t.co/OKTHT5XwP4

    1.1K9235652K viewsView on X
  • Aug 12, 20262.7x their median

    Today in 1945, Emperor Hirohito informed the Japanese imperial family that he had decided to surrender. WWII ended just days later. https://t.co/j34rT7kkhq

    1.1K7018533K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 462 interactions against 462K followers, an engagement rate of 0.1%. Measured over 52 original posts, its engagement rate beats 68% of 3,970 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 21K times each, and 2.19% of those impressions turn into an interaction. That is about 4.57% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 16:00 UTC, and Thursday is the busiest day of the week. Of the 52 posts sampled, 96% carry an image or video. The account's strongest tracked post pulled 3.3K interactions, about 7.1x its own typical post.

What is Today in History's engagement rate on X?
Today in History (@TodayinHistory) has an engagement rate of 0.1%, based on the median interactions across 52 original posts from the last 30 days against 462,127 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.1%, Today in History sits above the 50th percentile of the 38,425 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @TodayinHistory have real engagement?
Its engagement rate beats 68% of the tracked X accounts closest to it in follower count (3,970 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @TodayinHistory post?
Most posts go out around 16:00 UTC, and Thursday is its busiest day, at roughly 1.97 posts per day across the measured window.

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