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Milwaukee Brewers engagement report

@Brewers - 715K followers on X

Measured over 92 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Top quarter for its size
Per follower
0.148%
of 715K followers
Per impression
3.37%
32K views on a typical post
Reach
4.41%
of its followers see a post
Typical post
1.1K
interactions (median)
Saved
0.025%
8 bookmarks on a typical post
Posting rate
3.7/day
active 37% of days
Peak time
02:00 UTC
Saturday

A typical post picks up 1.1K interactions against 715K followers, an engagement rate of 0.148%. Measured over 92 original posts, its engagement rate beats 76% of 4,273 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 32K times each, and 3.37% of those impressions turn into an interaction. That is about 4.41% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 02:00 UTC, and Saturday is the busiest day of the week. Of the 92 posts sampled, 97% carry an image or video and 7% link out. The account's strongest tracked post pulled 2.9K interactions, about 2.7x its own typical post. Recurring topics include #thisismycrew, #littleleagueclassic, #playersweekend.

Measured over 92 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #thisismycrew, #littleleagueclassic, #playersweekend.

Compared with accounts its own size

Milwaukee Brewers's engagement rate beats 76% of the tracked X accounts closest to it in follower count (4,273 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 84% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.148%, Milwaukee Brewers sits above the 50th percentile of the 41,299 accounts in this comparison. That places it in the above the median band, which runs 0.083% to 0.445%.

p100.002%
p250.013%
p50 (median)0.083%
p750.445%
p902.07%
p99144.1%
Engagement rate as a share of followers, across the 41,299 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 90,063 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.013%
50th percentile0.083%
75th percentile0.445%
90th percentile2.07%
99th percentile144.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%58K
01:00 UTC-2%58K
02:00 UTC-4%57K
03:00 UTC-4%61K
04:00 UTC-6%49K
05:00 UTC-4%47K
06:00 UTC-4%55K
07:00 UTC-4%59K
08:00 UTC-4%69K
09:00 UTC-4%80K
10:00 UTC-3%82K
11:00 UTC-3%90K
12:00 UTC-2%98K
13:00 UTC-2%108K
14:00 UTC-4%111K
15:00 UTC-2%115K
16:00 UTC-4%111K
17:00 UTC-3%104K
18:00 UTC-2%96K
19:00 UTC-2%91K
20:00 UTC-1%85K
21:00 UTC-1%75K
22:00 UTC-2%65K
23:00 UTC-1%58K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%253K
Monday+1%324K
Tuesday-2%348K
Wednesday-4%309K
Thursday-2%264K
Friday-3%274K
Saturday+3%247K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 21, 20262.7x their median

    Your Milwaukee Brewers are winning ballgames https://t.co/fYcTLhCTj1

    2.6K270121334K viewsView on X
  • Aug 29, 20262.6x their median

    A special, special pitcher in the making https://t.co/P25DqAlogQ

    2.5K145223255K viewsView on X
  • Aug 20, 20262.5x their median

    That’s 7 consecutive home series wins from this Crew https://t.co/4tll4bbmdu

    2.5K1209530K viewsView on X
  • Aug 21, 20262.3x their median

    Blessed this man is my closer https://t.co/wj4jUFHYzV

    2.3K123121142K viewsView on X
  • Aug 31, 20262.3x their median

    Welcome back, Cowboy https://t.co/FHeKqWPmma

    2.3K9223835K viewsView on X
  • Aug 28, 20262.1x their median

    Meet the Miz https://t.co/aYdQp7mhnl

    2.2K8813754K viewsView on X
  • Aug 30, 20262.1x their median

    A well-oiled winning machine #ThisIsMyCrew x @UWCreditUnion https://t.co/GdpQ9Elric

    2.0K156111032K viewsView on X
  • Aug 21, 20262.0x their median

    The Miz picks up his 16th quality start of the year https://t.co/zlQmdU8Y6y

    2.0K12551135K viewsView on X
  • Aug 20, 20262.0x their median

    Afternoon win means we can savor it all night #ThisIsMyCrew x @UWCreditUnion https://t.co/cwTwWrDwML

    2.0K1339628K viewsView on X
  • Aug 29, 20262.0x their median

    Brewers just keep Brewersing #ThisIsMyCrew x @UWCreditUnion https://t.co/iYWNVHOdsC

    1.9K132181726K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#thisismycrew#littleleagueclassic#playersweekend#beyondthediamond

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.1K interactions against 715K followers, an engagement rate of 0.148%. Measured over 92 original posts, its engagement rate beats 76% of 4,273 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 32K times each, and 3.37% of those impressions turn into an interaction. That is about 4.41% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.7 posts a day over the last 30 days, though only 37% of days saw any activity at all. Most posts go out around 02:00 UTC, and Saturday is the busiest day of the week. Of the 92 posts sampled, 97% carry an image or video and 7% link out. The account's strongest tracked post pulled 2.9K interactions, about 2.7x its own typical post. Recurring topics include #thisismycrew, #littleleagueclassic, #playersweekend.

What is Milwaukee Brewers's engagement rate on X?
Milwaukee Brewers (@Brewers) has an engagement rate of 0.148%, based on the median interactions across 92 original posts from the last 30 days against 714,997 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.148%, Milwaukee Brewers sits above the 50th percentile of the 41,299 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @Brewers have real engagement?
Its engagement rate beats 76% of the tracked X accounts closest to it in follower count (4,273 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @Brewers post?
Most posts go out around 02:00 UTC, and Saturday is its busiest day, at roughly 3.7 posts per day across the measured window.

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