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Eye magazine engagement report

@eyemagazine - 551K followers on X

Measured over 3 original posts from a 30-day window, last computed on August 27, 2026.

Engagement

Per follower
0.003%
of 551K followers
Per impression
1.01%
1.9K views on a typical post
Reach
0.34%
of its followers see a post
Typical post
19
interactions (median)
Saved
0.053%
1 bookmarks on a typical post
Posting rate
0.1/day
active 10% of days
Peak time
14:00 UTC
Thursday

Early reading. We have captured 3 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 19 interactions against 551K followers, an engagement rate of 0.003%. Posts are seen about 1.9K times each, and 1.01% of those impressions turn into an interaction. That is about 0.339% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 67% link out. The account's strongest tracked post pulled 39 interactions, about 2.1x its own typical post. Recurring topics include #editorialdesign, #graphicdesign, #iran. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 3 original posts from a 30-day window, last computed on August 27, 2026. Recurring tags: #editorialdesign, #graphicdesign, #iran.

Where this sits in the catalog

At 0.003%, Eye magazine sits above the 10th percentile of the 37,037 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.435%
p902.10%
p99158.8%
Engagement rate as a share of followers, across the 37,037 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 105,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.435%
90th percentile2.10%
99th percentile158.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%73K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%102K
16:00 UTC-3%99K
17:00 UTC-2%92K
18:00 UTC-1%85K
19:00 UTC-2%80K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-2%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%233K
Monday0%292K
Tuesday-3%284K
Wednesday-1%253K
Thursday-2%246K
Friday-3%255K
Saturday+3%229K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 6, 20262.1x their median

    Book tickets for #TypeTuesday, 8 Sept 2026 https://t.co/f2d7khhhqJ #editorialdesign #graphicdesign #typography https://t.co/Ov5jPYfqQd

    138002.0K viewsView on X
  • Apr 2, 2026

    Flick through #Eye109, packed with great articles, interviews and reviews. And ads! Buy single issues or order a subscription https://t.co/bkgRD7kfYm and select region … Editor: John L. Walters @JohnLW Art director: Simon Esterson @EstersonAssoc @PureprintGroup @FedrigoniUK https://t.co/YBkQirDIUf

    418001.9K viewsView on X
  • Mar 9, 2026

    ‘Punches to pixels’ at London’s @stbridefdn features Veronika Burian (TypeTogether), Richard Ardagh on Type Archived plus special guest Theo Hersey https://t.co/4p5Jt9xNCH https://t.co/G3o5Om6bvv

    714001.3K viewsView on X
  • Aug 20, 2026

    New blog post – ‘Farsi cast in iron’ Maryam Hosseinnia celebrates the typography of Persian manhole covers, https://t.co/YBadofu8ko #type #lettering #Iran https://t.co/I0XlXkEIkW

    415001.9K viewsView on X
  • May 21, 2025

    New blog post: ‘Serendipity and self-discovery’ https://t.co/ypQgoPztaE Amy Henry reviews Briar Levit: On design, feminism, and friendship, by Levit and Nina Paim. Book design: Tereza Bettinardi. Published by Bikini Books in English and Portuguese. #graphicdesign https://t.co/aivGl09kSw

    142009.6K viewsView on X
  • Feb 6, 2025

    Come to ‘The real thing’, a three-day exhibition of Dafi Kühne’s posters at St Bride, 12 Bride Lane, off Fleet Street, London EC4Y 8EQ. From 12-14 February 2025. https://t.co/SjBp8J8GRk https://t.co/3jNALkrZeV

    111005.5K viewsView on X
  • Sep 19, 2025

    New Eye newsletter, https://t.co/duPUYJDOz0 #graphicdesign #visualculture #TypeTuesday https://t.co/cTkxwlF96Y

    92001.1K viewsView on X
  • Aug 1, 2026

    https://t.co/UVRnp6Wd5U

    09001.4K viewsView on X
  • Apr 2, 2026

    #NewProfilePic https://t.co/T8UZCO3Yj6

    54001.2K viewsView on X
  • Mar 7, 2026

    New post, https://t.co/4p5Jt9xNCH ‘Punches to pixels’ features @TypeTogether co-founder Veronika Burian; @RichardArdagh on Type Archived; & Theo Hersey (The Typography Workshop). Buy tickets in advance (£14, £12, £9) for the best value – £16 on the door, https://t.co/wLJ2x6VHjC https://t.co/KOi9DRRZ5r

    7100995 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#editorialdesign#graphicdesign#iran#lettering#type

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 19 interactions against 551K followers, an engagement rate of 0.003%. Posts are seen about 1.9K times each, and 1.01% of those impressions turn into an interaction. That is about 0.339% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 3 posts sampled, 100% carry an image or video and 67% link out. The account's strongest tracked post pulled 39 interactions, about 2.1x its own typical post. Recurring topics include #editorialdesign, #graphicdesign, #iran. Only 3 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Eye magazine's engagement rate on X?
Eye magazine (@eyemagazine) has an engagement rate of 0.003%, based on the median interactions across 3 original posts from the last 30 days against 551,402 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Eye magazine sits above the 10th percentile of the 37,037 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @eyemagazine have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @eyemagazine post?
Most posts go out around 14:00 UTC, and Thursday is its busiest day, at roughly 0.1 posts per day across the measured window.

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